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  • All HBS Web  (4,888)
    • People  (26)
    • News  (1,430)
    • Research  (2,106)
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  • 2001
  • Working Paper

Social Enterprise Series No. 22: Marketing's Role in Cross-Sector Collaboration

By: James E. Austin
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Austin, James E. "Social Enterprise Series No. 22: Marketing's Role in Cross-Sector Collaboration." Harvard Business School Working Paper, No. 01-087, June 2001.
  • 2012
  • Working Paper

What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises

By: Robert Gibbons and Rebecca Henderson
Social networks and social groups have both been seen as important to discouraging malfeasance and supporting the global pro-social norms that underlie social order, but have typically been treated either as pure substitutes or as having completely independent effects.... View Details
Keywords: Social Norms; Social Networks; Triadic Closure; Social Groups; Group Identity; Groups and Teams; Identity; Performance Consistency; Social and Collaborative Networks; Societal Protocols; Social Media
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Gibbons, Robert, and Rebecca Henderson. "What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises." Harvard Business School Working Paper, No. 13-020, August 2012.
  • October 2006 (Revised February 2007)
  • Background Note

How Media Choices are Changing Online Advertising

By: Stephen P. Bradley and Nancy Bartlett
What is the response by advertisers as media consumption moves to the digital medium? Provides an overview of online advertising in mid-2006 and discusses the impact of an increasingly fractured media landscape and its accompanying expanding advertising options. View Details
Keywords: Digital Marketing; News; Media; Emerging Markets; Internet and the Web; Perspective; Disruption; Journalism and News Industry
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Bradley, Stephen P., and Nancy Bartlett. "How Media Choices are Changing Online Advertising." Harvard Business School Background Note 707-458, October 2006. (Revised February 2007.)
  • 2018
  • Working Paper

Us and Them: Predicting Firm Stock Performance via Social Media Sentiment about Competitors

By: Frank Nagle
Citation
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Nagle, Frank. "Us and Them: Predicting Firm Stock Performance via Social Media Sentiment about Competitors." Working Paper, November 2018.
  • Article

Dynamic Multi-Relational Chinese Restaurant Process for Analyzing Influences on Users in Social Media

By: Himabindu Lakkaraju, Indrajit Bhattacharya and Chiranjib Bhattacharyya
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Lakkaraju, Himabindu, Indrajit Bhattacharya, and Chiranjib Bhattacharyya. "Dynamic Multi-Relational Chinese Restaurant Process for Analyzing Influences on Users in Social Media." Proceedings of the IEEE International Conference on Data Mining 12th (2012).
  • January 2007 (Revised October 2007)
  • Case

The Omidyar-Tufts Microfinance Fund: Striving to Reshape the Social Enterprise Capital Markets

By: Michael Chu and Jean Hazell
Seeking to impact global poverty and philanthropy, eBay founder Pierre Omidyar donates $100 million to Tufts University for a trust restricted to investment in microfinance. Explores the origins of the initiative, the perspectives and objectives of the various parties... View Details
Keywords: Capital Markets; Microfinance; Investment Funds; Philanthropy and Charitable Giving; Emerging Markets; Social Enterprise; Financial Services Industry
Citation
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Chu, Michael, and Jean Hazell. "The Omidyar-Tufts Microfinance Fund: Striving to Reshape the Social Enterprise Capital Markets." Harvard Business School Case 307-078, January 2007. (Revised October 2007.)
  • 2015
  • Chapter

Recasting the Corporate Model: What Can Be Learned from Social Enterprises

By: Julie Battilana
Citation
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Battilana, Julie. "Recasting the Corporate Model: What Can Be Learned from Social Enterprises." In Performance and Progress: Essays on Capitalism, Business, and Society, edited by Subramanian Rangan, 435–461. Oxford: Oxford University Press, 2015.
  • 1997
  • Working Paper

Social Enterprise Series No. 2: Making Business Sense of Community Service

By: James E. Austin
Citation
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Austin, James E. "Social Enterprise Series No. 2: Making Business Sense of Community Service." Harvard Business School Working Paper, No. 98-020, September 1997.
  • Article

Contagion of Cooperation in Static and Fluid Social Networks

By: Jillian J. Jordan, David G. Rand, Samuel Arbesman, James H. Fowler and Nicholas A. Christakis
Cooperation is essential for successful human societies. Thus, understanding how cooperative and selfish behaviors spread from person to person is a topic of theoretical and practical importance. Previous laboratory experiments provide clear evidence of social... View Details
Keywords: Social Contagion; Social Networks; Cooperation; Behavior; Social Media
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Jordan, Jillian J., David G. Rand, Samuel Arbesman, James H. Fowler, and Nicholas A. Christakis. "Contagion of Cooperation in Static and Fluid Social Networks." PLoS ONE 8, no. 6 (June 2013).
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

book excerpt What My Research Revealed, In Broad Strokes From A Social Strategy: How We Profit From Social Media By Mikolaj Jan Piskorski As I began my research, it quickly... View Details
  • Forthcoming
  • Article

The Effect of a System for Sharing Best Practices Within Pre-existing Peer Networks

By: Shelley Xin Li and Tatiana Sandino
Peer networks, such as enterprise social networks (ESNs), can facilitate knowledge transfer across employees. However, such systems can also lead to information overload or difficulty in finding useful information. We examine data from a natural field experiment where... View Details
Keywords: Retail; Best Practices; Enterprise Social Media; Management Accounting And Control Systems; Social and Collaborative Networks; Communication Technology; Knowledge Sharing; Sales; Social Media; Retail Industry
Citation
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Li, Shelley Xin, and Tatiana Sandino. "The Effect of a System for Sharing Best Practices Within Pre-existing Peer Networks." Management Science (forthcoming).
  • January 23, 2023
  • Article

Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines

By: Susan Athey, Kristen Grabarz, Michael Luca and Nils Wernerfelt
Public health organizations increasingly use social media advertising campaigns in pursuit of public health goals. In this paper, we evaluate the impact of about $40 million of social media advertisements that were run and experimentally tested on Facebook and... View Details
Keywords: COVID-19 Pandemic; Public Health; Vaccines; Social Media; Advertising; Power and Influence; Health Care and Treatment
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Athey, Susan, Kristen Grabarz, Michael Luca, and Nils Wernerfelt. "Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines." e2208110120. Proceedings of the National Academy of Sciences 120, no. 5 (January 23, 2023).
  • 1997
  • Working Paper

Social Enterprise Series No.4: Business Leadership Lessons from the Cleveland Turnaround

By: James E. Austin
Citation
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Austin, James E. "Social Enterprise Series No.4: Business Leadership Lessons from the Cleveland Turnaround." Harvard Business School Working Paper, No. 98-022, September 1997.
  • June 2011
  • Background Note

It's a Social World

By: Stephen P. Bradley and Nancy Bartlett
Social media had fashioned the lives of individuals and communities by 2010, providing an opportunity and a challenge for companies of all sizes. This note provides background on various social media (e.g. social networks, forums, games and communication services) and... View Details
Keywords: Customer Relationship Management; Brands and Branding; Marketing Strategy; Media; Service Operations; Sales; Opportunities; Corporate Strategy; Web
Citation
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Bradley, Stephen P., and Nancy Bartlett. "It's a Social World." Harvard Business School Background Note 711-544, June 2011.
  • 2008
  • Book

Social Entrepreneurship: A Modern Approach to Social Value Creation

By: Arthur C. Brooks
This text brings together the established pedagogy of entrepreneurship with cutting edge nonprofit and public management tools.
Measuring social value, earned income, donations and government income, entrepreneurial fundraising and marketing, and social... View Details
Keywords: Social Entrepreneurship; Nonprofit Organizations; Management
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Brooks, Arthur C. Social Entrepreneurship: A Modern Approach to Social Value Creation. Upper Saddle River, NJ: Pearson Prentice Hall, 2008.
  • February 2011
  • Article

When the Social Structure Overshadows Competitive Incentives: The Effects of Network Embeddedness on Joint Venture Dissolution

By: Francisco Polidoro Jr., Gautam Ahuja and Will Mitchell
The embeddedness of interfirm relationships in a social structure can engender order in new tie formation, but competitive incentives may undermine the order that firms seek to achieve and lead to tie dissolution. We examine how relational embeddedness (history of... View Details
Keywords: Social Structure; Business Enterprises; Strategic Alliances (Business); Business Networks (Research); Competition; Joint Ventures; Alliances; Social and Collaborative Networks
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Polidoro, Francisco, Jr., Gautam Ahuja, and Will Mitchell. "When the Social Structure Overshadows Competitive Incentives: The Effects of Network Embeddedness on Joint Venture Dissolution." Academy of Management Journal 54, no. 1 (February 2011): 203–223.
  • 2002
  • Working Paper

Social Enterprise Series No. 23: Survivor: The Brave New World of ePhilanthropy

By: James E. Austin
Citation
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Austin, James E. "Social Enterprise Series No. 23: Survivor: The Brave New World of ePhilanthropy." Harvard Business School Working Paper, No. 02-066, March 2002.
  • Research Summary

Corporate Social Entrepreneurship

By: James E. Austin
This research is examining the process by which companies engage in strategic corporate social responsibility as an integral part of their enterprise strategy and operations. The research has conceptualized this process as entreprenurial in nature and defined it as... View Details
  • Article

Private Enterprise for Public Health

By: Michael Chu and David E. Bloom
By many measures, the world today is a healthier place than ever before, yet a daunting set of deficits and disparities remains to be tackled. For various reasons, it is not clear that the traditional tandem of government and civil society are up to those challenges.... View Details
Keywords: Private Ownership; Social Enterprise; Public Sector; Private Sector; Health Care and Treatment; Health Industry
Citation
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Chu, Michael, and David E. Bloom. "Private Enterprise for Public Health." Global Investor (Credit Suisse) (February 2012), 14–16.
  • Article

What's in a Name? Understanding the Interplay Between Titles, Content, and Communities in Social Media

By: Himabindu Lakkaraju, Julian McAuley and Jure Leskovec
Citation
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Related
Lakkaraju, Himabindu, Julian McAuley, and Jure Leskovec. "What's in a Name? Understanding the Interplay Between Titles, Content, and Communities in Social Media." Proceedings of the International AAAI Conference on Weblogs and Social Media 7th (2013).
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