Publications

October 2016
Case

Elon Musk: Balancing Purpose and Risk

By: Shikhar Ghosh and Sarah Mehta

The case is used to illustrate the place of ‘Purpose’ versus financial risk and returns in a founder’s objectives. It also addresses personal risk profile of different founders, and when paired with the Risk Tolerance Exercise, it enables evaluating one’s own appetite... View Details

Keywords: Electric Vehicle; Solar Power; Vision; Trade-offs; Leadership; Mission and Purpose; Risk and Uncertainty; Entrepreneurship; Failure; United States; North America

01 Feb 2017
News

The Hot New Brand of Higher Education

February 2024
Teaching Note

Accelerating with Caution: Forecasting and Managing birddogs' Growth (A) and (B)

By: Mark Egan

Teaching Note for HBS Case Nos. 224-023 and 224-024. As 2017 was drawing to a close, birddogs’ founder and CEO, Peter Baldwin, was working with his CFO Jack Sullivan to prepare for 2018. A nascent direct-to-consumer apparel brand, birddogs had carved its niche in men’s... View Details

Keywords: Inventory Management; Forecasting Demand; Financial Constraints; Apparel; Startups; Corporate Finance; Forecasting and Prediction; Working Capital; Financing and Loans; Organizational Change and Adaptation; Demand and Consumers; Apparel and Accessories Industry; United States

January 2009 (Revised June 2014)
Case

CityCenter (A): Vision and Design

By: A. Eugene Kohn, John D. Macomber and Ben Creo

CityCenter is a $9 billion project for MGM MIRAGE. The project's star architects have a major disagreement about a critical design issue. Bill Smith, head of the MGM MIRAGE Design Group, must resolve this issue to the satisfaction of all the project's stakeholders.... View Details

Keywords: Buildings and Facilities; Cost vs Benefits; Design; Construction; Projects; Business and Stakeholder Relations; Conflict Management; Value Creation

June 1991 (Revised April 1993)
Case

General Electric: Jack Welch's Second Wave (A)

By: Christopher A. Bartlett

By the mid 1980's Jack Welch had completely transformed General Electric with more than 300 divestitures and acquisitions since the beginning of the decade. Welch insisted that his business units be number one or number two in their markets, and have the strength of... View Details

Keywords: Business Conglomerates; Transformation; Employee Relationship Management; Planning; Corporate Strategy