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  • 20 Jun 2005
  • Research & Ideas

Creating a Positive Professional Image

religion, if they feel their race inhibits their ability to connect with colleagues or clients. Successful impression management can generate a number of important personal and organizational benefits, including career advancement, client... View Details
Keywords: by Mallory Stark
  • August 2004 (Revised February 2006)
  • Case

Marketing James Patterson

By: John A. Deighton
Can a successful novelist use direct-to-consumer marketing to grow his brand? The author, who in a previous career ran a major advertising agency, uses advertising with great success to build his stature as a crime fiction writer. Further, he applies his experience at... View Details
Keywords: Advertising; Debates; Surveys; SWOT Analysis; Brands and Branding; Marketing Channels; Product Marketing; Consumer Behavior; Outcome or Result; Sales
Related
  • Article

When Seeking Help, Women and Racial/Ethnic Minorities Benefit from Explicitly Stating Their Identity

By: Erika L. Kirgios, Aneesh Rai, Edward H. Chang and Katherine L. Milkman
Receiving help can make or break a career, but women and racial/ethnic minorities do not always receive the support they seek. Across two audit experiments—one with politicians and another with students—as well as an online experiment (total n = 5,145), we test whether... View Details
Keywords: Support; Marginalized Communities; Personal Development and Career; Equality and Inequality; Identity; Race; Gender; Communication Intention and Meaning
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  • Person Page

Press / Media

By: Gary P. Pisano

Thought Leader: Gary Pisano

by Amy Bernstein, strategy+business, Summer 2007

A leading student of the biotech business describes the problems holding the industry back, and how it can overcome... View Details

  • Program

Driving Nonprofit Performance and Innovation—Virtual

Summary Performance measurement is essential for organizational innovation, learning, and success. Nonprofits, however, must evaluate social or environmental outcomes as well as financial performance, and the ideal metrics are not always... View Details
  • Teaching Interest

Managing Human Capital: Keeping Hope Alive in Organizations (Not offered 2013-2014)

Managing Human Capital has been specifically designed to teach practical skills for the general manager who seeks to manage both other people and his or her own career with optimal effectiveness. Any and all students who believe they will need to effectively manage... View Details

  • Program

Strategy for Health Care Delivery—Virtual

Lead strategic and organizational change to generate value Improve health care quality, system delivery, and patient value Access a network of health care institutions and facilities to enhance quality and coordination of care Leverage partnerships and implement View Details
Keywords: Health Care; Health Care
  • July 2019 (Revised November 2022)
  • Case

Momofuku Ando and the Globalization of Noodles

By: Geoffrey Jones and Megumi Takada
This case examines the entrepreneurial career of Momofuku Ando, the Taiwanese-born Japanese entrepreneur who pioneered instant boodles with his Chicken Ramen (1958) and Cup Noodle (1971) products. It begins by reviewing his many previous unsuccessful ventures,... View Details
Keywords: Entrepreneurship; Personal Development and Career; Failure; Success; Globalization; Corporate Social Responsibility and Impact; Food and Beverage Industry; Japan
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  • 23 Sep 2015
  • Research & Ideas

Men Want Powerful Jobs More Than Women Do

goals, but fewer of them are focused on power. Women perceive professional power as less desirable than men do. Women anticipate more negative outcomes from attaining a high-power position. Women are less likely than men to jump at... View Details
Keywords: by Carmen Nobel
  • Web

Biography - Institute For Strategy And Competitiveness

HBS ISC About Michael Porter About Michael Porter A Letter from Michael Porter Biography The Essential Porter Honors & Awards Affiliated Organizations & Institutions VBHCD Initiative Biography Biography Career Timeline Biography Michael... View Details
  • 29 Jul 2019
  • Research & Ideas

How Companies Benefit When Employees Work Remotely

Operations Management Unit at Harvard Business School, and fellow researchers compared the outcomes of flexible work arrangements at the US Patent and Trademark Office (USPTO). The team found that employees with liberal “work from... View Details
Keywords: by Kristen Senz
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

media content. Raises issues of how technology interacts with creative processes and outcome possibilities, and also invites discussion of strategic and organizational questions raised by the very different business models of the... View Details
Keywords: Martha Lagace
  • Web

Africa - Global

and Here to Stay? Evidence from Skilled Ugandan Workers During COVID-19 By: Livia Alfonsi , Mary Namubiru and Sara Spaziani We investigate gender disparities in the effect of COVID-19 on the labor market outcomes of skilled Ugandan... View Details
  • 06 Jun 2011
  • Research & Ideas

Why Leaders Lose Their Way

highly successful in their respective fields and at the peak of their careers. This makes their behavior especially perplexing, raising questions about what caused them to lose their way: Why do leaders known for integrity and leadership engage in unethical activities?... View Details
Keywords: by Bill George
  • 11 Mar 2014
  • First Look

First Look: March 11

career-convinced you should be achieving more. You may even wish you had chosen a different career altogether. These feelings often stem from a common error: buying into others' definitions of success. To reach your potential, Kaplan... View Details
Keywords: Sean Silverthorne
  • Web

Skydeck - Alumni

finance veteran Naina Lal Kidwai (MBA 1982) on her second act as chairman and founder of the India Sanitation Coalition, an organization focused on improving India’s water quality and health outcomes Home Grown Naveen Tewari (MBA 2005) ,... View Details
  • 05 Aug 2014
  • First Look

First Look: August 5

shape important outcomes in organizations, such as individual stress and well-being, intergroup conflict, performance, and change. By providing a way to investigate patterns of relationships among multiple identities, the identity network... View Details
Keywords: Sean Silverthorne
  • 06 Sep 2011
  • Research & Ideas

Cheese Moving: Effecting Change Rather Than Accepting It

expectations of others, individuals may underestimate their ability to control their own destiny, to reshape their environment, and to overcome the constraints they face. Success in areas such as career development, innovation,... View Details
Keywords: by Carmen Nobel
  • Web

2023 Reunion Presentations - Alumni

this “working on material” session (as comedians would call it) with a sneak peek into how we are reconceptualizing career development post-pandemic and the implications for us and our organizations. Build the Life You Want: The Art and... View Details
  • Web

Faculty & Research - Race, Gender & Equity

career outcomes and experiences of alumni. Faculty Lynda M. Applegate Jill J. Avery Julie Battilana Max H. Bazerman Anke Becker John Beshears Edward H. Chang Katherine B. Coffman Robin J. Ely Alexandra C.... View Details