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Show Results For
- All HBS Web
(1,219)
- People (3)
- News (245)
- Research (713)
- Multimedia (14)
- Faculty Publications (359)
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- 01 Mar 2012
- News
Shop Talk, Different Avenues
of retailing through consulting and marketing work for a roster of global clients. Traub recently sat down with Gilt Groupe cofounders Alexis Maybank and Alexandra Wilkis Wilson (both MBA 2004) to discuss retailing trends and the... View Details
- 25 Feb 2020
- News
In My Humble Opinion: Mr. Coffee
2018, Keller left his position as global president of the Wm. Wrigley Jr. Company to become CEO of Peet’s Coffee; in January, he was named CEO of JDE Peet’s, a merger that added a portfolio of coffee and tea View Details
Keywords: Julia Hanna
- 01 Jun 2015
- News
Faculty Q&A: Reemerging Technologies
yet today, open up any major newspaper and the first thing you see are mechanical watch ads. The Swiss now own between 55 and 60 percent of the global market value for watches. They were able to redefine what it means to wear a Swiss... View Details
- 01 Jun 2009
- News
The New “In” Crowd
Davos and the Clinton Global Initiative Annual Meeting. Not bad company. Could it be that what was previously viewed as an idealistic (or downright unrealistic) MBA career choice had finally moved into the mainstream? Actually, HBS has... View Details
- 01 Jun 2009
- News
Alumni Books
multinationals as Bharat Forge, Hindalco, Mahindra, and Suzlon will increasingly be making acquisitions and building their brands in Western markets. This book profiles India’s pioneering multinationals, describing their transformation... View Details
- 01 Dec 2014
- News
Innovation: Frozen Assets
As one of Howard Schultz’s first hires at Starbucks, she spent 20 years revolutionizing the coffee marketplace, eventually running its Asia-Pacific division. At Lululemon, she helped the yoga brand become a $10 billion–plus business by... View Details
Keywords: Janelle Nanos
- 01 Dec 2002
- News
What You Know Depends on Where You Go
of the market, such as the availability of distribution. Being a first-mover can be even more critical in such markets, they say, less for brand identity than to grasp potentially scarce distribution resources. While exploring emerging... View Details
- 01 Apr 2000
- News
Getting the Message
Global Internet Practice. He previously served as founder and CEO of an interactive brand marketing consultancy, where he developed patented applications to help corporations build relationships between... View Details
Keywords: Susan Young
- 01 Sep 2011
- News
The City Solution
the greenhouse effect, or global warming, and you’ll likely get an earful. But Mike is a little different. From his vantage point in what’s been called the second-toughest job in America, he really knows about those issues, and he knows... View Details
- 01 Sep 2005
- News
London Forum Highlights the Best of HBS
globalized, it’s been Americanized.” If you wanted to build a global brand or service, you had to dominate the U.S. market, he explained. That is rapidly changing with the rise of multinationals in China,... View Details
- 04 Mar 2008
- News
HBS Blogs
evangelist to the arts”; archived since Aug. 2006) MBA 1977H Geoff Hibner, Laid Off and Looking, http://blogs.wsj.com/laidoff/ a collective WSJ blog written by 8 people. MBA 1978D Richard Edelman 6 A.M., http://www.edelman.com/speak_up/blog/ (the CEO of an independent... View Details
- 01 Mar 2014
- News
Insight: Yenball
for instance, would require more than 15 hours of flight time. But for a starting pitcher like Tanaka, who may only appear once every five days or so, frequency is also an issue. With that kind of a schedule, sponsors may only be able to get exposure using View Details
- 02 Jul 2024
- News
The Beauty Guide
Courtesy Michelle Freyre When Michelle Freyre (MBA 1997) was a brand manager at Neutrogena, Michael McNamara, global president of the beauty brand at the time, asked what she... View Details
- 01 Dec 2008
- News
Innovation as P&G’s Key
returns standpoint?” The P&G experience in expanding consumer research in developing countries is especially fascinating for global brand managers. — Sean Silverthorne View Details
- 01 Jun 2009
- News
Entrepreneur’s Rwandan Start-Up Gets HBS Support
currently available brands and use locally sourced materials. The female workers ultimately will become owners of the business through microfinance loans. “Lack of access to pads affects not only the prospects of girls and women, it also... View Details
- 01 Jun 2012
- News
Around the World
Issue Focus: The Global Manager GETTING ORIENTED: On his first evening in Cape Town, South Africa, Jan Dolezal (HBS 2013) and his FIELD 2 team explored the city's bustling waterfront. Photo courtesy Jan Dolezal Learn about hosting FIELD2... View Details
- 01 Feb 1999
- News
Entrepreneurs Speak at HBS
Richard Branson, the British entrepreneur, corporate titan, and death-defying balloonist, touched down at HBS last fall to share his wit and wisdom with a large Burden Hall audience. Branson, founder and chairman of the Virgin Group, a London-based View Details
- 28 May 2019
- News
Action Plan: Border Crossing
Collection, a California-based children’s clothing brand inspired by the global spirit of cultural connection. The company’s design team has found inspiration for Tea’s seasonal clothing collections in their... View Details
Keywords: Julia Hanna
- 01 Apr 2002
- News
Q&A - Mark Fields
Concluding a successful tenure at Mazda, Mark Fields was appointed on April 19 to head the Premier group, a London-based unit of Ford Motor Company, which controls Mazda. The Premier group, a $23 billion company, includes brands such as... View Details