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- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
product should have been, says HBS entrepreneurial management professor Thomas R. Eisenmann. In his new MBA course, Launching Technology Ventures, Eisenmann introduces students to the idea of the lean... View Details
Keywords: by Staff
- 01 Aug 2017
- First Look
First Look at New Research and Ideas, August 1
alluring qualities of a brand without committing to it. We propose that brand flirting is exciting and that when consumers flirt with a brand other than their typically preferred brand in the same product category, they can transfer this... View Details
Keywords: Sean Silverthorne
- 02 Jan 2001
- Research & Ideas
Can Japan Compete? [Part One]
systems are almost the opposites. The keiretsu system essentially walls off companies from any shareholder pressures because the majority of their ownership is in the hands of friendly companies. Companies in the keiretsu are expected to serve each other, and supply... View Details
Keywords: by Martha Lagace & Hilah Geer
- 13 Jul 2010
- First Look
First Look: July 13
diffusion of the commercial internet. Theory predicts that firms with greater market share will be more likely to adopt innovations that build on their existing strengths, while they will resist more radical technological advances. While prior work primarily focuses on... View Details
Keywords: Martha Lagace
- 30 Jun 2020
- Book
Capitalism Is More at Risk Than Ever
The book Capitalism at Risk first appeared in 2011. The problems it identified with social inequality, global trade strife, and environmental degradation have only accelerated by 2020. The new edition of Capitalism at Risk, subtitled How Business Can Lead, is expanded... View Details
Keywords: by Martha Lagace
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
financing a risky venture. Structured experimentation, popularized by Eric Ries’ The Lean Startup, has been widely embraced as the gold standard for how to approach the commercialization of radical new ideas. From Boston to Beijing to... View Details
Keywords: Dina Gerdeman
- 22 Aug 2006
- First Look
First Look: August 22, 2006
improving inventory management for its network of small and large retailers. Set just after the announcement of the Adidas-Reebok transaction in 2005, with New Balance having recently initiated a companywide effort to improve operational performance through the... View Details
Keywords: Martha Lagace
- 26 Jul 2004
- Research & Ideas
A Better Way to Negotiate: Backward
management. Instead, Perlman mapped backward from his VC target, reasoning that WebTV's appeal and value to the VCs would be greatly enhanced by partnership with a prominent consumer electronics firm. Perlman started by pitching his View Details
Keywords: by James K. Sebenius
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
externalities, two traditionally under-emphasized forces, exert consistently strong effects. Within each macro network, there is a large heterogeneity across subsidiaries. Subsidiaries with greater size and higher productivity attract... View Details
Keywords: Martha Lagace
- 03 Mar 2009
- First Look
First Look: March 3, 2009
having two buildings built with significant leaning away from vertical. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=209052 Purchase this supplement:... View Details
Keywords: Martha Lagace
- 14 Dec 2011
- Research & Ideas
The New Measures for Improving Nonprofit Performance
today in the nonprofit sector. Back then, our clients were being asked to make significant investments in IT, so of course they asked, what's my return? As a result I got very engaged in how one collects and presents information to show how the IT function was being... View Details
Keywords: by Julia Hanna
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