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  • All HBS Web  (2,047)
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  • August 2019 (Revised March 2022)
  • Case

Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart

By: Elie Ofek and Danielle Golan
Launching its first products in the fall of 2016 in New York, insurtech startup Lemonade was on a mission to disrupt the insurance market by using AI and behavioral economics principles. The company offered renters, homeowners, and condo insurance and mainly targeted... View Details
Keywords: AI; Business Startups; Insurance; Technological Innovation; Business Model; Disruption; Brands and Branding; Growth and Development Strategy; Global Strategy; Decision Making; Insurance Industry; Technology Industry
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Ofek, Elie, and Danielle Golan. "Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart." Harvard Business School Case 520-020, August 2019. (Revised March 2022.)
  • April 2021 (Revised February 2022)
  • Case

Ring Concierge: Navigating and Disrupting the Jewelry Industry

By: Laura Huang, Zoe Otedola and Katie LaMattina
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Huang, Laura, Zoe Otedola, and Katie LaMattina. "Ring Concierge: Navigating and Disrupting the Jewelry Industry." Harvard Business School Case 421-056, April 2021. (Revised February 2022.)
  • Spring 2020
  • Article

From Disruption to Collision: The New Competitive Dynamics

By: Marco Iansiti and Karim R. Lakhani
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Iansiti, Marco, and Karim R. Lakhani. "From Disruption to Collision: The New Competitive Dynamics." Special Issue on Disruption 2020. MIT Sloan Management Review 61, no. 3 (Spring 2020).
  • March 2000
  • Teaching Note

Disruptive Technology a Heartbeat Away: Ecton, Inc. TN

By: Clayton M. Christensen and Tara Donovan
Teaching Note for (9-699-018). View Details
Keywords: Medical Devices and Supplies Industry
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Christensen, Clayton M., and Tara Donovan. "Disruptive Technology a Heartbeat Away: Ecton, Inc. TN." Harvard Business School Teaching Note 600-129, March 2000.
  • January 2006
  • Article

The Ongoing Process of Building a Theory of Disruption

By: Clayton M. Christensen
Keywords: Theory; Disruption
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Christensen, Clayton M. "The Ongoing Process of Building a Theory of Disruption." Journal of Product Innovation Management 23 (January 2006): 39–55.
  • 2018
  • Working Paper

Executive Education in the Digital Matrix: The Disruption of the Supply Landscape

By: Mihnea Moldoveanu and Das Narayandas
Even as the demand for managerial skills continues to grow, executive education worldwide has entered a period of disruption caused by the digitalization of content, connectivity, and communication. The current offerings of many executive education program providers... View Details
Keywords: Executive Education; Internet and the Web; Disruption; Competency and Skills; Leadership Development
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Moldoveanu, Mihnea, and Das Narayandas. "Executive Education in the Digital Matrix: The Disruption of the Supply Landscape." Harvard Business School Working Paper, No. 18-097, March 2018. (Revised June 2018.)
  • 2010
  • Article

We Cannot Go On: Disruptive Innovation and the First World War Royal Navy

By: Gautam Mukunda
Insights from Disruptive Innovation theory (DI) are often used in the formulation, implementation, and evaluation of national security policy. DI explains why successful companies are sometimes defeated by new competitors with relatively unsophisticated products.... View Details
Keywords: Technology; History; National Security; Framework; Adaptation; Organizational Change and Adaptation; Technological Innovation; Machinery and Machining; Disruptive Innovation; Theory; Developing Countries and Economies; Technology Industry
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Mukunda, Gautam. "We Cannot Go On: Disruptive Innovation and the First World War Royal Navy." Security Studies 19, no. 1 (2010).
  • First Quarter 2011
  • Article

Two Disruptive Ideas Combined: Integrated Reporting in the Cloud

By: Robert G. Eccles and Kyle Armbrester
Keywords: Disruption; Integration; Reports
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Eccles, Robert G., and Kyle Armbrester. "Two Disruptive Ideas Combined: Integrated Reporting in the Cloud." IESE Insight, no. 8 (First Quarter 2011): 13–20.
  • 12 May 2020
  • Cold Call Podcast

Autonomous Vehicles Are Ready to Disrupt Society, Business—and You

Keywords: Re: Elie Ofek & William R. Kerr; Auto
  • February 2021 (Revised May 2025)
  • Teaching Note

HP Instant Ink: (Self) Disrupting the Consumer Printing Market

By: Elie Ofek and Marco Bertini
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Ofek, Elie, and Marco Bertini. "HP Instant Ink: (Self) Disrupting the Consumer Printing Market." Harvard Business School Teaching Note 521-084, February 2021. (Revised May 2025.)
  • July 2006
  • Background Note

Out of Frame: The Coming Digital Disruption of Hollywood

By: Stephen P. Bradley, Brian DeLacey and Reed Martin
The record opening of the Pirates of the Caribbean: Dead Man's Chest, starring Johnny Depp, had finally provided the industry with incontrovertible proof that it was still possible to draw massive audiences to movie theaters. Grossing $136 million during its opening... View Details
Keywords: Disruption; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Film Entertainment; Revenue; Entertainment and Recreation Industry; United States
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Bradley, Stephen P., Brian DeLacey, and Reed Martin. "Out of Frame: The Coming Digital Disruption of Hollywood." Harvard Business School Background Note 707-418, July 2006.
  • July 2019
  • Module Note

Disruption at Work: How Minimills Upended Integrated Steel Companies

By: Clayton M. Christensen
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Christensen, Clayton M. "Disruption at Work: How Minimills Upended Integrated Steel Companies." Harvard Business School Module Note 420-023, July 2019.
  • 2001
  • Working Paper

The Disruptive Roots of National Economic Growth and Development

By: Clayton M. Christensen, Stuart Hart and Thomas Craig
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Christensen, Clayton M., Stuart Hart, and Thomas Craig. "The Disruptive Roots of National Economic Growth and Development." Harvard Business School Working Paper, No. 01-045, January 2001.
  • 29 Sep 2006
  • Conference Presentation

Walking through Jelly: Uneven Language Proficiency and Disrupted Collaboration

By: Tsedal Beyene
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Beyene, Tsedal. "Walking through Jelly: Uneven Language Proficiency and Disrupted Collaboration." Paper presented at the Stanford University Center for Work, Technology and Organization 10th Anniversary Conference, Stanford, CA, September 29, 2006.
  • January 2014
  • Other Article

The Answer is 9,142: Understanding the Influence of Disruption Risk on Inventory Decision Making

By: Mark Cotteleer, Maria Ibanez and Geri Gibbons
The question was how many units of inventory a manager should order when faced with a possible disruption in supply. The correct answer is not guesswork, but based on 150 years of theory and practice. We examine individual choices made in this critical situation—and... View Details
Keywords: Behavioral; Behavioral Operations; Inventory; Bias; Operations Management; Operations
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Cotteleer, Mark, Maria Ibanez, and Geri Gibbons. "The Answer is 9,142: Understanding the Influence of Disruption Risk on Inventory Decision Making." Deloitte Review 14 (January 2014).
  • Article

Disruptive Innovation: A New Diagnosis for Health Care's 'Financial Flu'

By: John Kenagy and C. M. Christensen
Keywords: Disruption; Innovation and Invention; Health; Finance
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Kenagy, John, and C. M. Christensen. "Disruptive Innovation: A New Diagnosis for Health Care's 'Financial Flu'." hfm (Healthcare Financial Management) 56, no. 5 (May 2002): 62–66.
  • May 2002
  • Article

Disruptive Change: When Trying Harder Is Part of the Problem

By: Clark Gilbert and Joseph L. Bower
Keywords: Disruption; Change; Problems and Challenges
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Gilbert, Clark, and Joseph L. Bower. "Disruptive Change: When Trying Harder Is Part of the Problem." Harvard Business Review 80, no. 5 (May 2002): 94–101.
  • 12 Nov 2009
  • Working Paper Summaries

Walking Through Jelly: Language Proficiency, Emotions, and Disrupted Collaboration in Global Work

Keywords: by Tsedal Neeley, Pamela J. Hinds & Catherine Durnell Cramton
  • July 2019 (Revised July 2020)
  • Module Note

Disruptive Innovation: How Can We Beat Our Most Powerful Competitors?

By: Clayton M. Christensen
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Christensen, Clayton M. "Disruptive Innovation: How Can We Beat Our Most Powerful Competitors?" Harvard Business School Module Note 420-014, July 2019. (Revised July 2020.)
  • March 2006
  • Article

How to Implement a New Strategy Without Disrupting Your Organization

By: Robert S. Kaplan and David P. Norton
Keywords: Organizations; Policy
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Kaplan, Robert S., and David P. Norton. "How to Implement a New Strategy Without Disrupting Your Organization." Harvard Business Review 84, no. 3 (March 2006).
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