Publications

January 2005
Case

Launching the Bronx Lab School

By: Stacey M. Childress

Examines the start-up process of a new, small high school inside the New York City public school system, with funding from the Bill and Melinda Gates Foundation. Covers the entrepreneurial process, the specific performance challenges in public high schools in the... View Details

Keywords: Secondary Education; Social Entrepreneurship; Philanthropy and Charitable Giving; Education Industry

19 Feb 2015
Video

Harvard Launch Lab Promotional Video

01 Sep 2007
News

HBS Launches Unique Deferred-Admission Program

YOUNGER FACES IN STUDY GROUPS: The typical MBA student has five years of job experience; the new program welcomes those with two. HBS has unveiled a groundbreaking deferred-admission program for outstanding college seniors who want an MBA but who would benefit from... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

January 2015 (Revised April 2015)
Case

Zeal: Launching Personalized and Social Learning

By: John J-H Kim and Christine S. An

Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile... View Details

Keywords: Entrepreneurship; Education Technology; MVP; Product Development; Product Market Fit; Monetization Strategy; SaaS Business Models; Education; Personalized Learning

22 Apr 2021
Blog Post

Launching the Women in Tech Initiative at HBS

This past year the HBS Tech Club launched a new group called the HBS Women in Tech Initiative. The mission of this group is to connect women who are interested in the tech industry and to empower women with the skills, confidence, and... View Details

June 2023
Case

Launching Egypt’s First Digital Banking Platform: QNB Bebasata

By: Mark Egan, Billy Chan and Ahmed Dahawy

The leadership team at QNB Alahli, Egypt's second biggest private bank, looked back on their efforts to create a brand-new, fully digital banking platform since 2019. A digital-only banking service was unprecedented in Egypt, a country where over 90% of financial... View Details

Keywords: Digital Transformation; Banks and Banking; Innovation and Invention; Competitive Strategy; Business Model; Product Launch; Finance; Banking Industry; Egypt

September 1994 (Revised October 2002)
Case

Citibank: Launching the Credit Card in Asia Pacific (A)

By: V. Kasturi Rangan

Consumer Bank pondered the possibilities of launching a credit card in the Asia Pacific region. The bank's New York headquarters, and several of its country managers in the region, were not enthusiastic. But others were supportive because of the opportunity to expand... View Details

Keywords: Product Launch; Service Operations; Value Creation; Customer Focus and Relationships; Trade; Business Strategy; Expansion; Laws and Statutes; Banking Industry; Asia; New York (city, NY)

April 2021
Teaching Note

Thingtesting: Launching a Brand Discovery and Testing Digital Community

By: Ayelet Israeli and Jill Avery

Teaching Note for the "Thingtesting: Launching a Brand Discovery and Testing Digital Community" HBS Case No. 520-086. View Details

July 2006 (Revised August 2007)
Case

The Mozilla Foundation: Launching Firefox 1.0 (A)

Explores the Mozilla Foundation's decisions leading up to the launch of Firefox 1.0, including its default browser, managing corporate partnerships, managing product development, and moving toward a revenue-based model. Mitchell Baker, president of the Mozilla... View Details

Keywords: Business Model; Commercialization; Open Source Distribution; Partners and Partnerships; Information Technology; Social Entrepreneurship; Applications and Software; Innovation and Invention; Information Technology Industry; United States

January 2011
Case

Sidoti & Company: Launching a Micro-Cap Product

By: Boris Groysberg, Paul M. Healy and Sarah Abbott

It is 2010 and Sidoti & Company, a New York-based brokerage firm specializing in small capitalization stocks, has just launched a new product- micro cap stock research. The firm has hired a group of five analysts who will produce written research reports on micro-cap... View Details

Keywords: Business Model; Financial Strategy; Product Launch; Strategic Planning; Corporate Strategy; Financial Services Industry; New York (city, NY)

Find at Harvard

June 2008 (Revised March 2010)
Teaching Note

Launching Telmore (TN) (A) and (B)

By: Ramon Casadesus-Masanell

Teaching Note for [708414] and [708415]. View Details

October 2003 (Revised February 2004)
Case

Launching the European Food Safety Authority

By: Ray A. Goldberg and Hal Hogan

The first food safety commission is established for the European Union. How does it handle food safety, scientific evaluations, and people's attitudes toward scientific changes in food growing and processing--for example, genetically modified organisms? View Details

Keywords: Food; Safety; Nutrition; Policy; Food and Beverage Industry; European Union