Internet - Publications - Faculty & Research

18 Jul 2019
News

The Internet of Things Needs a Business Model. Here It Is.

15 Aug 2016
Research & Ideas

Black Swans and Big Trends Can Ruin Anyone's Internet Prediction

"What I’ve said that turned out to be right will be considered obvious, and what was wrong will be humorous" —Bill Gates, The Road Ahead, 1995 In 2001, I wrote a book explaining why accelerated growth strategies created value for some View Details

Keywords: by Thomas R. Eisenmann; Technology

December 1996 (Revised July 2002)
Background Note

Note on Marketing and the Internet

By: John A. Deighton, Alison Berkley and John Barabino

The World Wide Web is new, a comprehensive marketing environment. It is a medium for direct marketing, for retailing and distribution, for the delivery of service and product elements, for marketing research, and even for posting and testing prices. This note explores... View Details

Keywords: Marketing; Internet and the Web; Digital Marketing

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January 5, 2012
Article

Internet Protocol Numbers and the American Registry for Internet Numbers: Suggested Guidance for Bankruptcy Trustees, Debtors-in-Possession, and Receivers

By: Stephen Ryan, Benjamin Edelman and Matthew Martel

Bankruptcy trustees, debtors-in-possession, and receivers are seeing an increase in efforts to sell Internet Protocol (IP) addresses, also referred to "IP Numbers." IP Numbers are the unique numeric identifiers associated with computers connected to the Internet. While... View Details

Keywords: Insolvency and Bankruptcy; Internet; Sales; Value; Policy; Contracts

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26 Jun 2000
Research & Ideas

What’s an Internet Business Model? Ask a Health Care Professional

Though the Internet has woven itself into most aspects of life, few fields have adopted it more actively, and at times controversially, than health care. What new business models in health care, based on the Internet, are rising to the... View Details

Keywords: by Martha Lagace; Health

2020
Article

Inconvenient Truths: Interpreting the Origins of the Internet

By: Shane Greenstein

A conventional economic narrative provides intellectual underpinnings for governments to subsidize research and development ("R&D") that coordinates risky research to benefit many in society. This essay compares this narrative with the origins and invention of the... View Details

Keywords: Lead Users; Technology Transfer; Internet and the Web; History; Analysis; Research and Development; Governance; Information Technology; Policy

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24 Sep 2001
Research & Ideas

Why the Internet Doesn’t Change Everything

As the technology wave breaks over us, some think the Internet looks to many about to wash out the established order of everything from vacation booking to the nation-state itself. But hold on a minute, Debora Spar cautions. We've seen... View Details

Keywords: by Debora L. Spar

11 Feb 2010
News

Google Set to Showcase Fast Internet

13 Dec 2012
News

Viral ads grab more Internet eyeballs

The Socioeconomic Impact of Internet Tracking

At a time when the future of cookies in ad tracking is in doubt, this report contributes to understanding online tracking and its positive and negative consequences, both economic and social. We describe how tracking works to circulate data and affect privacy, how data... View Details

22 Aug 2016
News

Working for a Faster, Safer Internet

knew we were packing our things in a U-Haul and moving to California to actually do it full-time. “We’re making the internet faster, safer, and more available for over 5 percent of internet surfers around... View Details

21 Jan 2020
Working Paper Summaries

The Impact of the General Data Protection Regulation on Internet Interconnection

Keywords: by Ran Zhuo, Bradley Huffaker, KC Claffy, and Shane Greenstein

February 2000 (Revised June 2002)
Case

Development of the Internet in China (A), The: Challenges and Opportunities

Explores the development of the Internet in China. Starts with background information on China, the Internet, and several common Internet business models. Discusses regulatory and business obstacles to the growth of e-commerce in China. Finally, presents forecasts and... View Details

Keywords: Internet and the Web; Emerging Markets; Retail Industry; China

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October 2000 (Revised November 2005)
Case

Li & Fung (A): Internet Issues

By: F. Warren McFarlan and Fred Young

This case looks at the issues facing a Hong Kong-based trading company, which links hundreds of factories in India and Asia with major customers like Gap and the Limited in Europe and in the United States. The company has recently launched a dot-com operation to allow... View Details

Keywords: Information Technology; Internet and the Web; Multinational Firms and Management; Distribution Channels; Logistics; Networks; Markets; Supply Chain; Retail Industry; Hong Kong; India; Europe; United States

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March 2015 (Revised September 2016)
Technical Note

Baidu, Alibaba, and Tencent: The Three Kingdoms of the Chinese Internet

By: Feng Zhu and Aaron Smith

This note provides an overview of the Chinese Internet by describing its leading three companies: Baidu, Alibaba, and Tencent (BAT). While BAT had previously focused their respective businesses on distinct sectors of the online economy—Baidu for search, Alibaba for... View Details

Keywords: Competition; Internet; Information Technology Industry; China

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