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Show Results For
- All HBS Web
(1,353)
- People (8)
- News (328)
- Research (570)
- Events (2)
- Multimedia (4)
- Faculty Publications (120)
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- 15 Sep 2011
- Research & Ideas
High Ambition Leadership
the public record—articles, speeches, and views from those with direct knowledge—that the CEO was concerned with developing a people-centric, high commitment culture. In effect, we searched for CEOs who were leading high commitment, high... View Details
Keywords: by Martha Lagace
- 25 Sep 2000
- Research & Ideas
Cyber-Marketing: Scouting the Digital Communications Frontier
marketing (namely, direct mail and telemarketing). Each significantly altered the marketing communications process and, in so doing, reshaped the advertising industry. However, unlike its predecessors, digital communications promises to... View Details
Keywords: by Peter K. Jacobs
- 24 Nov 2008
- Research & Ideas
Harvard Business School Discusses Future of the MBA
students for the future." –Jay Light, HBS Beyond the classroom, global preparation also involves travel, study, and work abroad. This is where experiential learning comes into play. At HBS, students already have access to several... View Details
- 20 Mar 2012
- First Look
First Look: March 20
and electricity supply. Is this the direction for private equity in the future? Purchase this case:http://cb.hbsp.harvard.edu/cb/product/812019-PDF-ENG Boardroom Change in Norway Jay W. Lorsch and Melissa BartonHarvard Business School... View Details
Keywords: Sean Silverthorne
- January 2001 (Revised January 2004)
- Case
Ninth House: e-Learning Software
By: Amy C. Edmondson, Frances X. Frei and Corey B. Hajim
Jeff Snipes, CEO of the Ninth House Network, a San Francisco-based E-Learning company, considers a strategy shift to address a recent slump in sales and to attract more customers. The revised strategy would require creating shorter, more directed content that could be... View Details
Keywords: Internet and the Web; Service Operations; Organizational Structure; Groups and Teams; Corporate Strategy; Organizational Culture; Learning; Sales; Service Delivery; Entrepreneurship; Information Technology Industry; Service Industry; Education Industry; San Francisco
Edmondson, Amy C., Frances X. Frei, and Corey B. Hajim. "Ninth House: e-Learning Software." Harvard Business School Case 601-047, January 2001. (Revised January 2004.)
- July–August 2021
- Article
Why You Aren't Getting More from Your Marketing AI
By: Eva Ascarza, Michael Ross and Bruce G.S. Hardie
Fewer than 40% of companies that invest in AI see gains from it, usually because of one or more of these errors: (1) They don’t ask the right question, and end up directing AI to solve the wrong problem. (2) They don’t recognize the differences between the value of... View Details
Keywords: Artificial Intelligence; Marketing; Decision Making; Communication; Framework; AI and Machine Learning
Ascarza, Eva, Michael Ross, and Bruce G.S. Hardie. "Why You Aren't Getting More from Your Marketing AI." Harvard Business Review 99, no. 4 (July–August 2021): 48–54.
- March – April 2009
- Article
Market Research and Innovation Strategy in a Duopoly
By: Dominique Lauga and Elie Ofek
We model a duopoly in which ex-ante identical firms must decide where to direct their innovation efforts. The firms face market uncertainty about consumers' preferences for innovation on two product attributes and technology uncertainty about the success of their R&D... View Details
Keywords: Profit; Innovation and Management; Demand and Consumers; Duopoly and Oligopoly; Research and Development; Competitive Strategy
Lauga, Dominique, and Elie Ofek. "Market Research and Innovation Strategy in a Duopoly." Marketing Science 28, no. 2 (March–April 2009): 373–396.
- June 2025
- Case
TagHive: Edtech Pricing and Distributor Decisions
By: Isamar Troncoso, Frank V. Cespedes and Stacy Straaberg
Education technology (edtech) company TagHive, founded in 2017, used a direct sales team and third-party distributors to sell its Class Saathi hardware and software solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve... View Details
Keywords: Business Model; Marketing Channels; Marketing Strategy; Product Marketing; Social Marketing; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Technology Adoption; Education; Teaching; Price; Customer Relationship Management; Customer Satisfaction; Growth and Development; Technological Innovation; Education Industry; Technology Industry; India; South Korea
Troncoso, Isamar, Frank V. Cespedes, and Stacy Straaberg. "TagHive: Edtech Pricing and Distributor Decisions." Harvard Business School Case 525-001, June 2025.
- May 2022 (Revised June 2024)
- Case
LOOP: Driving Change in Auto Insurance Pricing
By: Elie Ofek and Alicia Dadlani
John Henry and Carey Anne Nadeau, co-founders and co-CEOs of LOOP, an insurtech startup based in Austin, Texas, were on a mission to modernize the archaic $250 billion automobile insurance market. They sought to create equitably priced insurance by eliminating pricing... View Details
Keywords: AI and Machine Learning; Technological Innovation; Equality and Inequality; Prejudice and Bias; Growth and Development Strategy; Customer Relationship Management; Price; Insurance Industry; Financial Services Industry
Ofek, Elie, and Alicia Dadlani. "LOOP: Driving Change in Auto Insurance Pricing." Harvard Business School Case 522-073, May 2022. (Revised June 2024.)
- 06 Oct 2023
- Book
Yes, You Can Radically Change Your Organization in One Week
real problem Turn what you think is the problem into a question and then ask people who have a direct stake in it what they think. Ask yourself: Might you have a role in creating the problem? “We’ve found that when you dig into the... View Details
Keywords: by Kristen Senz
- 05 Feb 2024
- Research & Ideas
The Middle Manager of the Future: More Coaching, Less Commanding
changes in the economy than it does about firms allowing themselves to return to days of bloated, ineffective managerial ranks. Managers are handling a more complex set of technologically driven tasks that require substantial skill in View Details
Keywords: by Ben Rand
- 02 Jan 2024
- Research & Ideas
10 Trends to Watch in 2024
The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
Keywords: by Rachel Layne
- 30 May 2000
- Research & Ideas
Market Makers Bid for Success
In late February, Harvard Business School professor Bill Sahlman spoke with two former MBA students, Scott Randall ('87) and Glen Meakem ('91), to discuss their perspectives on organizing markets in a new and evolving economy and what they have View Details
- 16 Jul 2012
- Working Paper Summaries
Selection, Reallocation, and Spillover: Identifying the Sources of Gains from Multinational Production
Keywords: by Laura Alfaro & Maggie X. Chen
- 15 Dec 2010
- Working Paper Summaries
Cognitive Barriers to Environmental Action: Problems and Solutions
Keywords: by Lisa L.Shu & Max H. Bazerman
- 2014
- Working Paper
Mobilizing Culture for Public Action: Community Participation and Child Rights in Rural Uttar Pradesh
By: Akshay Mangla
Community-based initiatives that work to empower the poor and promote their participation have gained strong support among scholars and practitioners of development. Yet the questionable assumptions about culture and development that inform these initiatives render it... View Details
Mangla, Akshay. "Mobilizing Culture for Public Action: Community Participation and Child Rights in Rural Uttar Pradesh." Harvard Business School Working Paper, No. 14-100, April 2014.
- 17 Jul 2023
- Research & Ideas
Money Isn’t Everything: The Dos and Don’ts of Motivating Employees
companies that add “a little juice” to restricted stock programs by rewarding outperformance only over direct competitors, regardless of broader market shifts. He says these outperformance shares, where more or fewer shares vest as... View Details
Keywords: by Avery Forman
- 08 Apr 2014
- First Look
First Look: April 8
flat and statistically insignificant. These empirical facts contradict the conventional wisdom and constitute a challenge for the existing theories on upstream capital flows and global imbalances. Download working paper: http://ssrn.com/abstract=1920472 View Details
Keywords: Sean Silverthorne
- 15 Aug 2023
- Research & Ideas
Why Giving to Others Makes Us Happy
feel good for the actor.” Their review, published in Current Directions in Psychological Science, examines 15 published, pre-registered experiments on prosocial spending and reveals insights about when giving is likely to increase... View Details
Keywords: by Michael Blanding
- January 2024
- Case
Flashfood: The Magic of Commitment
By: Reza Satchu and Patrick Sanguineti
Josh Domingues had accomplished what countless young entrepreneurs long to achieve: founding a promising company that aspires to make the world a tangibly better place. Shocked to learn that international food waste cumulatively amounted to the world’s third largest... View Details
Keywords: Entrepreneur; Founder; Startup; Business Model; Business Startups; Food; Applications and Software; Mission and Purpose; Environmental Sustainability; Canada
Satchu, Reza, and Patrick Sanguineti. "Flashfood: The Magic of Commitment." Harvard Business School Case 824-131, January 2024.