Creating Shared Value - Publications - Faculty & Research - Harvard Business School

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08 Mar 2004
Research & Ideas

Creating Value in Your Business Ecosystem

Broadly speaking, an effective keystone strategy has two parts. The first is to create value within the ecosystem. Unless a keystone finds a way of doing this efficiently, it will fail to attract or retain... View Details

Keywords: by Marco Iansiti & Roy Levien

2009
Chapter

Creating Superior Customer Value in a Connected World

By: Ranjay Gulati

"In the early twenty-first century, customers are more demanding than ever, and difficult economic times make them all the more so. As customers tighten their wallets and increase their demands, firms face greater pressure to provide superior customer value. Reducing... View Details

Keywords: Customer Satisfaction; Customer Value and Value Chain; Consumer Behavior; Product Design; Social and Collaborative Networks; Value Creation

Teaching Interest

Creating Value in Business and Government

By: W. Carl Kester

This full-credit course is open only to students in the HBS-HKS Joint Degree Program, and is a required course for all joint degree students in the fall semester of their third year. Its purpose is to integrate on the one hand, the perspectives and analytic tools... View Details

January 2013 (Revised March 2013)
Case

Creating a Luxury Experience at Value Retail

By: Jose B. Alvarez and Matthew Preble

Value Retail PLC owned and managed a number of premium shopping destinations (Villages) across Europe. Soon the company would be moving into an entirely new market: China. The company's Villages had proven popular with both shoppers (many of whom were international... View Details

Keywords: Retailing; Tourism; Luxury; Brand Building; Brand Positioning; Real Estate; Brands and Branding; Human Resources; Retail Industry; Tourism Industry; Real Estate Industry; Europe; China

May 2015
Case

China Yintai: Developing Shared Value in China

By: Christopher Marquis, Ying Zhang and Shiyu Yang

Under the leadership of CEO and President Shen Guojun, China Yintai was increasingly committed to philanthropic initiatives. Drawing upon his experience as an entrepreneur and a philanthropist, Mr. Shen saw the urgent need to build bridges between business practices... View Details

Keywords: Philanthropy and Charitable Giving; China

Article

How Mission-Driven Companies Create Long-Term Shareholder Value

By: William W. George

Keywords: Mission and Purpose; Business Ventures; Business and Shareholder Relations; Value

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February 2018 (Revised November 2018)
Module Note

Creating Shared Value: Competitive Advantage through Social Impact

By: Mark Kramer

23 Jul 2019
Talk

Creating Shared Value: Competitive Advantage Through Social Impact

By: Mark R. Kramer

November 2008 (Revised November 2008)
Case

Cyworld: Creating and Capturing Value in a Social Network

By: Sunil Gupta and Sangman Han

In May 2008, the new CEO of Cyworld, a social network company in Korea, had to decide how to create and capture value from his rapidly growing user base. Cyworld was founded in 1999, and in 2003 it was acquired by SK Telecom, a leading mobile service provider in Korea.... View Details

Keywords: Customer Value and Value Chain; Consumer Behavior; Social and Collaborative Networks; Segmentation; Value Creation; South Korea

2 Jun 2011
Other Presentation

The New Competitive Advantage: Creating Shared Value—Video Conference

By: Michael E. Porter

This presentation draws on ideas from Professor Porter's books and articles, in particular, Competitive Strategy (The Free Press, 1980); Competitive Advantage (The Free Press, 1985); "What is Strategy?" (Harvard Business Review, Nov/Dec 1996); and On Competition... View Details

Keywords: Society; Australia

Summer 2014
Article

When Does a Platform Create Value by Limiting Choice?

By: Ramon Casadesus-Masanell and Hanna Halaburda

We present a theory for why it might be rational for a platform to limit the number of applications available on it. Our model is based on the observation that even if users prefer application variety, applications often also exhibit direct network effects. When there... View Details

Keywords: Platform Governance; Direct Network Effects; Indirect Network Effects; Complements; Tragedy Of The Commons; Equilibrium Selection; Coordination; Foresight; Strategy; Value Creation; Digital Platforms; Balance and Stability; Decision Choices and Conditions; Consumer Behavior; Applications and Software; Network Effects

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Article

Creating Value in the Age of Distributed Capitalism

By: Shoshana Zuboff

Capitalism is a book of many chapters—and we are beginning a new one. Every century or so, fundamental changes in the nature of consumption create new demand patterns that existing enterprises can't meet. When a majority of people want things that remain priced at a... View Details

Keywords: Value Creation; Economic Systems; Transformation

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06 Jan 2014
Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

Behavior unit at Harvard Business School. "Successful companies may be able to reposition a 'dying' technology by redefining its identity and value for the customer." Raffaelli details his research in the paper Technology... View Details

Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products

2012
Other Unpublished Work

Measuring Shared Value: How to Unlock Value by Linking Business and Social Results

By: Michael E. Porter, Greg Hills, Marc Pfitzer, Sonja Patscheke and Elizabeth Hawkins

Measuring shared value allows companies to maximize opportunities for innovation, growth, and social impact at scale. This article explains the specific purpose of shared value measurement and offers a step-by-step process and pragmatic approaches to measurement with... View Details

Keywords: Society

26 Oct 2010
Working Paper Summaries

When Does a Platform Create Value by Limiting Choice?

Keywords: by Ramon Casadesus-Masanell & Hanna W. Halaburda; Entertainment & Recreation; Technology

23 Jul 2009
Other Presentation

Creating a Competitive Nigeria: Towards a Shared Economic Vision

By: Michael E. Porter

https://www.hbs.edu/faculty/Pages/item.aspx?num=46494 View Details

Keywords: Economics; Nigeria

2016
Report

The New Role of Business in Global Education

By: Mark R. Kramer, Greg Hills, Kate Tallant, Matt Wilka and Anjali Bhatt

Shared value defines a new role for business in helping to overcome the global education and unemployment crisis. By aligning profit with purpose, companies can become essential partners for schools, nonprofits, and governments while simultaneously discovering new ways... View Details

Keywords: Shared Value; Education; Employment; Global Range; Business Ventures

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October 2013 (Revised September 2014)
Case

The TELUS Share Conversion Proposal

By: Lucy White, Benjamin C. Esty and Lisa Mazzanti

On February 21, 2013, TELUS announced a proposal to convert the firm's non-voting shares into voting shares on a one-to-one basis, thereby eliminating the firm's dual class structure. Shareholders were scheduled to vote on the proposal at the firm's annual general... View Details

April 2024 (Revised May 2024)
Exercise

Creating Value at ForgeCo with McKinsey's Valuation Approach

By: Jonas Heese, Tim Koller and Susan Nolen Foushee

7 Apr 2005
Other Presentation

Redefining Health Care: Creating Positive-Sum Competition to Deliver Value

By: Michael E. Porter

This presentation draws on a forthcoming book with Elizabeth Olmsted Teisberg (Redefining Health Care: Creating Positive-Sum Competition to Deliver Value, Harvard Business School Press). Earlier publications about the work include the Harvard Business Review article... View Details

Keywords: Health; United States

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