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(626)
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Show Results For
- All HBS Web
(626)
- News (75)
- Research (464)
- Events (8)
- Multimedia (5)
- Faculty Publications (265)
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (E)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption domain (e.g.,... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (E)." Harvard Business School Exercise 596-043, August 1995. (Revised January 1997.)
- August 2011 (Revised February 2012)
- Background Note
A Note on Water
By: Robert G. Eccles, Amy C. Edmondson, George Serafeim and Sarah E. Farrell
This note provides background on the complex issues regarding the supply and consumption of water and how this natural resource is at increasing risk, resulting in significant economic, political and environmental issues. View Details
Keywords: Economics; Government and Politics; Demand and Consumers; Supply and Industry; Risk and Uncertainty; Natural Environment; Pollutants; Environmental Sustainability
Eccles, Robert G., Amy C. Edmondson, George Serafeim, and Sarah E. Farrell. "A Note on Water." Harvard Business School Background Note 412-050, August 2011. (Revised February 2012.)
- 25 Feb 2025
- HBS Seminar
Michel Pham, Columbia University
- December 2022 (Revised January 2023)
- Case
Cann: High Hopes for Cannabis Infused Beverages
By: Ayelet Israeli and Anne V. Wilson
Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold “social tonics,” or cannabis-infused beverages. By 2022, the company had several notable celebrity investors and talent partners, had sold over 10 million beverages to consumers, was distributing in six... View Details
Keywords: Stigma; Product Innovation; Product Introduction; Product Differentiation; New Products; New Product Marketing; New Product Management; Brand Management; Branding; Packaging; Positioning; Growth Strategy And Execution; Growth; Cannabis Industry; Purpose; Purpose Brands; LGBTQ; Direct-to-consumer; DTC; Regulations; Channels Of Distribution; Product Development; Product Marketing; Product Positioning; Product; Innovation and Invention; Brands and Branding; Marketing; Marketing Communications; Marketing Channels; Advertising; Advertising Campaigns; Digital Marketing; Market Entry and Exit; Governing Rules, Regulations, and Reforms; Consumer Products Industry; Food and Beverage Industry; United States; Canada; North America
Israeli, Ayelet, and Anne V. Wilson. "Cann: High Hopes for Cannabis Infused Beverages." Harvard Business School Case 523-074, December 2022. (Revised January 2023.)
- July 2023
- Article
Impacts of Electricity Quality Improvements: Experimental Evidence on Infrastructure Investments
By: Robyn C. Meeks, Arstan Omuraliev, Ruslan Isaev and Zhenxuan Wang
Hundreds of millions of households depend on electricity grid connections providing low quality and unreliable services. Understanding the impacts of and consumer response to electricity quality improvements is important for development and the environment. We... View Details
Meeks, Robyn C., Arstan Omuraliev, Ruslan Isaev, and Zhenxuan Wang. "Impacts of Electricity Quality Improvements: Experimental Evidence on Infrastructure Investments." Art. 102838. Journal of Environmental Economics and Management 120 (July 2023).
- 17 Oct 2016
- News
Business Solutions That Help Cut Food Waste
- 31 Aug 2020
- Working Paper Summaries
The Pass-Through of Uncertainty Shocks to Households
- October 2006 (Revised February 2007)
- Background Note
How Media Choices are Changing Online Advertising
By: Stephen P. Bradley and Nancy Bartlett
What is the response by advertisers as media consumption moves to the digital medium? Provides an overview of online advertising in mid-2006 and discusses the impact of an increasingly fractured media landscape and its accompanying expanding advertising options. View Details
Keywords: Digital Marketing; News; Media; Emerging Markets; Internet and the Web; Perspective; Disruption; Journalism and News Industry
Bradley, Stephen P., and Nancy Bartlett. "How Media Choices are Changing Online Advertising." Harvard Business School Background Note 707-458, October 2006. (Revised February 2007.)
- 20 Nov 2015
- News
Gray Air and Green Bonds in China
- 2025
- Working Paper
The Invention of Corporate Governance
By: Yueran Ma and Andrei Shleifer
The analysis of corporate governance begins with a central feature of modern capitalism—the separation of ownership and control in large corporations—first empirically documented by Berle and Means (1932). Such separation entails several agency problems reflecting... View Details
Ma, Yueran, and Andrei Shleifer. "The Invention of Corporate Governance." NBER Working Paper Series, No. 33710, April 2025.
- September 2020
- Article
Relaxing Household Liquidity Constraints Through Social Security
By: Sylvain Catherine, Max Miller and Natasha Sarin
More than a quarter of working-age households in the United States do not have sufficient savings to cover their expenditures after a month of unemployment. Recent proposals suggest giving workers early access to a small portion of their future Social Security benefits... View Details
Keywords: COVID-19 Pandemic; Personal Finance; Employment; Welfare; Insurance; Government Legislation
Catherine, Sylvain, Max Miller, and Natasha Sarin. "Relaxing Household Liquidity Constraints Through Social Security." Art. 104243. Journal of Public Economics 189 (September 2020).
- August 2013
- Article
The Timing of Pay
By: Christopher Parsons and E. Van Wesep
There exists large and persistent variation in not only how, but when employees are paid, a fact unexplained by existing theory. This paper develops a simple model of optimal pay timing for firms. When workers have self-control problems, they under-save... View Details
Keywords: Payday Lending; Hyperbolic Discounting; Self-control Problems; Pay Frequency; Payday Loan Legislation; Paycheck Frequency; Time Inconsistency; Wages; Behavior; Employee Relationship Management
Parsons, Christopher, and E. Van Wesep. "The Timing of Pay." Journal of Financial Economics 109, no. 2 (August 2013): 373–397.
- 21 Dec 2010
- News
At Christmas, it's the thought that counts
- January 2021
- Article
A Model of Relative Thinking
By: Benjamin Bushong, Matthew Rabin and Joshua Schwartzstein
Fixed differences loom smaller when compared to large differences. We propose a model of relative thinking where a person weighs a given change along a consumption dimension by less when it is compared to bigger changes along that dimension. In deterministic settings,... View Details
Bushong, Benjamin, Matthew Rabin, and Joshua Schwartzstein. "A Model of Relative Thinking." Review of Economic Studies 88, no. 1 (January 2021): 162–191.
- Research Summary
Overview
According to McKinsey & Company, social interactions impact up to a third of all consumer purchases which accounts for US$940 billion in annual consumption in the US and Europe alone. Understanding social influence is important meeting consumer needs. In my research,... View Details
- 11 Jul 2022
- News
The Digital Nomad Visas Luring Workers Overseas
- January 2015 (Revised October 2016)
- Case
onefinestay: Building a Luxury Experience in the Sharing Economy
By: Jill Avery, Anat Keinan and Liz Kind
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Luxury Goods; Brand Building; Brand Management; Hospitality; Hotels; Digital Marketing; Brand Positioning; Luxury Service; Airbnb; Sharing Economy; Collaborative Consumption; Disruptive Business Model; Travel; Alternatives To Hotel; Branding; Customer Service; Exceeding Consumer Expectations; Client Acquisition; Reputation Management; Word Of Mouth; 2-way Business Model; Marketing; Marketing Strategy; Brands and Branding; Luxury; Disruption; Business Model; Entrepreneurship; E-commerce; Accommodations Industry; Tourism Industry; Travel Industry; United Kingdom
Avery, Jill, Anat Keinan, and Liz Kind. "onefinestay: Building a Luxury Experience in the Sharing Economy." Harvard Business School Case 515-072, January 2015. (Revised October 2016.)
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (F)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/ego-expressive product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (F)." Harvard Business School Exercise 596-044, August 1995. (Revised January 1997.)
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (D)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a low-involvement product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption domain (e.g.,... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (D)." Harvard Business School Exercise 596-042, August 1995. (Revised January 1997.)
- 2009
- Chapter
Nonlinear Pricing
By: Raghuram Iyengar and Sunil Gupta
A nonlinear pricing schedule refers to any pricing structure where the total charges payable by customers are not proportional to the quantity of their consumed services. We begin the chapter with a discussion of the broad applicability of nonlinear pricing schemes. We... View Details
Keywords: Price; Demand and Consumers; Duopoly and Oligopoly; Monopoly; Service Operations; Research