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  • 12 Feb 2013
  • First Look

First Look: Feb. 12

Preannouncements under Market Uncertainty Authors:Ofek, Elie, and Ozge Turut Publication:Marketing Science Abstract A firm may want to preannounce its plans to develop a new product in order to stimulate... View Details
Keywords: Sean Silverthorne
  • 17 Dec 2014
  • Research & Ideas

How Our Brain Determines if the Product is Worth the Price

neuroscientist and assistant professor in the Marketing unit at Harvard Business School, who conducted the research with Baba Shiv, a marketing professor View Details
Keywords: by Carmen Nobel; Retail
  • 2016
  • Working Paper

The Empirical Economics of Online Attention

By: Andre Boik, Shane Greenstein and Jeffrey Prince
In several markets, firms compete not for consumer expenditure but instead for consumer attention. We model and characterize how households allocate their scarce attention in arguably the largest market for attention: the Internet. Our characterization of household... View Details
Keywords: Internet and the Web; Competition; Behavior; Resource Allocation; Household; Cognition and Thinking
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  • 2022
  • Article

Open or Closed? Your Mind, Your Decision!

By: Gerald Zaltman
The marketing profession faces challenging times. The shelf life for decisions and the half-life of the knowledge used, are becoming shorter and shorter while the problems addressed are becoming messier. Fortunately, the emergence of what I call the “prosthetic age” is... View Details
Keywords: Marketing; Information; Cognition and Thinking; Innovation and Invention
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  • 19 Sep 2006
  • First Look

First Look: September 19, 2006

Icebreaker, maker of merino-fiber activewear, thinks about the strengths and weaknesses of staying focused on his rapidly expanding U.S. and European markets versus broadening... View Details
Keywords: Sean Silverthorne
  • Research Summary

Research Thrust

By: Rakesh Khurana
I am trained in organizational sociology and my main areas of interest lie in macro-organizational theory and the dynamics of executive labor markets. To date, my research has focused on two themes. The first revolves around understanding the forces that govern the... View Details
  • 2018
  • Book

Unlocked: Keys to Improve Your Thinking

By: Gerald Zaltman
What’s the best way to change your life? Change how you think, says marketing guru Gerald Zaltman. While most of us are accustomed to self-improvement via physical exercise or dieting, we often overlook our most powerful tool for effecting change: our own thoughts.... View Details
Keywords: Cognition and Thinking; Performance Improvement
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  • 14 Mar 2018
  • Research & Ideas

Feeling Stressed? Try Sniffing Your Romantic Partner's Shirt

psychology at the University of British Columbia. She co-authored the study with colleagues Hanne K. Collins, now a research associate at Harvard Business School; Ashley V. Whillans, now an assistant professor in the Negotiations, Organizations, View Details
Keywords: by Carmen Nobel
  • 16 Feb 2016
  • First Look

February 16, 2016

tools can be applied. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50595 in press Proceedings of the National Academy of Sciences of the United States of America Cognitive Fatigue Influences Students' Performance on... View Details
Keywords: Sean Silverthorne
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

School Case 207-084 Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral... View Details
Keywords: Martha Lagace
  • January 2008
  • Article

Nonemployment Stigma as Rational Herding: A Field Experiment

By: Felix Oberholzer-Gee
Long spells of unemployment are known to reduce the likelihood of re-employment, but it is difficult to discern the reasons for this observation. Using an experimental method that controls for search intensity and possible discouragement of job applicants, I document... View Details
Keywords: Job Search; Job Cuts and Outsourcing; Employment; Cognition and Thinking; Perception; Creativity; Human Needs; Job Interviews; Selection and Staffing; Recruitment; Managerial Roles; Judgments; Employment Industry
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  • 25 Jun 2012
  • Research & Ideas

Collaborating Across Cultures

researchers found that affective trust was much more likely to stem from having high cultural metacognition than cognitive trust. This time, 60 managers attending another executive MBA course were asked to complete a network survey... View Details
Keywords: by Michael Blanding
  • 05 Mar 2013
  • First Look

First Look: March 5

and Finance Hypothesis Pass the Test of History? Authors:Musacchio, Aldo, and John D. Turner Publication:Business History Abstract For the body of work known as the law and... View Details
Keywords: Sean Silverthorne
  • July – August 2011
  • Article

The New Psychology of Strategic Leadership

In this article, it is argued that today's dominant ideas about the practice of business strategy-defined by Porter three decades ago-hinge on a specific and therefore partial interpretation of competition. The result is an equally partial picture of the strategist's... View Details
Keywords: Cognition and Thinking; Leadership; Business Strategy; Training; Experience and Expertise; Management Analysis, Tools, and Techniques; Management Practices and Processes; Competition; Markets
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  • 06 Jun 2008
  • What Do You Think?

Why Don’t Managers Think Deeply?

"budget slashers" focused on short-term success. Questions that this effort raises include: (1) Why so much publicity? (2) Isn't "deep thinking" what leaders are paid to do? and (3) Why do these kinds of effort require... View Details
Keywords: by Jim Heskett
  • 14 Jun 2011
  • First Look

First Look: June 14

Download the paper: http://www.hbs.edu/research/pdf/11-124.pdf First-Party Content, Commitment and Coordination in Two-Sided Markets Authors:Andrei Hagiu and Daniel Spulber... View Details
Keywords: Sean Silverthorne
  • 25 Jul 2013
  • Research & Ideas

Why Unqualified Candidates Get Hired Anyway

important decisions like selection and admissions," says Gino, an associate professor in the Negotiations, Organizations & Markets unit at HBS. "And you can imagine that one of the consequences... View Details
Keywords: by Anna Secino; Education; Employment
  • 27 Oct 2009
  • First Look

First Look: October 27

Working Papers Money or Knowledge? What Drives Demand for Financial Services in Emerging Markets? (revised) Authors: Shawn Cole, Thomas Sampson, and Bilal Zia Abstract Why is demand for formal financial services low in emerging markets?... View Details
Keywords: Martha Lagace
  • 14 Feb 2017
  • First Look

First Look at New Research: February 14

Flows in the Global Economy Digital Labor Markets and Global Talent Flows By: Horton, John, William R. Kerr, and Christopher Stanton Abstract—We review the rapid development of... View Details
Keywords: Sean Silverthorne
  • 22 Apr 2014
  • First Look

First Look: April 22

  Publications August 2013 Modernizing Insurance Regulation Comparative Regulation of Market Intermediaries: Insights from the Indian Life Insurance Market By: Anagol, Santosh, Shawn A. Cole, View Details
Keywords: Sean Silverthorne

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