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  • November 2000 (Revised April 2004)
  • Case

Airbus A3XX: Developing the World's Largest Commercial Jet (A)

By: Benjamin C. Esty and Michael Kane
In July 2000, Airbus Industries' supervisory board is on the verge of approving a $13 billion investment for the development of a new super jumbo jet known as the A3XX that would seat from 550 to 1,000 passengers. Having secured approximately 20 orders for the new jet,... View Details
Keywords: Risk and Uncertainty; Investment; Forecasting and Prediction; Capital Budgeting; Valuation; Government and Politics; Demand and Consumers; Product Development; Product Positioning; Air Transportation Industry; Manufacturing Industry
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Esty, Benjamin C., and Michael Kane. "Airbus A3XX: Developing the World's Largest Commercial Jet (A)." Harvard Business School Case 201-028, November 2000. (Revised April 2004.)
  • April 2015
  • Article

Incentivizing Calculated Risk-Taking: Evidence from an Experiment with Commercial Bank Loan Officers

By: Shawn Cole, Martin Kanz and Leora Klapper
This paper uses a series of experiments with commercial bank loan officers to test the effect of performance incentives on risk assessment and lending decisions. We first show that while high-powered incentives lead to greater screening effort and more profitable... View Details
Keywords: Banking; Management Processes; Credit Products; Experimental Economics; Risk Management; Motivation and Incentives; Management Practices and Processes; Financing and Loans; Banking Industry
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Cole, Shawn, Martin Kanz, and Leora Klapper. "Incentivizing Calculated Risk-Taking: Evidence from an Experiment with Commercial Bank Loan Officers." Journal of Finance 70, no. 2 (April 2015): 537–575.
  • June 2001 (Revised February 2002)
  • Case

Rambus, Inc.: Commercializing the Billion Dollar Idea (C)

Supplements the (A) case. A rewritten version of an earlier case. View Details
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Silverman, Brian S., and Briana Huntsberger. "Rambus, Inc.: Commercializing the Billion Dollar Idea (C)." Harvard Business School Case 701-126, June 2001. (Revised February 2002.)
  • March 2022 (Revised March 2023)
  • Case

Commercial Space Stations, Chickens and Eggs, and Demand for Activity in Low-Earth Orbit

By: Matthew C. Weinzierl and Brendan L. Rosseau
With the International Space Station set to retire in January 2031, NASA has made clear its desire to transition to commercially-led space stations in low-earth orbit (LEO). But the history of commercial station attempts has been fraught, characterized by a lack of... View Details
Keywords: Entrepreneurship; Opportunities; Business Model; Travel Industry; Transportation Industry; Aerospace Industry
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Weinzierl, Matthew C., and Brendan L. Rosseau. "Commercial Space Stations, Chickens and Eggs, and Demand for Activity in Low-Earth Orbit." Harvard Business School Case 722-059, March 2022. (Revised March 2023.)
  • September 1988
  • Case

Honeywell, Inc.: International Organization for Commercial Avionics (B)

By: Frank V. Cespedes
Keywords: Change Management; Marketing; Global Range; Aerospace Industry
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Cespedes, Frank V. "Honeywell, Inc.: International Organization for Commercial Avionics (B)." Harvard Business School Case 589-043, September 1988.
  • 1996
  • Working Paper

Liability Rules and Risk Taking in Commercial Banks

By: Benjamin C. Esty
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Esty, Benjamin C. "Liability Rules and Risk Taking in Commercial Banks." Harvard Business School Working Paper, No. 97-021, September 1996.
  • September 2014 (Revised March 2017)
  • Case

Humanitarian Assistance/Disaster Relief: What Can We Learn from Commercial Supply Chains?

By: Willy Shih and Margaret Pierson
Organizing speedy and efficient supply operations for unpredictable major natural disasters was a continuing challenge for the U.S. military, and the 2010 earthquake in Haiti was both unique in its operational scope and political complexity. As he reviewed the... View Details
Keywords: Supply Chains; Humanitarian Assistance; Disaster Relief; Distribution; Logistics; Supply Chain; Supply Chain Management; Operations; Distribution Industry; United States; Haiti
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Shih, Willy, and Margaret Pierson. "Humanitarian Assistance/Disaster Relief: What Can We Learn from Commercial Supply Chains?" Harvard Business School Case 615-003, September 2014. (Revised March 2017.)
  • June 2001 (Revised February 2002)
  • Case

Rambus, Inc.: Commercializing the Billion Dollar Idea (B)

Supplements the (A) case. A rewritten version of an earlier case. View Details
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Silverman, Brian S., and Briana Huntsberger. "Rambus, Inc.: Commercializing the Billion Dollar Idea (B)." Harvard Business School Case 701-125, June 2001. (Revised February 2002.)
  • January 2006
  • Article

Social and Commercial Entrepreneurship: Same, Different, or Both?

By: James E. Austin, Howard Stevenson and Jane Wei-Skillern
Keywords: Entrepreneurship; Society
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Austin, James E., Howard Stevenson, and Jane Wei-Skillern. "Social and Commercial Entrepreneurship: Same, Different, or Both?" Entrepreneurship Theory and Practice 30, no. 1 (January 2006).
  • June 1988
  • Teaching Note

Regulation and Competition in Commercial Banking, Teaching Note

By: Richard H.K. Vietor
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Vietor, Richard H.K. "Regulation and Competition in Commercial Banking, Teaching Note." Harvard Business School Teaching Note 388-153, June 1988.
  • 30 Aug 2012
  • Working Paper Summaries

Incentivizing Calculated Risk-Taking: Evidence from an Experiment with Commercial Bank Loan Officers

Keywords: by Shawn Cole, Martin Kanz & Leora Klapper
  • 2001
  • Chapter

The Commercialization of Internet Access: Lessons from Recent Experience

By: Shane Greenstein
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Greenstein, Shane. "The Commercialization of Internet Access: Lessons from Recent Experience." Chap. 10 in Innovation Policy in the Knowledge-based Economy, edited by Maryann Feldman and Albert N. Link, 213–230. Kluwer Academic Publishers, 2001.
  • March 2022 (Revised June 2022)
  • Case

The United States National Security Apparatus, Multipolarity, and the Rise of Commercial Space

By: Matthew C. Weinzierl and Brendan L. Rosseau
In 2019, the U.S. national security community crossed a Rubicon by declaring that space was “a war-fighting domain” and undergoing a major reorganization, including the creation of the U.S. Space Force, the first new military branch in over 70 years. Military and... View Details
Keywords: War; National Security; International Relations; Power and Influence
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Weinzierl, Matthew C., and Brendan L. Rosseau. "The United States National Security Apparatus, Multipolarity, and the Rise of Commercial Space ." Harvard Business School Case 722-063, March 2022. (Revised June 2022.)
  • February 2012 (Revised September 2013)
  • Case

Edward Lundberg and the Rockville Building: Energy Efficiency Finance in Commercial Real Estate

By: John D. Macomber and Frederik Nellemann
A commercial landlord analyzes options for funding and accomplishing energy efficiency retrofit. The situation is complicated by lease terms and uncertain effectiveness of the intervention. Students must grapple with obstacles including changing energy prices,... View Details
Keywords: Finance; Real Estate Industry
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Macomber, John D., and Frederik Nellemann. "Edward Lundberg and the Rockville Building: Energy Efficiency Finance in Commercial Real Estate." Harvard Business School Case 212-067, February 2012. (Revised September 2013.)
  • Article

The Contingent Nature of Public Policy and the Growth of U.S. Commercial Banking

By: Christopher Marquis and Zhi Huang
That public policy affects organizational behaviors is well accepted, but less explored is how these effects may depend on other external environmental factors. We investigate how policy is a necessary, but not sufficient, condition to understand the growth of... View Details
Keywords: Policy; Organizational Culture; Strategy; Commercial Banking; Growth and Development Strategy; United States
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Marquis, Christopher, and Zhi Huang. "The Contingent Nature of Public Policy and the Growth of U.S. Commercial Banking." Academy of Management Journal 52, no. 6 (December 2009): 1222–1246. (Runner-up, Academy of Management's Best Published Paper in Organization and Management Theory in 2009. Earlier version distributed as Harvard Business School Working Paper No. 09-025.)
  • September–October 2017
  • Article

Blurring the Boundaries: The Interplay of Gender and Local Communities in the Commercialization of Social Ventures

By: Stefan Dimitriadis, Matthew Lee, Lakshmi Ramarajan and Julie Battilana
This paper examines the critical role of gender in the commercialization of social ventures. We argue that cultural beliefs about what is perceived to be appropriate work for each gender influence how founders of social ventures incorporate commercial activity into... View Details
Keywords: Community; Cultural Beliefs; Social Enterprise; Gender; Local Range; Commercialization; Culture
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Dimitriadis, Stefan, Matthew Lee, Lakshmi Ramarajan, and Julie Battilana. "Blurring the Boundaries: The Interplay of Gender and Local Communities in the Commercialization of Social Ventures." Organization Science 28, no. 5 (September–October 2017): 819–839.
  • 2010
  • Working Paper

From Bench to Board: Gender Differences in University Scientists' Participation in Commercial Science

This paper examines gender differences in the participation of university life science faculty in commercial science. Based on theory and field interviews, we develop hypotheses regarding how scientists' productivity, co-authorship networks, and institutional... View Details
Keywords: Business Startups; For-Profit Firms; Gender Characteristics; Higher Education; Entrepreneurship; Governing and Advisory Boards; Science-Based Business; Nonprofit Organizations; Biotechnology Industry
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Ding, Waverly W., Fiona Murray, and Toby E. Stuart. "From Bench to Board: Gender Differences in University Scientists' Participation in Commercial Science." Harvard Business School Working Paper, No. 11-014, August 2010.
  • March 2022
  • Case

Boeing Commercial Airplanes: Industry Leadership Lost (Four Key Decisions)

By: Richard L. Nolan and Robert D Austin
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Nolan, Richard L., and Robert D Austin. "Boeing Commercial Airplanes: Industry Leadership Lost (Four Key Decisions)." Harvard Business School Case 922-304, March 2022.
  • December 1985
  • Supplement

H.J. Heinz Co.: Plastic Bottle Ketchup, Video of Commercials

By: John A. Quelch
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Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup, Video of Commercials." Harvard Business School Video Supplement 886-527, December 1985.
  • March 1991
  • Teaching Note

Allstate Chemical Co.: The Commercialization of Dynarim, Teaching Note

By: David A. Garvin and Norman Klein
Teaching Note for (9-687-010). View Details
Keywords: Chemical Industry
Citation
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Garvin, David A., and Norman Klein. "Allstate Chemical Co.: The Commercialization of Dynarim, Teaching Note." Harvard Business School Teaching Note 691-052, March 1991.
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