Group Identity - Publications - Faculty & Research

19 Sep 2023
Research & Ideas

What Chandrayaan-3 Says About India's Entrepreneurial Approach to Space

South Asia Institute and Jorge Paulo Lemann Professor at Harvard Business School, has been studying and writing about India’s space program for many years and is part of a space research working group led Professor Matt Weinzierl at the... View Details

Keywords: by Clea Simon, Harvard Gazette; Aerospace

17 Oct 2019
Research & Ideas

‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells

this feeling that just because I’m a girl doesn’t mean I love pink! There’s something very off-putting about feeling like you’re being reduced to a single category of membership.” Tami Kim The study’s findings are detailed in the working paper Calculators for Women:... View Details

Keywords: by Dina Gerdeman; Consumer Products

2025
Working Paper

How Do Voters Respond to Cues by Charismatic Leaders? Evidence from Brazil

By: Paula Rettl

While elite-cue effects on public opinion are well-documented, questions remain as to when and why voters use elite cues to inform their opinions and behaviors. This study contributes to answer these questions by testing whether voters react to cues by charismatic... View Details

Citation

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18 Jun 2020
Research & Ideas

What Is an "Essential" Purchase for a Low-Income Family?

causes. In 11 experiments, they found that—relative to higher-income earners—people with lower incomes were judged more harshly for what they chose to buy, even when the two groups made identical consumer... View Details

Keywords: by Rachel Layne

Research Summary

Current working papers

Organizational restructuring: the influence of formal and informal structure on tie formation. This paper considers how changes in formal structure and a key element of informal structure – the embeddedness of employee... View Details

13 Nov 2013
Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

women, they flocked to Coke Zero. PepsiCo took a similar successful tack with Pepsi Max, the manly alternative to Diet Pepsi. And the Dr Pepper Snapple Group went all out with Dr Pepper Ten; the 10-calorie soda's unapologetic slogan is... View Details

Keywords: by Carmen Nobel; Consumer Products; Food & Beverage; Auto

03 Jan 2023
Book

Confront Workplace Inequity in 2023: Dig Deep, Build Bridges, Take Collective Action

workplace interaction. Digging requires those belonging to power-dominant groups to open up and learn more about the perspectives of marginalized groups. On a personal level, that may mean considering how one’s upbringing and environment... View Details

Keywords: by Pamela Reynolds

15 Nov 2022
Op-Ed

Why TikTok Is Beating YouTube for Eyeball Time (It’s Not Just the Dance Videos)

to create social media, whose audiences voluntarily gave up their privacy. Facebook, LinkedIn, and Snapchat require you to sign in, making your identity known to the platform. Users’ interests can be inferred from the interests of their... View Details

Keywords: by John Deighton and Leora Kornfeld

10 May 2010
Research & Ideas

What Top Scholars Say About Leadership

the notion that everyone has a slice of genius. The power of the dialectic of individual and collective identity resonated with Follett; consider her words: "We find the true man only through group... View Details

Keywords: by Martha Lagace; Education

13 Feb 2012
Research & Ideas

The Case Against Racial Colorblindness

on the cards were black, and the other half white, so asking a yes/no question about skin color was a very efficient way to narrow down the identity of the photo on the partner's card. But the researchers found that many of the... View Details

Keywords: by Carmen Nobel

04 Jan 2012
First Look

First Look: January 4

T. Polzer Publication:In Advances in Group Processes. Vol. 28, edited by Shane R. Thye and Edward Lawler, 125-145. Bingley, U.K.: Emerald Books, 2011 Abstract Environmental jolts and shifting membership challenge a group's efficacy and... View Details

Keywords: Carmen Nobel

22 Feb 2018
Book

The New History of American Capitalism

seemed to neatly divide politics and markets, states and economies. "The new history of American capitalism targets the lived experience of people and groups as they assimilate—and reshape—the political economy they engage" The... View Details

Keywords: Manufacturing

14 Feb 2012
First Look

First Look: February 14

today's companies face. I show that organizations thrive, or fail to thrive, based on how well the small groups within those organizations work. In most organizations, the work that produces value for customers is carried out by teams,... View Details

Keywords: Carmen Nobel

09 Oct 2001
Research & Ideas

Driven: How Human Nature Shapes Organizations

can evolve mutual caring commitments. These others will, in all likelihood, be in their immediate work area. When these one-to-one bonded relationships form a cluster, the participants will begin to see themselves as a group, their bonded View Details

Keywords: by Paul Lawrence & Nitin Nohria

08 Mar 2022
Research & Ideas

Representation Matters: Building Case Studies That Empower Women Leaders

when they think through a decision point or reflect on the leadership journey described in the case. But who are these “model” leaders? Since 2015, the HBS Gender Initiative has been analyzing gender representation in HBS cases. After all, we know that the View Details

Keywords: by Colleen Ammerman and Boris Groysberg

06 Jan 2014
Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

Behavior unit at Harvard Business School. "Successful companies may be able to reposition a 'dying' technology by redefining its identity and value for the customer." Raffaelli details his research in the paper Technology... View Details

Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products

14 Jul 2014
Research & Ideas

Pay Attention To Your ‘Extreme Consumers’

people who are very unlike you." The Difference Between Saying And Doing As former marketing manager for female shaving products at Gillette, Avery often utilized principles of "design thinking," moving beyond surveys and focus groups to... View Details

Keywords: by Michael Blanding

24 Mar 2015
First Look

First Look: March 24

their funds on demand even if consumption takes place later. Capitalized institutions serving overoptimistic depositors emerge in equilibrium even if depositors and bank owners have identical preferences and investment opportunities.... View Details

Keywords: Sean Silverthorne

02 Jul 2013
First Look

First Look: July 2

religious group and for the population as a whole. To control for politician identity to be correlated with constituency level voter preferences or characteristics that make religion salient, we use... View Details

Keywords: Anna Secino

04 Apr 2022
What Do You Think?

As Disney Board Chair, What Would You Advise CEO Bob Chapek Regarding 'Don’t Say Gay'?

Florida legislature, after several weeks of heated public controversy, passed and sent to Governor Ron DeSantis a Parental Rights in Education bill stating: “Classroom instruction by school personnel or third parties on sexual orientation or gender View Details

Keywords: by James Heskett

Publications