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- 17 Aug 2010
- First Look
First Look: August 17
Financial Firm." Purchase this note:http://cb.hbsp.harvard.edu/cb/product/311012-PDF-ENG Marketing Analysis Toolkit: Customer Lifetime Value Analysis Thomas Steenburgh, Jill AveryHarvard Business School...
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Martha Lagace
- 04 Jun 2014
- What Do You Think?
Does Internet Technology Threaten Brand Loyalty?
marketing beliefs and expenditures regarding brand building and the lifetime value of a customer. It may also suggest different approaches to the management of human resources, specifically methods for...
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- 20 Jan 2017
- Research & Ideas
Here’s How Businessman Trump Is Likely to Approach the Presidency
how well he can create shared value in that context. A lot of negotiations are also about leverage, and for the most part, he’s gotten himself in a very favorable position where he usually has the negotiating leverage. He may not have the...
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by Christina Pazzanese
- 03 Nov 2015
- First Look
November 3, 2015
the tumultuous path to publication that begins for many of us with trying to publish our dissertation. We invited Roy J. Lewicki and J. Keith Murnighan—the 2013 and 2015 recipients of the International Association for Conflict Management (IACM) View Details
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Sean Silverthorne
- 27 Mar 2018
- First Look
First Look at New Research, March 27, 2018
self-employment have the option to transition to paid work. If there is initial uncertainty about entrepreneurial earnings, this option increases the expected lifetime value of self-employment relative to...
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Sean Silverthorne
- 02 Jul 2024
- Book
Five Essential Elements to Build the Capital You Need to Lead
introspection, and the first one, capability, is about knowing your superpower. To discover your superpower, your unique capability, you need to dig deep into both the skills you've acquired over your lifetime and the unique talents that...
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by Dina Gerdeman
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
of the American Marketing Association's 2010 Sports Marketing Lifetime Achievement Award. The power of "The Rings"—the brand power of the Olympics—derives from the global recognition of the five rings (representing the five...
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- 23 Mar 2010
- First Look
First Look: March 23
Cases & Course Materials The Congressional Oversight Panel's Valuation of the TARP Warrants (A) Carliss Y. BaldwinHarvard Business School Case 210-035 The Congressional Oversight Panel wants to value the warrants issued to the...
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Martha Lagace
- 18 Feb 2013
- Research & Ideas
Breaking Through a Growth Stall
How did the pipeline grow? Did we add lower- or higher-profit and lifetime value customers? Are we targeting shorter or longer selling-cycle prospects? What are the implications for the "center of...
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by Sean Silverthorne
- 09 Apr 2008
- Research & Ideas
The Matchmaker of the Modern Economy
manufacturing. And thanks to the war, Doriot has gained a lifetime of experience in organizing and managing new ventures in a pressure-cooker environment. It is not surprising, then, that the former head of the New England Council's...
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by Spencer E. Ante
- 20 Feb 2001
- Research & Ideas
What’s Next for Japan
approach was not a universal panacea to competing in the global economy." Porter went on to suggest that even the profitable Japan had serious limitations. "Total quality management, lifetime employment, close relationships with...
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by Hilah Geer
- 21 Feb 2017
- First Look
First Look at New Research: February 21
Eleanor W., and Christopher T. Stanton Abstract—Small business owners and others who are self-employed have the option to transition to paid work. If there is initial uncertainty about entrepreneurial earnings, this option increases the expected View Details
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Carmen Nobel
- 08 Oct 2013
- First Look
First Look: October 8
countless incremental fixes-attacking fraud, reducing errors, enforcing practice guidelines, making patients better "consumers," implementing electronic medical records-but none have had much impact. It's time for a fundamentally new strategy. At its core is...
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Sean Silverthorne
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