Cement - Publications - Faculty & Research

Profile

Brett Gibson

to his legacy," Brett says. "That was cemented even further when I returned from my tours in Iraq and Afghanistan, and my grandfather was once again on the parade field, waiting for me." Leadership through inclusion Brett... View Details

08 Aug 2006
First Look

First Look: August 8, 2006

805-064 Patrimonio Hoy is a program targeting the housing needs of the low-income population by CEMEX, a major Mexican company and a leading global cement producer. Originally conceived as a project to better understand the customers in... View Details

Keywords: Sean Silverthorne

03 Mar 2008
Research & Ideas

Marketing Your Way Through a Recession

cement the loyalty of those who remain by assuring employees that the company has survived difficult times before, maintaining quality rather than cutting corners, and servicing existing customers rather than trying to be all things to... View Details

Keywords: by John Quelch

19 Dec 2005
Research & Ideas

The Regional Slice of Your Global Strategy

for gasoline in the United States to consist of five distinct regions. Other large markets where transport costs are relatively high in relation to product value, such as cement in Brazil or beer in China, can be similarly broken down.... View Details

Keywords: by Pankaj Ghemawat

12 Feb 2025
Blog Post

How risk can be the key to a sustainable future with Sophie Levin (MS/MBA: Engineering Sciences 2022

long-duration energy storage, and greywater recycling. Low-carbon cement can drastically reduce the carbon footprint of construction, long-duration energy storage will enable more reliable renewable energy systems, and greywater recycling... View Details

01 Jun 2010
News

Green Dreams: Eco-Friendly Countertops

have been a huge mistake. Two years earlier, she and her partner, Peter Strugatz, had purchased the assets of Great Harbor Design at public auction for $26,000. The former owner had invested $4 million in perfecting a durable building surface made from View Details

Keywords: Sarah Auerbach; Furniture and Related Product Manufacturing; Manufacturing

15 Feb 2000
Research & Ideas

The Right Connections

of each may vary from sector to sector. Technological uncertainty is a major issue for young Internet companies, for instance, but it's not much of a factor in the cement industry. To Higgins's surprise, the data also showed that it's not... View Details

Keywords: by Judith A. Ross

26 May 2009
Research & Ideas

Improving Market Research in a Recession

often be greater. Brand preferences and consumption levels in emerging markets such as China, India, and Brazil tend to be more fluid. Consumer research is therefore critical to aid marketers trying to cement brand preferences early on as... View Details

Keywords: by John Quelch

06 Dec 2006
Op-Ed

India Needs to Encourage Trade with China

Everyone points out that China-India bilateral trade, at roughly $19 billion in 2005, is a far cry from the $2 billion in 1999. Indeed, the increase is to be celebrated. Chinese President Hu Jintao's current visit to New Delhi cements the... View Details

Keywords: by Tarun Khanna

15 Dec 2024
News

Forward Thinking

Energy: How Innovators Are Using Local-scale Solar and Batteries to Disrupt the Global Energy Industry from the Outside In. Many data center owners have already cemented deals with utilities to get more of their electricity from sources... View Details

Keywords: Janine White; Illustrations by Richard Borge; Electric Power Generation, Transmission, Distribution; Utilities

01 Dec 2000
News

Everything Old Is New Again: The History of Technological Frontiers

pirates, who then manage to get the state to cement their gains and become legitimate," stated Spar. For their respective eras, she asserts, Sir Francis Drake and Rupert Murdoch are kindred spirits who played such roles. More recent... View Details

Keywords: Laura Singleton; Microsoft; News, Library, Internet, and Other Services; Information; Broadcasting (except Internet); Information

Web

IFC: Singapore; Shaping a Global Innovation Hub - Course Catalog

strategic goals over the medium and long-term horizon? What are the likely advantages and challenges that will emerge as the country aims to further cement its role as a global hub? For the individual companies we visit throughout the... View Details

03 Feb 2003
Research & Ideas

Web Services

our technology investments," he said. "Web services are the perfect, customizable technology to meet that 'have it your way' need," said Rose O'Donnell, vice president of engineering at Bowstreet. With that said, she warned, "You don't want to pour... View Details

Keywords: by Julia Hanna; Service

22 Nov 2019
Blog Post

Avant Ski Makes Turns in Ski Media Objectivity

cement her decision to leave her “traditional” job. Widman also leveraged the Harvard Angels around this time to further network. “It was definitely a bit of a leap and was not an easy decision at the time,” said Widman. “I tried to start... View Details

25 Mar 2016
News

Putting Faith in a Good Education

Photos by Nancee Lewis The kind of private schools Chris Crane (MBA 1976) invests in have cement floors, no glass in the windows, cramped quarters, and just enough food on hand for the students to eat. “I see mothers labor in the... View Details

Keywords: Jill Radsken; Educational Support Services; Educational Services

06 Oct 2009
First Look

First Look: October 6

double the company's size and take it to new geographies, he wonders if the right capabilities are in place for what should be changed to manage the integration process effectively. Purchase this case: http://cb.hbsp.harvard.edu/cb/product/308022-PDF-ENG CEMEX (B):... View Details

Keywords: Martha Lagace

24 Aug 2009
Research & Ideas

SuperCorp: Values as Guidance System

guide. Clear articulation of values and principles helps employees choose among alternatives in a consistent manner. "One Cemex, we are only one Cemex," CEO Lorenzo Zambrano declared to me. The Mexican company is one of the world's top View Details

Keywords: by Rosabeth Moss Kanter

01 Mar 2019
News

The Blue-Green Revolution

temperatures are to be found. The ponds could even be parked next to heavy CO2 emitters like cement factories and power plants so that the organisms can suck up excess carbon while churning out clean, renewable biocrude. Breakthroughs in... View Details

Keywords: Alexander Gelfand; illustration by Eric Nyquist

25 Jun 2019
News

After the Storm

wanted to work with nonprofits, and Habitat offered a way to begin learning on-the-ground skills like transporting cement blocks over crumbling roads in time to build a house. The plan after graduating from HBS was to work in the... View Details

Keywords: Paul Flannery

16 Jan 2025
Blog Post

Alumni Career Journey: Sophie Levin (MS/MBA 2022) - How Risk Can Be the Key to a Sustainable Future