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  • All HBS Web  (5,053)
    • People  (3)
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  • February 2007
  • Tutorial

Measuring Marketing Performance

By: John A. Quelch
In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details
Keywords: Marketing Strategy; Corporate Strategy; Performance Evaluation
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"Measuring Marketing Performance." Harvard Business School Tutorial 507-701, February 2007.
  • Article

Online and Official Price Indexes: Measuring Argentina's Inflation

By: Alberto Cavallo
Prices collected from online retailers can be used to construct daily price indexes that complement official statistics. This paper studies their ability to match official inflation estimates in five Latin American countries, with a focus on Argentina, where official... View Details
Keywords: Inflation; Online Price Index; Economics; Macroeconomics; Inflation and Deflation; Price; Latin America; Argentina
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Cavallo, Alberto. "Online and Official Price Indexes: Measuring Argentina's Inflation." Journal of Monetary Economics 60, no. 2 (March 2013): 152–165.
  • May 2003 (Revised March 2004)
  • Case

Harlem Children's Zone, The: Driving Performance with Measurement and Evaluation

By: Allen S. Grossman and Daniel F. Curran
Geoffrey Canada, CEO of the Harlem Children's Zone, wanted his organization to grow dramatically to reach thousands of poor and underserved children in Harlem. The agency ran a variety of successful social service programs throughout New York City that were separately... View Details
Keywords: Leadership; Goals and Objectives; Measurement and Metrics; Organizational Structure; Performance Evaluation; Strategic Planning; Problems and Challenges; Nonprofit Organizations; Expansion; Valuation
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Grossman, Allen S., and Daniel F. Curran. "Harlem Children's Zone, The: Driving Performance with Measurement and Evaluation." Harvard Business School Case 303-109, May 2003. (Revised March 2004.)
  • 2011
  • Chapter

Non-standard Monetary Policy Measures and Monetary Developments

By: Domenico Giannone, Michele Lenza, Huw Pill and Lucrezia Reichlin
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Giannone, Domenico, Michele Lenza, Huw Pill, and Lucrezia Reichlin. "Non-standard Monetary Policy Measures and Monetary Developments." Chap. 8 in Interest Rates, Prices and Liquidity: Lessons from the Financial Crisis, edited by Jagjit Chadha and Sean Holly, 195–221. Cambridge University Press, 2011.
  • Research Summary

Measuring and Managing Uncertainty in Product Development

Dissertation research regarding the startegic implications of uncertainty in product development. View Details
  • 09 Apr 2014
  • Working Paper Summaries

Visualizing and Measuring Software Portfolio Architectures: A Flexibility Analysis

Keywords: by Robert Lagerstrom, Carliss Y. Baldwin, Alan MacCormack & David Dreyfus; Video Game; Web Services
  • November 1993 (Revised May 1995)
  • Background Note

Measuring Foreign Activities

By: David F. Hawkins
Discusses foreign currency accounting issues that a manager of a global business might encounter. View Details
Keywords: International Accounting; Globalized Firms and Management
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Hawkins, David F. "Measuring Foreign Activities." Harvard Business School Background Note 194-055, November 1993. (Revised May 1995.)
  • June 2006
  • Article

Large Blocks of Stock: Prevalence, Size, and Measurement

By: Jennifer Lauren Dlugosz, Rudiger Fahlenbrach, Paul Gompers and Andrew Metrick
Keywords: Stocks; Measurement and Metrics; Size
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Dlugosz, Jennifer Lauren, Rudiger Fahlenbrach, Paul Gompers, and Andrew Metrick. "Large Blocks of Stock: Prevalence, Size, and Measurement." Journal of Corporate Finance 12, no. 3 (June 2006).
  • Other Article

Exploring the Relationship Between Architecture Coupling and Software Vulnerabilities

By: Robert Lagerstrom, Carliss Y. Baldwin, Alan MacCormack, Daniel J. Sturtevant and Lee Doolan
Employing software metrics, such as size and complexity, for predicting defects has been given a lot of attention over the years and proven very useful. However, the few studies looking at software architecture and vulnerabilities are limited in scope and findings. We... View Details
Keywords: Security Vulnerabilities; Software Architecture; Metrics; Software; Complexity; Measurement and Metrics
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Lagerstrom, Robert, Carliss Y. Baldwin, Alan MacCormack, Daniel J. Sturtevant, and Lee Doolan. "Exploring the Relationship Between Architecture Coupling and Software Vulnerabilities." Proceedings of the International Symposium on Engineering Secure Software and Systems (ESSoS) 9th (2017): 53–69. (Part of Lecture Notes in Computer Science, ISSN 0302-9743.)
  • 2016
  • Chapter

Navigating Natural Monopolies: Market Strategy and Nonmarket Challenges in Radio and Television Audience Measurement Markets

By: Hillary Greene and Dennis Yao
This paper explores how firms within the audience measurement industry, specifically its radio and television markets, have navigated myriad market and nonmarket challenges. The market strategies and the nonmarket forces that constrain those strategies are largely... View Details
Keywords: Measurement and Metrics; Marketing Strategy; Consumer Behavior; Monopoly; Television Entertainment; Public Opinion; Geographic Scope; Media and Broadcasting Industry; United States
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Greene, Hillary, and Dennis Yao. "Navigating Natural Monopolies: Market Strategy and Nonmarket Challenges in Radio and Television Audience Measurement Markets." In Strategy Beyond Markets. Vol. 34, edited by John de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, and Rick Vanden Bergh, 367–411. Advances in Strategic Management. Emerald Group Publishing, 2016.
  • November 2011 (Revised June 2013)
  • Case

Allied Electronics Corporation Ltd: Linking Compensation to Sustainability Metrics

Robert Venter, second-generation Chief Executive (CE) of family-owned Allied Electronics Corporation Ltd (Altron), considered the pros and cons of more clearly linking the firm's compensation system to sustainability performance. In June 2011, Altron, a conglomerate... View Details
Keywords: Compensation and Benefits; Motivation and Incentives; Environmental Sustainability
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Eccles, Robert G., George Serafeim, Shelley Xin Li, and Alan Knight. "Allied Electronics Corporation Ltd: Linking Compensation to Sustainability Metrics." Harvard Business School Case 412-075, November 2011. (Revised June 2013.)
  • 2015
  • Working Paper

Measurement Errors of Expected-Return Proxies and the Implied Cost of Capital

By: Charles C.Y. Wang
Despite their popularity as proxies of expected returns, the implied cost of capital's (ICC) measurement error properties are relatively unknown. Through an in-depth analysis of a popular implementation of ICCs by Gebhardt, Lee, and Swaminathan (2001) (GLS), I show... View Details
Keywords: Measurement and Metrics; Cost of Capital; Investment Return
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Wang, Charles C.Y. "Measurement Errors of Expected-Return Proxies and the Implied Cost of Capital." Harvard Business School Working Paper, No. 13-098, May 2013. (Revised February 2015.)
  • February 2021
  • Case

Measuring Impact at JUST Capital

By: Charles C.Y. Wang and Ethan Rouen
JUST Capital is a nonprofit organization that seeks to make public companies more "just" by measuring and ranking their overall impact on society, based on the priorities most important to the average American. This case examines JUST's strategy for influencing... View Details
Keywords: Nonprofit Organizations; Ethics; Measurement and Metrics; Performance Evaluation; Social Issues; Corporate Social Responsibility and Impact
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Wang, Charles C.Y., and Ethan Rouen. "Measuring Impact at JUST Capital." Harvard Business School Multimedia/Video Case 121-703, February 2021.
  • April 2019
  • Teaching Note

The Oakland Athletics: Strategy & Metrics for a Budget

By: Srikant M. Datar and Caitlin N. Bowler
Teaching Note for HBS No. 118-010. View Details
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Datar, Srikant M., and Caitlin N. Bowler. "The Oakland Athletics: Strategy & Metrics for a Budget." Harvard Business School Teaching Note 119-098, April 2019.
  • Article

Strategic Performance Measurement and Management in Nonprofit Organizations

By: Robert S. Kaplan
Keywords: Performance; Measurement and Metrics; Strategy; Management; Nonprofit Organizations
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Kaplan, Robert S. "Strategic Performance Measurement and Management in Nonprofit Organizations." Nonprofit Management & Leadership 11, no. 3 (Spring 2001): 353–370.
  • 2009
  • Other Unpublished Work

Choice-based Measures of Conflict in Preferences

By: Katherine Baldiga and Jerry R. Green
We propose a family of measures of difference between ordinal preference relations. The difference between two preferences is the probability that they would disagree about the optimal choice from a random available set. It is in this sense that these measures are... View Details
Keywords: Decision Choices and Conditions; Measurement and Metrics; Mathematical Methods; Conflict of Interests; Welfare
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Baldiga, Katherine, and Jerry R. Green. "Choice-based Measures of Conflict in Preferences." September 2009. (Discussion Paper.)
  • Research Summary

Of Measurement and Mission: Accounting for Performance in Non-Governmental Organizations

By: Debora L. Spar
As members of civil society NGOs would seem to have a built-in proclivity towards representation: towards working on behalf of some group of people, or toward some specific goal. Yet in practice such moments of accountability are rare. Unlike other social agents,... View Details
  • 2005
  • Other Unpublished Work

Large Blocks of Stock: Prevalence, Size, and Measurement

By: P. Gompers, Andrew Metrick, Rudi Fahlenbrach and Jennifer Lauren Dlugosz
Keywords: Measurement and Metrics
Citation
Related
Gompers, P., Andrew Metrick, Rudi Fahlenbrach, and Jennifer Lauren Dlugosz. "Large Blocks of Stock: Prevalence, Size, and Measurement." January 2005.
  • October 1994
  • Article

Aggregation, Specification and Measurement Errors in Product Costing

By: S. Datar and M. Gupta
Keywords: Measurement and Metrics; Cost
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Datar, S., and M. Gupta. "Aggregation, Specification and Measurement Errors in Product Costing." Accounting Review 69, no. 4 (October 1994): 567–591.
  • May 2020
  • Article

Measuring Collaboration in Modern Organizations

By: Stephen Michael Impink, Andrea Prat and Raffaella Sadun
Internal communication has been a central theme in organizational economics, as employee collaboration provides insight into the structure of firms. Use of electronic communications data can be transformational for organizational economics, as these data provide a... View Details
Keywords: Collaboration; Employees; Interactive Communication; Measurement and Metrics; Organizations; Performance
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Impink, Stephen Michael, Andrea Prat, and Raffaella Sadun. "Measuring Collaboration in Modern Organizations." AEA Papers and Proceedings 110 (May 2020): 181–186.
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