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  • All HBS Web  (1,772)
    • People  (6)
    • News  (382)
    • Research  (1,043)
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  • All HBS Web  (1,772)
    • People  (6)
    • News  (382)
    • Research  (1,043)
    • Events  (4)
    • Multimedia  (6)
  • Faculty Publications  (328)
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  • 04 Sep 2019
  • News

Putting the Game Within Reach

Fan Experience “New mixed reality integrations, sports betting, and gamified experiences are changing the way that fans are consuming sports. We are already seeing this with immersive media, particularly in the interactivity that is... View Details
  • 01 Jun 2015
  • News

Faculty Q&A: Reemerging Technologies

to the product, as well as the identity of the organizations and community that produce and sell them. For example, the Swiss redefined mechanical watches as luxury goods infused with craftsmanship and beauty. Something I’ve studied... View Details
Keywords: April White; Apparel Manufacturing; Manufacturing; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Printing and Related Support Activities; Manufacturing
  • 01 Oct 2013
  • News

Banking on Africa's Future

chemical engineering from MIT and a JD from Harvard Law School. His résumé also includes stints at Disney and the Texas Pacific Group. With some $2 billion invested in more than 30 countries, mostly in sub-Saharan Africa, Helios's focus is mainly in financial services,... View Details
  • 01 Oct 2000
  • News

Books

magazine.) In addition, Reiss draws upon several dozen interviews that he conducted with other entrepreneurs in a variety of fast-moving industries. Reiss explores entrepreneurial issues across the life span of a company, from finding... View Details
  • 01 Jun 2004
  • News

Luxe Redux

Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury... View Details
Keywords: Julia Hanna; luxury; Retail Trade
  • 22 Feb 2022
  • News

March 2022 Alumni and Faculty Books

Edited by Margie Kelley Alumni Books The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution By Joel Bines (MBA 1999) McGraw-Hill Armed with computers, tablets, smartphones, and... View Details
  • 30 Jul 2024
  • News

Reddit’s Rise

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. When Jen Wong (MBA 2004) joined Reddit as COO in 2018, the user-generated content site wasn’t exactly a burning building...but it might have been... View Details
  • 01 Sep 2008
  • News

Negative Ad Power

that is out of bounds in the consumer marketplace. — John A. Quelch is senior associate dean at HBS and a marketing expert. Katherine E. Jocz is an HBS research associate. They are the authors of Greater Good: How View Details
Keywords: John A. Quelch;Katherine E. Jocz; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Oct 1999
  • News

The Same the World Over: Focusing on Customers and Innovation Brings Success

marketing found among the most successful Asian firms in the study appears to hold true across the board - in consumer goods organizations, industrial firms, product companies, and service providers alike,... View Details
Keywords: Peter K. Jacobs
  • 01 Mar 2017
  • News

A Healthy Profit

of Building a Culture of Health: A New Imperative for Business. “But if you have a norovirus outbreak on a weeklong cruise with 5,000 people, and that vessel has to port and the cruise is canceled, that loss will cost Royal Caribbean a fourteenth of its annual... View Details
Keywords: Dan Morrell
  • 01 Apr 1999
  • News

An Eye to the East

Jacinto C. Gavino of the Asian Institute of Management in Manila suggested that, given such constraints, there should be an evaluation mechanism developed to help focus research on the most important issues. “In developing economies, we have to reexamine the... View Details
Keywords: Alejandro Reyes
  • 28 May 2019
  • News

INK: Maker’s Manual

Since cofounding the online product discovery platform The Grommet in 2008, Jules Pieri (MBA 1986) has enjoyed a front-row seat to the launch of 3,000 consumer products—including household names like Fitbit, SodaStream, and S’well. From... View Details
Keywords: Jen McFarland Flint
  • 01 Jun 2009
  • News

The Maestro and the Market

learn about marketing from a business owner who says he doesn’t care whether or not customers like his product? HBS assistant professor Michael Norton’s interest in what motivates seemingly irrational consumer behavior has found a perfect... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services; Food Services and Drinking Places; Hospitality
  • 01 Jun 2020
  • News

Keeping the Beat

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes “I definitely don’t think that virtual will ever cannibalize the real thing. I genuinely don’t see that happening. That’s some people’s fear. But I do think the benefit is that we are educating the View Details
Keywords: Motion Picture and Sound Recording Industries; Information
  • 01 Apr 2000
  • News

Getting the Message

for the marketing industry lies in developing transactional-based models that enable consumer and client to work together more closely." HBS professor John A. Deighton agrees, describing the Internet as a multidimensional "total... View Details
Keywords: Susan Young
  • 01 Apr 1997
  • News

Manager's Notebook

one time, consumers readily shared personal information. Recently, however, many customers have begun to bristle when asked personal questions. They wonder: Who else is privy to this information? What's in it for me? In their 1996 working... View Details
Keywords: Judith Ross
  • 01 Jun 2016
  • News

How Do We Win the Cyberwar?

is that bad guys have so much data that they just haven’t gotten to yours,” says Thomas. It’s easy to steal your credit card. “The only hard part is using it without tipping anybody off.” There is evidence of the relative ease of these crimes in the prices that the... View Details
Keywords: Dan Morrell; illustrations by Victo Ngai
  • 10 Mar 2021
  • News

In My Humble Opinion: A Timely Tension

a successful business and doing the right thing for the planet is a source of immense innovation for Patagonia,” Thoren observes. Among the initiatives she’ll be involved with is the retailer’s long-standing work to convince consumers to... View Details
Keywords: April White
  • 05 Aug 2015
  • News

Mobilizing the Public to Fight Bribery

Philippines to educate its 300,000 members about which government services customers shouldn’t be forced to pay for, such as health care and education. Bantay is also looking to widen its impact by reaching out to lower income people via SMS and creating a mobile app.... View Details
Keywords: Constantine von Hoffman; Executive, Legislative, and Other General Government Support; Government
  • 01 Oct 2000
  • News

Laura Scher of Working Assets

customers abreast of issues according to their region," she notes. The company's customers generate approximately one hundred thousand phone calls and letters every month to support fast-moving progressive issues such as gun control,... View Details
Keywords: Marguerite Rigoglioso
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