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  • All HBS Web  (3,296)
    • People  (4)
    • News  (789)
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  • 04 Jun 2014
  • What Do You Think?

Does Internet Technology Threaten Brand Loyalty?

service on the Internet "could never have happen(ed) before and pose(s) a threat to brand loyalty." If there is a weakness in your offering you are at risk. Others... View Details
Keywords: by James Heskett; Advertising; Consumer Products; Technology
  • July 1998 (Revised April 2001)
  • Case

Bank of Ireland (BOI): Internet Strategy

Conor O'Toole, Internet business executive, must consider how to take the Bank of Ireland on-line. The bank, and Ireland, and most of continental Europe, lagedlagged behind the United States in adopting Internet techologytechnology. O'Toole wondered how he should... View Details
Keywords: Organizational Change and Adaptation; Leading Change; Internet; Banks and Banking; Banking Industry; Republic of Ireland
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Sviokla, John J., and Michael Quinn. "Bank of Ireland (BOI): Internet Strategy." Harvard Business School Case 399-012, July 1998. (Revised April 2001.)
  • February 2002
  • Case

Free Internet Initiative in LaGrange, Georgia

By: F. Warren McFarlan, Mark Keil and Garrett W. Meader
LaGrange, GA was the first city in the world to offer free Internet access to citizens. The city manager and mayor must assess the project and decide whether to continue. This case chronicles the city's efforts to build a telecommunications infrastructure and offer... View Details
Keywords: Internet and the Web; Infrastructure; Technology Adoption; Cost vs Benefits; Information Technology Industry; Telecommunications Industry; Georgia (state, US)
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McFarlan, F. Warren, Mark Keil, and Garrett W. Meader. "Free Internet Initiative in LaGrange, Georgia." Harvard Business School Case 302-041, February 2002.
  • May 2001 (Revised December 2001)
  • Case

Cisco Systems: Building Leading Internet Capabilities

By: Richard L. Nolan and Christina L. Darwall
Cisco has invested in building a leading IT, Internet-based infrastructure. This case describes Cisco's latest efforts to broaden Internet capabilities in the company from 30% to 60% penetration. The strategy is intended to sustain Cisco's double-digit revenue growth... View Details
Keywords: Internet and the Web; Information Technology; Technological Innovation; Revenue; Growth and Development Strategy; Information Technology Industry
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Nolan, Richard L., and Christina L. Darwall. "Cisco Systems: Building Leading Internet Capabilities." Harvard Business School Case 301-133, May 2001. (Revised December 2001.)
  • February 2003 (Revised March 2007)
  • Case

Internet Customer Acquisition Strategy at Bankinter

By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem
Bankinter, a relatively small Spanish bank, has a large presence as an Internet financial services provider. Leading the way to profitability through the Internet will give Bankinter a major competitive advantage over the larger, more established Spanish banks. Ann... View Details
Keywords: Customer Relationship Management; Internet and the Web; Activity Based Costing and Management; Customer Value and Value Chain; Banks and Banking; Banking Industry; Spain
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Martinez-Jerez, Francisco de Asis, V.G. Narayanan, and Lisa Brem. "Internet Customer Acquisition Strategy at Bankinter." Harvard Business School Case 103-021, February 2003. (Revised March 2007.)
  • March 2021
  • Article

The Impact of the General Data Protection Regulation on Internet Interconnection

By: Ran Zhuo, Bradley Huffaker, KC Claffy and Shane Greenstein
The Internet comprises thousands of independently operated networks, where bilaterally negotiated interconnection agreements determine the flow of data between networks. The European Union’s General Data Protection Regulation (GDPR) imposes strict restrictions on... View Details
Keywords: Personal Data; Privacy Regulation; GDPR; Interconnection Agreements; Internet and the Web; Governing Rules, Regulations, and Reforms
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Zhuo, Ran, Bradley Huffaker, KC Claffy, and Shane Greenstein. "The Impact of the General Data Protection Regulation on Internet Interconnection." Telecommunications Policy 45, no. 2 (March 2021).
  • 18 Jul 2019
  • Lessons from the Classroom

The Internet of Things Needs a Business Model. Here It Is

The Internet of Things (IoT) has been near the top of the technology-hype lists for years. In 2018, Gartner’s Hype Cycle for Emerging... View Details
Keywords: by Michael Blanding; Computer
  • Research Summary

Internet Auctions for Close Substitutes

Economists agree that eBays auction design is sensible and potentially welfare-maximizing for the trade of collectibles, which are unique and idiosyncratic. For mainstream goods, which have close but imperfect substitutes (cars, cameras, computers, clothes), the... View Details

  • 2019
  • Working Paper

The Impact of the General Data Protection Regulation on Internet Interconnection

By: Ran Zhuo, Bradley Huffaker, KC Claffy and Shane Greenstein
The Internet comprises thousands of independently operated networks, where bilaterally negotiated interconnection agreements determine the flow of data between networks. The European Union’s General Data Protection Regulation (GDPR) imposes strict restrictions on... View Details
Keywords: Personal Data; Privacy Regulation; GDPR; Interconnection Agreements; Internet and the Web; Governing Rules, Regulations, and Reforms; European Union
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Zhuo, Ran, Bradley Huffaker, KC Claffy, and Shane Greenstein. "The Impact of the General Data Protection Regulation on Internet Interconnection." NBER Working Paper Series, No. 26481, November 2019.
  • March 2018
  • Case

GoFundMe: The Giving Layer of the Internet

By: Scott Duke Kominers and Allison M. Ciechanover
By 2017, GoFundMe is the world’s largest social fundraising platform. Gross donation volume is growing rapidly, yet the number of monthly campaign starts is relatively flat. The CEO contemplates a variety of growth initiatives. View Details
Keywords: Growth and Development Strategy; Expansion; Philanthropy and Charitable Giving; Technology Industry
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Kominers, Scott Duke, and Allison M. Ciechanover. "GoFundMe: The Giving Layer of the Internet." Harvard Business School Case 818-108, March 2018.
  • 1999
  • Article

When and How Is the Internet Likely to Decrease Price Competition

By: R. Lal and M. Sarvary
Keywords: Internet and the Web; Price; Competition
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Lal, R., and M. Sarvary. "When and How Is the Internet Likely to Decrease Price Competition." Marketing Science 18, no. 4 (1999): 485–503. (Nominated for John D. C. Little Award Given annually to the best marketing paper published in Marketing Science or Management Science presented by INFORMS Society for Marketing Science.)
  • 1997
  • Article

Business-to-Business Market Making on the Internet

By: Lisa R. Klein and John A. Quelch
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Klein, Lisa R., and John A. Quelch. "Business-to-Business Market Making on the Internet." International Marketing Review 14, no. 5 (1997): 345–361.
  • January 2019
  • Teaching Note

GoFundMe: The Giving Layer of the Internet

By: Scott Duke Kominers and Allison M. Ciechanover
Teaching Note for HBS No. 818-108. View Details
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Kominers, Scott Duke, and Allison M. Ciechanover. "GoFundMe: The Giving Layer of the Internet." Harvard Business School Teaching Note 819-090, January 2019.
  • Research Summary

How will Web 2.0 technologies contribute to 'Enterprise 2.0?'

Web 2.0 technologies like blogs, wikis, tags, RSS, and open APIs are clearly having an impact on the public Internet. Will they also be important additions to Intranets?

I believe that these tools are likely to have their largest impact inside companies. ... View Details

  • 10 May 2017
  • Research & Ideas

Amazon Web Services Changed the Way VCs Fund Startups

with Michael Ewens of the California Institute of Technology and Matthew Rhodes-Kropf of MIT Sloan School of Management. The researchers focus on one of View Details
Keywords: by Michael Blanding; Banking; Financial Services; Information Technology
  • December 2003 (Revised April 2004)
  • Case

Blockbuster Inc. & Technological Substitution (C): The Internet Changes the Game

Investigates how the rise of the Internet as a vehicle for renting and buying movies has disrupted the video rental industry and how market leader Blockbuster Inc. can and should respond to these developments. Explores how the emergence of e-commerce affects the degree... View Details
Keywords: Organizational Change and Adaptation; Risk and Uncertainty; Decisions; Technological Innovation; Competition; Change Management; Motion Pictures and Video Industry; Motion Pictures and Video Industry
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Coughlan, Peter J., and Jenny Illes. "Blockbuster Inc. & Technological Substitution (C): The Internet Changes the Game." Harvard Business School Case 704-462, December 2003. (Revised April 2004.)
  • August 2009 (Revised January 2012)
  • Supplement

Pandora: Royalties Kill the Web Radio Star? (B)

By: Robert C. Pozen and Alex Curtis Rosenfeld
Keywords: Cost; Government Legislation; Strategy; Telecommunications Industry
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Pozen, Robert C., and Alex Curtis Rosenfeld. "Pandora: Royalties Kill the Web Radio Star? (B)." Harvard Business School Supplement 310-027, August 2009. (Revised January 2012.)
  • Article

A Deal That's Good for the Internet

By: D. B. Yoffie and M. A. Cusumano
Keywords: Internet and the Web
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Yoffie, D. B., and M. A. Cusumano. "A Deal That's Good for the Internet." Wall Street Journal (November 25, 1998).
  • 2012
  • Report

Economic Value of the Advertising-Supported Internet Ecosystem

By: John A. Deighton and Leora Kornfeld
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Deighton, John A., and Leora Kornfeld. "Economic Value of the Advertising-Supported Internet Ecosystem." Report, Interactive Advertising Bureau, New York, September 2012.
  • August 2001 (Revised November 2001)
  • Case

Vicinity Corporation: Turning Web Traffic into Store Traffic

By: Frances X. Frei, David Margalit and Amanda Yelsh
Vicinity uses its Internet and m-commerce technology to help drive traffic into its customers' physical distribution outlets. The company has terrific technology and is seemingly successful in getting more consumers into its customers' stores, yet it is in a precarious... View Details
Keywords: Internet and the Web; Consumer Behavior; Mobile and Wireless Technology
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Frei, Frances X., David Margalit, and Amanda Yelsh. "Vicinity Corporation: Turning Web Traffic into Store Traffic." Harvard Business School Case 602-031, August 2001. (Revised November 2001.)
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