Publications

14 Nov 2006
First Look

First Look: November 14, 2006

Working PapersThe Business of Free Software: Enterprise Incentives, Investment, and Motivation in the Open Source Community Authors:Marco Iansiti and Gregory L. Richards Abstract In this paper, we examine the motivations of large... View Details

Keywords: Sean Silverthorne

Research Summary

Overview

Start Up Strategy and Management

Bussgang’s research focuses on applying Lean Startup principles to early-stage technology companies as well as the challenges and opportunities when scaling startups. His work led to the creation of the MBA elective course... View Details

September 2022 (Revised August 2023)
Case

Audrey Tang: Using Technology to Strengthen Democracy in Taiwan

By: Shikhar Ghosh and Shweta Bagai

Since the early days of the internet, Taiwan had a vibrant community of civic hackers and open-source programmers who engaged with social issues. Audrey Tang was one of them. She spearheaded the 2014 Sunflower Student Movement in Taiwan, where protestors peacefully... View Details

Keywords: Democracy; Internet; Web Technology; Digital Transformation; Digital Platform; COVID; Information Technology; Applications and Software; Governance; Entrepreneurship; Governing Rules, Regulations, and Reforms; Innovation and Invention; Taiwan; China; Asia

2016
Article

Does volunteering improve well-being?

By: A.V. Whillans, Scott C. Seider, Lihan Chen, Ryan J. Dwyer, Sarah Novick, Kathryn J. Gramigna, Brittany A. Mitchell, Victoria Savalei, Sally S. Dickerson and Elizabeth W. Dunn

Does volunteering causally improve well-being? To empirically test this question, we examined one instantiation of volunteering that is common at post-secondary institutions across North America: community service learning (CSL). CSL is a form of experiential learning... View Details

Keywords: Prosocial Behavior; College Students; Bayesian Statistics; Education; Well-being

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2011
Working Paper

Discretion Within the Constraints of Opportunity: Gender Homophily and Structure in a Formal Organization

By: Adam M. Kleinbaum, Toby E. Stuart and Michael L. Tushman

Homophily in social relations is widely documented. We know that homophily results from both individual preferences and uneven opportunities for interaction, but how these two mechanisms interact in formal organizations is not well understood. We argue that... View Details

Keywords: Interactive Communication; Analytics and Data Science; Organizational Structure; Partners and Partnerships; Behavior; Internet and the Web; Theory; Information Technology Industry

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January 2001 (Revised June 2001)
Case

Local Initiatives Support Corporation

By: James E. Austin and Kim Slack

Local Initiatives Support Corp. (LISC) is a $74 million nonprofit social enterprise that combats poverty by helping community development organizations build affordable housing and create economic development opportunities through public-private partnerships. Poses a... View Details

Keywords: Business Model; Development Economics; Education; Capital; Investment Funds; Taxation; Growth and Development; Partners and Partnerships; Nonprofit Organizations; Segmentation; Service Industry

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12 Sep 2023
Cold Call Podcast

Can Remote Surgeries Digitally Transform Operating Rooms?

Keywords: Health

2011
White Paper

Brands Are People Too! Harnessing the Power of Brand Warmth and Competence

By: Chris Malone, Jill Avery and S. T. Fiske

Research in customer behavior has revealed that the way humans respond to brands is simply an extension of the way they instinctively perceive, judge, and behave towards one another. Understanding how consumers judge brands using social processes akin to those used in... View Details

Keywords: Brands; Brand Management; Customer Relationship Management; CRM; Brand Positioning; Brand Equity; Customers; Customer Focus and Relationships; Customer Satisfaction; Brands and Branding; Marketing; Marketing Communications; Marketing Strategy; Consumer Products Industry

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January 2000 (Revised June 2000)
Case

Alloy.com: Marketing to Generation Y

By: John A. Deighton and Gil McWilliams

A profitable dot com company? Alloy.com retails clothing to teens by catalog. Alloy uses a Web site to convert prospects and build community. The result is a business with the economics of a direct marketer and the market capitalization of an Internet start-up. The... View Details

Keywords: Marketing Strategy; Internet and the Web; Business and Community Relations; Partners and Partnerships; Customer Relationship Management; Decision Choices and Conditions; Business Startups; Information Technology Industry; Consumer Products Industry

13 Nov 2018
First Look

New Research and Ideas, November 13, 2018

the variety of sources of communications about the Prizes, the advent of new high-value awards, and the effects on the Nobel brand of recent troubling events in partner organizations. The “essence of the... View Details

Keywords: Dina Gerdeman

January 1995 (Revised April 1996)
Case

Wildfire

The company Wildfire offers a product that is a virtual secretary--embedded in the phone system. Students can call 1-800-WILDFIRE and hear a product demonstration. All the commands, from calling, to setting up meetings, to providing reminders, are verbal--told to the... View Details

Keywords: Communication Technology; Market Entry and Exit; Product Marketing; Communications Industry; Communications Industry

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06 Nov 2023
Research & Ideas

Did You Hear What I Said? How to Listen Better

heard by another person is essential in a happy relationship, whether that’s communication between romantic partners, a patient and a doctor, or colleagues in the office. And feeling heard at work could make the difference between... View Details

Keywords: by Michael Blanding

27 Jan 2012
Working Paper Summaries

Discretion Within the Constraints of Opportunity: Gender Homophily and Structure in a Formal Organization

Keywords: by Adam M. Kleinbaum, Toby E. Stuart & Michael L. Tushman

October 2018 (Revised July 2019)
Case

Sidewalk Labs: Privacy in a City Built from the Internet Up

By: Leslie K. John, Mitchell Weiss and Julia Kelley

Email mking@hbs.edu for a courtesy copy.

By the time Dan Doctoroff, CEO of Sidewalk Labs, began hosting a Reddit “Ask Me Anything” session in January 2018, he had only nine months remaining to convince the people... View Details

April 2010
Case

George Martin at The Boston Consulting Group (A)

By: Leslie A. Perlow and Kerry Herman

George Martin, managing partner at The Boston Consulting Group, is worried as some of his best performers have recently pulled him aside to discuss the challenges they face managing the demands of their work lives with their desire for more predictable time with their... View Details

Keywords: Problems and Challenges; Work-Life Balance; Management Teams; Interpersonal Communication; Jobs and Positions; Employees; Consulting Industry; Boston

October 2007
Case

iPhone vs. Cell Phone

By: David B. Yoffie and Michael Slind

The launch of Apple's iPhone marked a pivotal new chapter in the story of mobile music (the uniting of digital music players with mobile phones). The iPhone combined an iPod music player, a cell phone, and a mobile Internet device, along with a camera and other... View Details

Keywords: Communication Technology; Music Entertainment; Product Launch; Partners and Partnerships; Mobile and Wireless Technology; Communications Industry; Communications Industry

April 2005 (Revised September 2005)
Case

Pegasus Capital: The Musimundo Decision

By: Michael Chu and Barbara Zepp Larson

The five managing directors of Pegasus Capital were meeting in June 2003 to make a go/no-go decision regarding the investment of Musimundo, one of the largest entertainment retailers in Argentina. Just four days before the planned closing of the sale, Pegasus' 50%... View Details

Keywords: Acquisition; Debates; Decision Choices and Conditions; Economic Slowdown and Stagnation; Financial Crisis; Music Entertainment; Investment; Business or Company Management; Risk and Uncertainty; Opportunities; Entertainment and Recreation Industry; Argentina