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- 01 Dec 2013
- News
Curing Health Care
back-office burdens from the doctors and support staff to the company. One of the company's software services, for example, translates electronic records from its system to others (no more stuck MRIs), and lets doctors track and manage View Details
- 01 Apr 1997
- News
Facing the Music
switch to CD format, sales picked up considerably as customers rushed out to replace their vinyl record collections with the same music reissued on the new technology. Now, explains Zelnick, the CD boom has played itself out. "The CD... View Details
Keywords: Marguerite Rigoglioso
- 01 Dec 2010
- News
How to Survive Past Start-up
paying her salespeople on commission, she offered generous wages and team-based bonuses. Moreover, her salespeople were instructed to encourage customers to test products and to help them find the best... View Details
- 01 Mar 2012
- News
Get Creative
Traps” (November 2006) and “Block-by-Blockbuster Innovation” (May 2010), along with her books SuperCorp and Confidence. How can companies tap their customers for innovative ideas? Carliss Baldwin Baldwin Firms have a tendency to look at... View Details
- 01 Apr 1999
- News
An Eye to the East
Europe and the United States, he said, "they have already reached a threshold in customer orientation, so you have to do different things to succeed." That's not the case yet in Asia, he pointed out, as Deshpandé listened intently. HBS... View Details
Keywords: Alejandro Reyes
- 01 Apr 1996
- News
Stewards of the Seventh Generation
chairman of the privately held S.C. Johnson & Son, Inc. (more popularly known as SC Johnson Wax), thinks of the story as more than a charming anecdote. "In my dreams I fantasize that someday Johnson Wax will be able to conduct a white-flannel View Details
- 01 Jun 2012
- News
Made in the USA
course the lobster industry tried it, but in less than two years, the traps rusted and the welds broke. Our customers came back, because they realized cheaper wasn’t better.” Equipment that automates repetitive tasks—such as a $2.5... View Details
- 01 Mar 2013
- News
A Healthy Profit
Gita's medical history and her symptoms suggest a heart problem, MeraDoctor ultimately recommends that she get an echocardiogram (for which she has to pay at a private facility because the government one is too crowded). The test reveals... View Details
- 01 Oct 2002
- News
What's Cookin'
employs an enviable tactic: "I eat," he laughs. "I'm always nibbling and testing - my favorite is our chocolate-chunk cookie." No Typical Days An excellent set of taste buds is one obvious asset in the food business, but other qualities... View Details
Keywords: Hanna, Julia
- 30 Jul 2024
- News
Reddit’s Rise
all those funnels, but we’re very focused on performance because performance is, if a customer doesn’t purchase, then we basically don’t have a business. And I think that really aligns user interests. So the ads have to be good enough... View Details
- 01 Jan 2003
- News
Charles O. Rossotti, MBA 1964
LIFELONG IMPACT OF HBS "What stood out for me initially was the first-year section, where I made some of my closest friends and thrived in the give-and-take of class discussions. I loved the case method as a process for testing ideas. It... View Details
- 01 Mar 2009
- News
Your Taxi Is Waiting
available until late 2006, and Herp figured the small turboprop would be a good means of testing his idea in the marketplace. Linear Air began by offering point-to-point service to over 500 cities in the Northeast, the Mid-Atlantic,... View Details
- 13 Mar 2019
- News
The First Five Years: Sierra Smith and Taylor Wiegele (both MBA 2017)
(but growing!) company, which means that every day is a new adventure. On the ‘typical’ side, there are the must-dos: order fulfillment, customer service, and paying the bills. Beyond that, on any given day we could be negotiating with a... View Details
- 13 Jun 2017
- News
Finding Common Ground
company seem bigger than it actually was. He was almost discovered when a Japanese customer arrived in the United States and insisted they meet and go to dinner. Two years shy of legal drinking age, Crespin spent the evening in mortal... View Details
Keywords: Ralph Ranalli
- 01 Mar 2011
- News
James McNerney Jr.
"Pilots Push 787 Dreamliner to the Limit" - Watch some take-offs and landings best left to the test pilot professionals. "Capturing the Birth of the Dreamliner" - Photographer Ed Turner documented the global effort of manufacturing the... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
where analysis of the facts and data fails to provide a clear answer. Gray areas test managers’ skills and humanity. Badaracco presents a five-question framework offering a way for managers to balance their analytical work with the human... View Details
- 01 Mar 2010
- News
Sole Mates
forced business closings due to contentious negotiations between the unions and the state and other employers. A real black swan. This has worsened an economy already weakened by the global financial crisis. Such conditions test the... View Details
- 01 Apr 1996
- News
Technology for Learning's Sake
on shared terminals in Baker Library, the game required first-year students to put their newly acquired knowledge of marketing, control, finance, and operations to the test in a simulated competitive business environment. In addition to... View Details
Keywords: by Deborah Blagg; photo by David Zadig
- 01 Jun 2014
- News
What’s Next
of HBS scholars have identified new perspectives for evaluating complex problems, launching new fields like strategy and new concepts like the balanced scorecard in the process. Research infuses our curriculum, where ideas are tested and... View Details
- 01 Mar 2005
- News
Venture Capital’s Comeback
companies now find their best customers in China and India, where U.S. technology products are in high demand. More importantly, the free flow of ideas and capital have created entrepreneurial hot spots around the globe, challenging... View Details