Publications

March 2006
Background Note

Managing Innovation in an Uncertain World: Course Overview Note

By: Alan D. MacCormack

The Harvard Business School Managing Innovation in an Uncertain World course helps students understand the challenges that uncertainty implies for innovation and how to overcome them. The course emphasizes multiple levels of analysis--from creating and executing... View Details

Keywords: Curriculum and Courses; Innovation and Management; Projects; Opportunities; Perspective; Management Analysis, Tools, and Techniques; Risk and Uncertainty; Problems and Challenges; Managerial Roles

09 Feb 2012
Sharpening Your Skills

Sharpening Your Skills: Online Marketing

Questions To Be Answered: What's the strategy for managing consumer reviews on my site? Do people watch online video ads?. How can I get more out of my customer loyalty campaign? Are online coupon programs like Groupon effective? What's... View Details

Keywords: Re: Multiple Faculty; Technology

September–October 2024
Article

How AI Can Power Brand Management

By: Julian De Freitas and Elie Ofek

Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details

Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships

02 Apr 2007
Lessons from the Classroom

Making the Move to General Manager

People achieve success in the early years of their career by specializing and becoming functional experts—in essence, they succeed by knowing more and more about less and less, says Benjamin C. Esty, chair of the General Management... View Details

Keywords: by Martha Lagace

August 2018
Case

Christine Lagarde (C): Managing the IMF

By: Julie Battilana and Carin-Isabel Knoop

This case covers the career of Christine Lagarde from 2011 to 2018 as she takes the helm of a troubled multilateral organization during a time of deepening economic turmoil. As the first female leader of the International Monetary Fund (IMF), and as a non-economist,... View Details

Keywords: Personal Development and Career; Power and Influence; Change Management; Global Range; Gender; Equality and Inequality; Climate Change

April 2010
Article

Complex Business Models: Managing Strategic Paradoxes Simultaneously

By: Wendy K. Smith, Andrew Binns and Michael Tushman

As our world becomes more global, fast paced and hypercompetitive, competitive advantage may increasingly depend on success in managing paradoxical strategies - strategies associated with contradictory, yet integrated tensions. We identify several types of complex... View Details

Keywords: Business Model; Management; Strategy

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17 Mar 2011
Research & Ideas

Harvard Business School Faculty Comment on Crisis in Japan

JP(D) and foreign inventors JP(F) patenting in Japan. Source: Tom Nicholas, "The Origins of Japanese Technological Modernization", Explorations in Economic History (2011, forthcoming). http://people.hbs.edu/tnicholas/Jmod.pdf Willy C. Shih, Professor of View Details

Keywords: Re: Multiple Faculty

03 Oct 2013
Research & Ideas

Lehman Brothers Plus Five: Have We Learned from Our Mistakes?

financial system is still fragile, it is definitely better. The banks have more capital, are making loans again, and have regained the trust of depositors. Company boards and management are asking more questions. On the other hand,... View Details

Keywords: Re: Multiple Faculty; Banking; Financial Services; Construction; Real Estate

2018
Article

Cracking the Organizational Challenge of Pursuing Joint Social and Financial Goals: Social Enterprise as a Laboratory to Understand Hybrid Organizing

By: Julie Battilana

While in recent decades the social and business sectors have evolved on fairly separate tracks, today companies are increasingly expected to generate social value in addition to profit. As a result, they also increasingly face the distinct challenge of pursuing social... View Details

Keywords: Hybrid Organizations; Hybrid Organizing; Multiple Goals; Social Enterprise; Goals and Objectives; Organizational Design; Organizational Culture

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February 2014 (Revised January 2024)
Case

Go Mobile: Aligning District Managers and Store Teams

By: Tatiana Sandino

Indian cell phone retailer Go Mobile had implemented high-powered incentives to motivate its store employees to behave as owners and provide exceptional service. As the company scaled up, it faced multiple challenges in building a layer of district managers that were... View Details

Keywords: Employee Relationship Management; Mobile and Wireless Technology; Growth Management; Organizational Design; Salesforce Management; Motivation and Incentives; Management Practices and Processes; Telecommunications Industry; India

June 2010
Case

Enterprise Risk Management at Hydro One (Multimedia)

By: Anette Mikes

An early adopter of Enterprise Risk Management, energy giant Hydro One anticipated new threats and opportunities in an industry that faced climate change and carbon legislation, the deregulation of electricity markets, and the greater adoption of renewable... View Details

Keywords: Risk Management; Energy; Energy Industry; Canada

May 2017 (Revised November 2019)
Case

The Dubai International Film Festival

By: Rohit Deshpandé and Alpana Thapar

This case follows the conception and emergence of the Dubai International Film Festival (DIFF). In an already crowded and highly competitive industry, Abdulhamid Juma was attempting to define and establish a unique brand positioning for DIFF. Committed to its vision,... View Details

Keywords: Brand Positioning; Underdog Brand Building; Business Models; Non-profit; Managing Multiple Stakeholders; Film Entertainment; Brands and Branding; Business Model; Competitive Strategy; Decision Making; Growth and Development Strategy; Entertainment and Recreation Industry; Motion Pictures and Video Industry

Research Summary

The Transition to Retirement

By: Teresa M. Amabile

My current major research program is the Retirement Transitions Study: a broad study of retiring professionals' everyday experiences, including identification with work; identity stability, change, and development; meaningfulness of work; changes in life structure,... View Details

Keywords: Careers; Psychology; Creativity; Identity; Retirement; Meaning

28 Jul 2006
Research & Ideas

Meeting China’s Need for Management Education

practices in management education. "Overall, we were delighted to see the impact that PCMPCL is having in the area and on these leading schools of business," Wheelwright says. Report: Q: What general advice would you give our... View Details

Keywords: by Sean Silverthorne; Education

30 Jan 2012
Research & Ideas

Measuring the Efficacy of the World’s Managers

Firms in the United States, Japan, and Germany tend to be managed especially well, while firms in Brazil, China, and India tend to be managed poorly. Those are among the initial findings of the World View Details

Keywords: by Carmen Nobel

26 Mar 2006
Research & Ideas

The Office of Strategy Management

strategy. We recognize that there are different approaches being used to manage strategy. An OSM could easily be established in a non-scorecard organization using the identical approach as scorecard users.... View Details

Keywords: by Martha Lagace

Research Summary

Overview

Prof. Altman's research interests include innovation, strategy, organizational change, platform-based businesses and their related ecosystems. Her work focuses on the impact to incumbent organizations as platform-based highly networked business models become more... View Details

Keywords: Innovation Management; Multi-sided Platforms; Business Ecosystems; Organizational Change; Paradox; Organizational Identity

22 Feb 2010
Research & Ideas

Manager Visibility No Guarantee of Fixing Problems

rather than there being just a handful of highly significant problems," she says. "People get discouraged because they fix something and don't see the needle move in a big way. It's my belief that management and frontline... View Details

Keywords: by Julia Hanna; Health

March 2006
Module Note

Managing Innovation in an Uncertain World: Module 4: Sensing Opportunity

By: Alan D. MacCormack

Describes the fourth module of the 30-session Harvard Business School elective course Managing Innovation in an Uncertain World. The course helps students understand the challenges that uncertainty implies for innovation and how to overcome them. The course emphasizes... View Details

Keywords: Innovation and Management; Problems and Challenges; Management Analysis, Tools, and Techniques; Projects; Opportunities; Risk and Uncertainty; Perspective; Value Creation; Networks; Alignment