Publications

July 1989
Background Note

What Is Marketing?

An introductory note for MBA students on the nature of marketing and topics encountered in its study. Defines the topic then breaks marketing into two major conceptual pieces--the tools, tasks and variables of the marketer, and the marketing process. In the tools... View Details

Keywords: Marketing

30 May 2000
Research & Ideas

Market Makers Bid for Success

In late February, Harvard Business School professor Bill Sahlman spoke with two former MBA students, Scott Randall ('87) and Glen Meakem ('91), to discuss their perspectives on organizing markets in a new and evolving economy and what... View Details

Keywords: by Staff; Web Services; Technology

Teaching Interest

Overview

Professor Pérez Cavazos teaches the required first-year MBA course Financial Reporting and Control. View Details

Keywords: Financial Accounting; Financial Reporting; Control

September 2014
Case

Landmark Facility Solutions

By: William Fruhan and Wei Wang

Landmark Facility Solutions presents a situation in which a medium-sized facility management company assesses whether to acquire a larger facility management company that is known for its high-quality services and technical expertise. The acquirer believes the... View Details

Keywords: Capital Structure; Valuation; Acquisition; Financial Strategy; Corporate Finance

September 2010 (Revised October 2010)
Case

HBS Class of 2009: All Talk As They Prepare to Walk?

By: Rakesh Khurana, Nitin Nohria and Dalia Rahman

Max Anderson, HBS Class of 2009, founded the MBA Oath Initiative. The oath was a voluntary pledge "to create value responsibly and ethically." Anderson and a team of students and faculty worked to launch the first MBA Oath Ceremony conducted on campus during Harvard... View Details

Keywords: Business Education; Higher Education; Values and Beliefs; Leadership; Corporate Social Responsibility and Impact; Social Issues; Value Creation; Education Industry; Massachusetts

2011
Article

Rethinking the MBA: Business Education at a Crossroads

By: Srikant M. Datar, David A. Garvin and Patrick Cullen

The paper seeks to examine major challenges facing MBA programs and to argue that they will have to reconsider their value proposition. It aims to explore effective curricular and programmatic responses as opportunities for MBA programs to innovate. The paper also aims... View Details

Keywords: Business Education; Curriculum and Courses; Innovation and Invention; Problems and Challenges; Value Creation

Find at Harvard

May 2002 (Revised September 2002)
Teaching Note

Creating New Services, Module Overview Note TN

By: Frances X. Frei

Taught in Managing Service Operations, an elective course in the Harvard Business School MBA program. Appropriate for any service course or service module within an operations or new product development course that targets MBA or executive education students.... View Details

Keywords: Service Operations; Product Development; Business Education; Product Positioning

November 2005
Background Note

Comparing HBSMBAs with Top Hunter and Farmer Sales Reps

By: Das Narayandas and Harold Weinstein

Supports the sales module in the first-year MBA Marketing course. View Details

Keywords: Sales

Research Summary

Understanding Customers

(To learn about Luc Wathieu's MBA course, please scroll down to the last abstract below.) View Details

Teaching Interest

Accounting for Managers

By: V.G. Narayanan

I teach financial and managerial accounting to executives and MBA students. View Details

Keywords: Accounting; Managerial Accounting; Financial Accounting

November 2002 (Revised August 2004)
Case

Globalization of HBS, The

By: Tarun Khanna, Rakesh Khurana and David Lane

Sets the stage for a discussion on the globalization of the MBA degree and variations on the idea that Harvard Business School (HBS) can play a role in shaping business education around the world. Describes the forces leading to greater convergence around the MBA... View Details

Keywords: Business Education; Globalization; Education Industry; Boston

Find at Harvard

June 1999
Course Overview Note

Leadership and Organizational Behavior (LEAD), Course Overview (Abridged)

By: Linda A. Hill

Course overview for the first-year required MBA course Leadership and Organizational Behavior (LEAD). View Details

Keywords: Leadership; Organizations; Behavior

January 1992
Supplement

Fusion Systems Corp. in Japan: Don Spero, President and Chief Executive Officer, Video

Provides CEO's personal perspective and answers to questions by MBA students. View Details