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Show Results For
- All HBS Web
(3,815)
- People (15)
- News (854)
- Research (2,110)
- Events (8)
- Multimedia (68)
- Faculty Publications (1,495)
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- 06 Apr 2010
- News
Brand Obama A Hit Abroad, But What About Loyalty?
- 12 Sep 2016
- News
What Brands Can Do to Monitor Factory Conditions of Suppliers
- 03 Jul 2018
- News
How a Passion for Travel Built a $43 Million Fashion Brand
than Tennessee, but I felt at home,” Rawdon told Forbes online. “After that trip I set my mind to travel.” In 2002, that passion was a strong factor in Rawdon’s decision to co-found Tea Collection, a children’s clothing brand that draws... View Details
- 17 Oct 2019
- News
Marc Farrell (MBA 2010) on Creating a Contemporary Caribbean Brand
- 02 Apr 2009
- News
Harvard Begins Case Study as Tainted MBAs Reveal Damaged Brand
- 08 May 2015
- News
Prestige brands can expand their reach—and make their core customers proud
Managing symbolic and exclusive brands involves an inherent tradeoff. Managers seek to generate growth by extending the customer base to new segments and markets. Yet increased... View Details
- 11 Apr 2013
- News
Canada Goose CEO’s ‘aha’ moment: ‘I realized the brand was real’
- 22 Oct 2021
- News
How to Reshape Your Leadership Brand as You Start a New Role
- 07 Aug 2023
- News