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Show Results For
- All HBS Web
(2,127)
- People (3)
- News (867)
- Research (820)
- Events (1)
- Multimedia (6)
- Faculty Publications (178)
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- 04 Jun 2001
- Research & Ideas
RealNetworks, CNET, and Judo Strategy
Commerce and Strategy panel at the 2001 Global Alumni Conference. He told alumni that fighting against a larger, stronger rival means not playing the game that your opponents want you to play. "Instead,... View Details
Keywords: by Jim Aisner
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
alliances are built. By motivations, we mean the conscious values and explicit purposes that initially drive individuals and organizations to explore the possibility of working... View Details
- 03 Oct 2023
- Research Event
Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips
world-changing intention on what they're doing? They have a regular job. And they go to they go to work and it's fine. But there's no particular-- they don't find particular... View Details
Keywords: by HBS Staff
- 15 Nov 2010
- Lessons from the Classroom
Connecting Goals and Go-To-Market Initiatives
therefore critical to long-term revenue growth for most firms, and poor alignment means both direct and opportunity costs for companies. But it's especially critical for... View Details
- September 2023
- Article
Addressing Vaccine Hesitancy: Experimental Evidence from Nine Countries during the COVID-19 Pandemic
By: Vincenzo Galasso, Vincent Pons, Paola Profeta, Martin McKee, David Stuckler, Michael Becher, Sylvain Brouard and Martial Foucault
We study the impact of public health messages on intentions to vaccinate and vaccination uptakes, especially among hesitant groups. We performed an experiment comparing the effects of egoistic and altruistic messages on COVID-19 vaccine intentions and behaviour. We... View Details
Keywords: COVID-19; Vaccination; Vaccine Hesitancy; Information Campaigns; Health Pandemics; Behavior; Information
Galasso, Vincenzo, Vincent Pons, Paola Profeta, Martin McKee, David Stuckler, Michael Becher, Sylvain Brouard, and Martial Foucault. "Addressing Vaccine Hesitancy: Experimental Evidence from Nine Countries during the COVID-19 Pandemic." BMJ Global Health 8, no. 9 (September 2023).
- 24 Nov 2003
- Research & Ideas
Boards and Corporate Governance: A Balanced Scorecard Approach
communicating the strategy, aligning the resources (financial and human) to achieve the strategy, and managing the execution of the strategy. · Board performance of core... View Details
Keywords: Re: Robert S. Kaplan & Krishna G. Palepu
- 31 Jan 2022
- Research & Ideas
Where Can Digital Transformation Take You? Insights from 1,700 Leaders
to do this successfully becomes the pressing question—one we will try to answer in this three-part series: first, to describe what it means to be a digitally mature company; second, to outline what it takes to create one; View Details
- 19 Sep 2023
- HBS Case
How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money?
want to have people inside your company who are on top of the different technologies and experimenting with different things. You need to give them a pathway to communicate with the CEO View Details
- March 2010 (Revised March 2014)
- Case
Roll Back Malaria and BCG: The Change Initiative
By: Nava Ashraf, Rachel Gordon and Catherine Ross
Roll Back Malaria, a global partnership dedicated to fighting malaria has not met its founders' expectations of effectively combatting malaria. In 2005, after several internal evaluations, RBM leadership has decided to engage the Boston Consulting Group to work on a... View Details
Keywords: Health Care and Treatment; Management Practices and Processes; Performance Evaluation; Communication Strategy; Communication Intention and Meaning; Non-Governmental Organizations; Change Management; Multinational Firms and Management; Negotiation; Health Industry
Ashraf, Nava, Rachel Gordon, and Catherine Ross. "Roll Back Malaria and BCG: The Change Initiative." Harvard Business School Case 910-023, March 2010. (Revised March 2014.) (Request a courtesy copy.)
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
industry leaders to participate in a course capstone panel discussion of the COVID-19 crisis and what it means for the future of the industry. What we heard was that the restaurant industry was in deep... View Details
- 2012
- Article
Evidence for the Pinocchio Effect: Linguistic Differences Between Lies, Deception by Omissions, and Truths
By: Lyn M. Van Swol, Michael T. Braun and Deepak Malhotra
The study used Linguistic Inquiry and Word Count and Coh-Metrix software to examine linguistic differences with deception in an ultimatum game. In the game, the Allocator was given an amount of money to divide with the Receiver. The Receiver did not know the precise... View Details
Van Swol, Lyn M., Michael T. Braun, and Deepak Malhotra. "Evidence for the Pinocchio Effect: Linguistic Differences Between Lies, Deception by Omissions, and Truths." Discourse Processes 49, no. 2 (2012): 79–106.
- 22 Mar 2010
- Research & Ideas
One Strategy: Aligning Planning and Execution
Steven wrote over 1,000 pages of blogs to communicate with his team. This provided an incredible wealth of information from which to draw and synthesize what we now believe are some pretty interesting... View Details
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
hard decisions about returning to the market. Here’s a common prediction: Social distancing forces people to do more buying online and communicating through social media, thus accelerating a permanent, big... View Details
Keywords: by Frank V. Cespedes
- 2015
- Chapter
Consuming Brands
By: Jill Avery and Anat Keinan
Traditional definitions of branding often underestimate the value a brand has for infusing a choice situation with meaning. This chapter explores how people consume brands and presents three perspectives on the meaning of brands that have diverse theoretical roots in... View Details
Avery, Jill, and Anat Keinan. "Consuming Brands." Chap. 8 in The Cambridge Handbook of Consumer Psychology, edited by Michael I. Norton, Derek D. Rucker, and Cait Lamberton. New York: Cambridge University Press, 2015.
- June 11, 2021
- Article
Addressing Demographic Disparities in Clinical Trials
By: Kathy Giusti, Richard G. Hamermesh and Mark Krasnow
Disparities in health care are not just limited to the delivery of care. They also exist in the way that clinical trials are structured. Women, people of color, and the elderly often are not adequately represented. This article offers three strategies for addressing... View Details
Giusti, Kathy, Richard G. Hamermesh, and Mark Krasnow. "Addressing Demographic Disparities in Clinical Trials." Harvard Business Review Digital Articles (June 11, 2021).
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
technology, operations, finance, etc.), different levels in the customer's organizational hierarchy, and different customer regional and line of business organizations. Customers are reached through complex... View Details
Keywords: by Benson Shapiro
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
Staging the Olympics is a Herculean task. Years of preparation, including budget-busting financial requirements, a panoply of construction projects, world-class logistical and communications challenges,... View Details
- 28 Feb 2005
- Research & Ideas
Amazon, eBay and the Bidding Wars
On Amazon, sniping is much less effective, since the automatic extension rule means that other bidders always have 10 minutes to respond. And sniping is not without cost: Planning to make a late bid may... View Details
- 31 Aug 2021
- Book
Feeling Powerless at Work? Time to Agitate, Innovate, and Orchestrate
them and not allowing them to share their opinions in meetings, and her adult daughter asked why she was so intent on attending award ceremonies. “Their comments made her... View Details
Keywords: by Jay Fitzgerald
- 14 Feb 2022
- Research & Ideas
Curiosity, Not Coding: 6 Skills Leaders Need in the Digital Age
require digital transformations to be more iterative than other forms of corporate change. Leaders need to catalyze change rather than plan for it. That means creating the initial conditions for the organization to achieve its ambitions... View Details