Publications
Publications
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(267)
- Faculty Publications (124)
EVA
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- May 2016 (Revised August 2022)
- Case
RegionFly: Cutting Costs in the Airline Industry
By: Susanna Gallani and Eva Labro
RegionFly is a small, private airline specializing in ultra-premium services. Founded shortly after the "Golden Age of airline travel," RegionFly's financial performance had been strong for several decades. More recently, however, the results have taken a downward... View Details
- Article
The Perils of Proactive Churn Prevention Using Plan Recommendations: Evidence from a Field Experiment
By: Eva Ascarza, Raghuram Iyengar and Martin Schleicher
Facing the issue of increasing customer churn, many service firms have begun recommending pricing plans to their customers. One reason behind this type of retention campaign is that customers who subscribe to a plan suitable for them should be less likely to churn... View Details
- 2015
- Case
EPILOGUE: Kate Spade New York: Will Expansion Deepen or Dilute the Brand?
By: Eva Ascarza and Keith Wilcox
- 2015
- Case
Kate Spade New York: Will Expansion Deepen or Dilute the Brand?
By: Keith Wilcox and Eva Ascarza
- 2015
- Teaching Note
Kate Spade New York: Will Expansion Deepen or Dilute the Brand? Teaching Note
By: Eva Ascarza and Keith Wilcox
- July–August 2013
- Article
A Joint Model of Usage and Churn in Contractual Settings
By: Eva Ascarza and Bruce G.S. Hardie
As firms become more customer-centric, concepts such as customer equity come to the fore. Any serious attempt to quantify customer equity requires modeling techniques that can provide accurate multiperiod forecasts of customer behavior. Although a number of researchers... View Details
- Article
Experiments in Open Innovation at Harvard Medical School
By: Eva C. Guinan, Kevin J. Boudreau and Karim R. Lakhani
Harvard Medical School seems an unlikely organization to open up its innovation process. By most measures, the more than 20,000 faculty, research staff and graduate students affiliated with Harvard Medical School are already world class and at the top of the medical... View Details
- Other Article
Prize-based Contests Can Provide Solutions to Computational Biology Problems
By: Karim R. Lakhani, Kevin J. Boudreau, Po-Ru Loh, Lars Backstrom, Carliss Y. Baldwin, Eric Lonstein, Mike Lydon, Alan MacCormack, Ramy A. Arnaout and Eva C. Guinan
- Article
When Talk Is "Free": The Effect of Tariff Structure on Usage Under Two- and Three-Part Tariffs
By: Eva Ascarza, Anja Lambrecht and Naufel Vilcassim
In many service industries, firms introduce three-part tariffs to replace or complement existing two-part tariffs. In contrast with two-part tariffs, three-part tariffs offer allowances, or “free” units of the service. Behavioral research suggests that the attributes... View Details
- August 2012
- Case
Messer Griesheim (A) (Abridged)
By: Josh Lerner, Eva Lutz and Kerry Herman
In 2001, Allianz Capital Partners and Goldman Sachs acquired a majority stake in Messer Griesheim, a European industrial gas concern held by Hoechst. The dealmakers faced several challenges, including delicate corporate governance issues due to partial family... View Details
- August 2012
- Teaching Note
Messer Griesheim (A) (Abridged) and (B) (TN)
By: Josh Lerner and Eva Lutz
Teaching Note for 813-018 and 809-057 View Details
- January 2010
- Teaching Note
Messer Griesheim (TN) (A) & (B)
By: Josh Lerner, Ann-Kristin Achleitner and Eva Lutz
Teaching Note for [809056] and [809057]. View Details
- February 2009 (Revised March 2013)
- Case
Messer Griesheim (A)
By: Josh Lerner, Ann-Kristin Achleitner, Eva Lutz and Kerry Herman
In 2001, Allianz Capital Partners and Goldman Sachs acquired a majority stake in Messer Griesheim, a European industrial gas concern held by Hoechst. The dealmakers faced several challenges, including delicate corporate governance issues due to partial family ownership... View Details
- February 2009 (Revised March 2013)
- Supplement
Messer Griesheim (B)
By: Josh Lerner, Ann-Kristin Achleitner, Eva Lutz and Kerry Herman
In 2001, Allianz Capital Partners and Godlman Sachs acquired a majority stake in Messer Greisheim, a European industrial gas concern held by Hoeschst. The dealmakers faced several challenges, including delicate corporate governance issues due to partial family... View Details
- Article
How Actors Change Institutions: Towards a Theory of Institutional Entrepreneurship
By: Julie Battilana, Bernard Leca and Eva Boxenbaum
As well as review the literature on the notion of institutional entrepreneurship introduced by Paul DiMaggio in 1988, we propose a model of the process of institutional entrepreneurship. We first present theoretical and definitional issues associated with the concept... View Details
- 2008
- Working Paper
Agency and Institutions: A Review of Institutional Entrepreneurship
By: Julie Battilana, Bernard Leca and Eva Boxenbaum
This paper analyzes the literature that has been published on institutional entrepreneurship since Paul DiMaggio introduced the notion in 1988. Based on a systematic selection and analysis of articles, the paper outlines an emerging consensus on the definition and... View Details
- March 2006
- Teaching Note
The Continuing Transformation of Asahi Glass: Implementing EVA (TN)
By: Mihir A. Desai and Kathleen Luchs
- November 2005 (Revised July 2006)
- Background Note
Understanding Economic Value Added
By: Mihir A. Desai, Fabrizio Ferri and Steve Treadwell
Explores the concept of economic value added (EVA) and its practical applications as a management control system for performance measurement and incentive compensation. Explains how EVA is measured and explores some of the adjustments to financial statements that are... View Details
Keywords: Value
- November 2005
- Article
Importation as Innovation: Transposing managerial practices across fields
By: Eva Boxenbaum and Julie Battilana
- April 2005
- Supplement
Continuing Transformation of Asahi Glass, The: Implementing EVA (CW)
By: Mihir A. Desai and Yanjun Wang