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01 Nov 2016
First Look

First Look - November 1, 2016

brands. Companies can leverage storytelling to build their brands, and careful brand extensions can grow the business as long as they do not alienate core loyalists. Other potentially risky opportunities to weigh carefully are moving... View Details

Keywords: Sean Silverthorne

19 Feb 2019
First Look

New Research and Ideas, February 19, 2019

deductibles. We show how choice difficulties or biases may lead patients to respond to such increases in patient cost-sharing by reducing demand for high-value care, muddying the traditional argument that the price elasticity of demand for medical View Details

Keywords: Sean Silverthorne

10 Jan 2005
Research & Ideas

Motivation and the Cross-Sector Alliance

member of the Mexico City Junior League Environmental Committee (JLCM), explained that in the early 1990s "radical environmental groups arrived [at Tetra Pak] with a trailer full of empty containers and piled them up outside the plant. This type of action opened... View Details

Keywords: by James Austin, Ezequiel Reficco & SEKN research team

29 Sep 2008
Research & Ideas

Financial Crisis Caution Urged by Faculty Panel

close eye on housing prices," he advised. The second broad problem facing the United States is weakness in its financial architecture, with excessive leverage across much of the industry, distorted incentives embedded in executive... View Details

Keywords: by Martha Lagace; Financial Services

14 Dec 2011
Research & Ideas

The New Measures for Improving Nonprofit Performance

For-profit businesses have a common goal: create value for owners or shareholders by creating value for customers. It's a focus that must seem enviably straightforward from the perspective of nonprofit organizations and social enterprises obliged to navigate a path... View Details

Keywords: by Julia Hanna