Publications

2020
Working Paper

Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

By: Eva Ascarza

The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details

Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry

SSRN

11 Jul 2012
Research & Ideas

The Future of Boards

In discussions that continue to swirl in the aftermath of the financial crisis, the question of corporate governance's role is often front and center. In The Future of Boards: Meeting the Governance Challenges of the Twenty-First Century,... View Details

Keywords: by Julia Hanna

31 Jan 2007
Working Paper Summaries

Behavioral Decision Research, Legislation, and Society: Three Cases

Keywords: by Max H. Bazerman

October 2021
Article

Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

By: Nicolas Padilla and Eva Ascarza

The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details

Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Programs; Consumer Behavior; Analysis

19 Nov 2012
Research & Ideas

LEED-ing by Example

In the debate over whether to increase or decrease the stringency of environmental regulations, the possibility that government agencies might use purchasing to stimulate market demand for "green" products and services is often... View Details

Keywords: by Carmen Nobel; Construction; Real Estate; Energy; Utilities

2013
Working Paper

Religion, Politician Identity and Development Outcomes: Evidence from India

By: Sonia Bhalotra, Guilhem Cassan, Irma Clots-Figueras and Lakshmi Iyer

This paper investigates whether the religious identity of state legislators in India influences development outcomes, both for citizens of their religious group and for the population as a whole. To control for politician identity to be correlated with constituency... View Details

Keywords: Politician Identity; Infant Mortality; Primary Education; India; Muslim; Fairness; Religion; Government and Politics; India

February 2016 (Revised February 2018)
Case

The Battle over the Initiative and Referendum in Massachusetts (1918)

By: David Moss and Dean Grodzins

On Election Day in 1918, Massachusetts voters would have to decide not only on their preferred candidates for governor and U.S. Senator, but also whether or not to approve 19 proposed amendments to the state constitution. By far the most controversial of these would... View Details

Keywords: Political Elections; Government Legislation; Power and Influence; History; Massachusetts

Educators

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March 2001 (Revised April 2001)
Case

Sustainable Development & Socially Responsible Investing: ABB in 2000

By: Forest L. Reinhardt

Several investment firms and mutual funds position themselves as providers or facilitators of opportunities for socially responsible investment. This case addresses the impact of these firms on publicly traded companies. Focuses on managers at ABB, a large... View Details

Keywords: Investment; Corporate Social Responsibility and Impact; Environmental Sustainability; Social Enterprise; Corporate Governance; Business Strategy; Capital Markets; Management Teams; Business and Community Relations; Trade; Electronics Industry; Switzerland

Educators

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July 2021
Article

Do Interactions with Candidates Increase Voter Support and Participation? Experimental Evidence from Italy

By: Enrico Cantoni and Vincent Pons

We test whether politicians can use direct contact to reconnect with citizens, increase turnout, and win votes. During the 2014 Italian municipal elections, we randomly assigned 26,000 voters to receive visits from city council candidates, from canvassers supporting... View Details

Keywords: Campaigns; Candidates; Elections; Experiment; Political Parties; Turnout; Voting Behavior; Voting; Political Elections; Behavior; Interpersonal Communication; Italy

2014
Working Paper

The Federal Reserve's Abandonment of Its 1923 Principles

By: Julio J. Rotemberg

This paper studies the persistence and some of the consequences of the eventual abandonment by the Federal Open Market Committee (FOMC) of the principles embedded in the Federal Reserve’s Tenth Annual Report of 1923. The three principles I focus on are 1) the... View Details

Keywords: Central Banking; Policy; United States

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2009
Other Unpublished Work

Heterogeneous Technology Diffusion and Ricardian Trade Patterns

By: William R. Kerr

This study tests the importance of Ricardian technology differences for international trade. The developed panel includes both emerging and advanced economies, and particular attention is devoted to the variation exploited in empirical tests. The elasticity of export... View Details

Keywords: Trade; Immigration; Competitive Advantage; Integration; Technology; United States

2021
Article

To Thine Own Self Be True? Incentive Problems in Personalized Law

By: Jordan M. Barry, John William Hatfield and Scott Duke Kominers

Recent years have seen an explosion of scholarship on “personalized law.” Commentators foresee a world in which regulators armed with big data and machine learning techniques determine the optimal legal rule for every regulated party, then instantaneously disseminate... View Details

Keywords: Personalized Law; Regulation; Regulatory Avoidance; Regulatory Arbitrage; Law And Economics; Law And Technology; Law And Artificial Intelligence; Futurism; Moral Hazard; Elicitation; Signaling; Privacy; Law; Governing Rules, Regulations, and Reforms; Information Technology; AI and Machine Learning

SSRN

April 2011
Article

Local Dividend Clienteles

We exploit demographic variation to identify the effect of dividend demand on corporate payout policy. Retail investors tend to hold local stocks, and older investors prefer dividend-paying stocks. Together, these tendencies generate geographically varying demand for... View Details

Keywords: Business Headquarters; Demographics; Investment; Geographic Location; Policy; Business and Shareholder Relations