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- All HBS Web (259)
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- All HBS Web (259)
- 18 Jan 2012
- Research & Ideas
Beyond Heroic Entrepreneurs
In recent years, business schools and investors alike have been paying more attention to social entrepreneurs, those who create ventures with the primary goal of achieving positive social change. But most people encounter the field only through its most prominent... View Details
Keywords: by Carmen Nobel
- 19 May 2011
- Research & Ideas
Empathy: The Brand Equity of Retail
There's a famous line from the movie The Godfather, which is often repeated in corporate settings: "This is business, not personal." Ironically, though, that statement is actually bad business advice. During the Consortium for Operational Excellence in Retailing (COER)... View Details
- 11 May 2011
- Research & Ideas
Building a Better Board
When Stephen Kaufman took the helm at Arrow Electronics in 1982, it was de rigueur for CEOs to sit on the boards of several other companies in addition to running their own. Back then, serving as a board member didn't require much of a time commitment, and governance... View Details
Keywords: by Carmen Nobel
- 04 May 2015
- Research & Ideas
Need to Solve a Problem? Take a Break From Collaborating
Got a problem? Throw some collaboration software at it. It's a common strategy among today's managers: Organizations spend a lot of money on technology that enables employees to tackle problems collectively. Hence, the market is rife with connectivity tools and... View Details
- 23 Apr 2012
- Research & Ideas
How to Brand a Next-Generation Product
When Apple launched its latest iPad, experts and nonexperts alike expected it to be dubbed "iPad 3," a natural follow-on to the second-generation iPad 2. Instead, the company called the new iPad just that: "the new iPad." Observers debated whether... View Details
Keywords: by Carmen Nobel
- 24 Feb 2016
- Research & Ideas
Why It's Best to Take Tests Early in the Day
Here’s a tip for parents of school-aged children. If your kids must take a standardized test, it’s best to do so either first thing in the morning or right after recess. On average, students perform best on tests at the start of the school day. And for every hour later... View Details
- 19 Mar 2014
- Research & Ideas
A Brand Manager’s Guide to Losing Control
Thanks (or no thanks) to social media, brand managers have lost the power to control the perception of their products through carefully orchestrated advertising campaigns. These days, consumers are in command. With an angry tweet, a happy Facebook post, or a parody... View Details
- 06 Jan 2014
- Research & Ideas
Technology Re-Emergence: Creating New Value for Old Innovations
Out with the old, in with the new! That's the natural path of innovation. PCs killed typewriters, for instance. Smartphones superseded telephones, pocket calculators, and point-and-shoot cameras. Every once in a while, though, an old technology rises from the ashes and... View Details
- 11 Apr 2011
- Lessons from the Classroom
Teaching a ‘Lean Startup’ Strategy
A dozen years ago, it seemed like all it took to launch a successful technology company was a vague idea, a PowerPoint presentation, a trade-show booth with a sexy spokesmodel, and a URL. Then the dot-com bubble burst and investors got wiser and warier. Gone are the... View Details
- 15 Mar 2017
- Lessons from the Classroom
More Than 900 Examples of How Climate Change Affects Business
This word cloud is composed of blog posts by more than 900 students describing how individual organizations are likely to be affected by climate change. Image by Patrick Clapp Last fall, first-year MBA students at Harvard Business School received a new assignment in... View Details
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
Celebrated for both her outré style and musical prowess, the recording artist known as Lady Gaga is not only one of the world's biggest pop stars, but also one of the most recognized brands. She's garnered five Grammys, holds two spots in the 2011 Guinness Book of... View Details
- 10 Oct 2016
- Book
Why White-Collar Criminals Commit Their Crimes
- 06 Nov 2017
- Research Event
Who is Responsible for the Future of Cities?
CAMBRIDGE, Mass — On a rainy afternoon in late October, Mohsen Mostafavi stood before a packed auditorium at Harvard University and considered the history of cities in terms of three cooked eggs. Mostafavi, the Dean of the Harvard Graduate School of Design, described... View Details
Keywords: by Carmen Nobel
- 12 Jul 2017
- Book
What Jane Austen and Mel Brooks Can Teach Us About Finance
Keywords: by Carmen Nobel
- 11 Jan 2017
- Research & Ideas
The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes
A few years ago, a food blog reported that Starbucks’ popular Strawberry and Crème Frappuccino got its pink color not from strawberries, but from a dye made of crushed-up cochineal insects. Vegan consumers cried foul, and mainstream media outlets picked up the story.... View Details
Keywords: by Carmen Nobel
- 02 Nov 2015
- Book
Dear Internet: You Are Extraordinary, But Not Exceptional
- 10 Aug 2015
- Research & Ideas
Why a Federal Rule on CEO Pay Disclosure May Get You In Trouble With Customers
Here's a tip for companies looking to woo customers away from the competition: Besides advertising fair prices for your products, try advertising fair wages for your employees. Recent research from Harvard Business School indicates that shoppers prefer retailers that... View Details
- 26 May 2015
- Research & Ideas
Corporate Field Researchers Share Tricks of the Trade
The term "academic research" can conjure images of scientists conducting experiments in a basement laboratory, or of tweed-clad professors poring through old theories to develop new ones. But let's not forget about field research, which happens beyond university... View Details
Keywords: by Carmen Nobel
- 27 Apr 2015
- Lessons from the Classroom
Leadership Lessons From Outer Space
Asked for leadership advice, Terry Virts thought for a moment, letting his microphone float weightless in front of him before responding. "You have to adapt your leadership style to the situation you're in," he said. Nobody knows that better than Virts, who... View Details