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Show Results For
- All HBS Web
(1,018)
- People (2)
- News (254)
- Research (508)
- Multimedia (2)
- Faculty Publications (222)
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- 29 Apr 2025
- News
Challenge Accepted
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. Nietzsche said it first: What doesn’t kill me makes me stronger. There’s a reason that saying has legs, nearly 140 years later. We all, at some point... View Details
- 01 Dec 2003
- News
Marriage, Inc.
happily married Greenwald brings contemporary marketing concepts, such as telemarketing (have friends call friends) and branding (focus on your unique qualities), to the old-fashioned conundrum of finding a spouse. Called the “hottest... View Details
- 24 Mar 2017
- News
Personalizing the Path to Professional Success for Women
The business launched in March 2016 and has found clients among a diverse population of women and companies that cross all industries and geographies, says Skeete Tatum. The platform has a range of offerings from personal brand and... View Details
- 01 Jun 2015
- News
Ask the Expert: The Kids Are All Right
their social conscience. To them, doing good is just table stakes. Scratch has developed a proprietary methodology examining “brand love” to decode the science of brand affinity across generations. We found that millennials assume that... View Details
- 01 Sep 2008
- News
Alumni Books
brands like Toyota, Nike, Sony, and Nestlé, Blackshaw shows managers and marketers how to establish and maintain credibility for their brand by being authentic, listening and responding to customers, and... View Details
- 25 Apr 2016
- News
Trail Blazer
finds such gratification in the 47-mile bike and pedestrian route soon to connect the six-city region. It will be a legacy enjoyed by generations. “It’s very psychically rewarding,” he says. “It’s so much fun to be involved in something the entire View Details
- 29 Apr 2016
- News
The First Five Years: Kelly McKenna (MBA 2015)
groups. It's really powerful. We have artists in 11 cities and more than 1,000 unique pieces on our site now. We've come a long way. "From a branding perspective, a lot of companies are aligning themselves with social causes to appeal to... View Details
- 01 Sep 2003
- News
Globalization Revisited
strategy sessions and throughout the halls of academe. They have always sounded with particular resonance at HBS, where, at a two-day colloquium last May, some sixty academics and practitioners gathered to assess the status of globalization and of global corporations,... View Details
- 24 Apr 2014
- News
Reinventing perceptions of Africa through wine
their country. After visiting a wine festival in Soweto, South Africa, in 2005, Cuffe and her husband, Khary Cuffe (MBA 2007), realized that by establishing Heritage Link Brands and distributing these quality wines, they could show that... View Details
- 01 Sep 2017
- News
3-Minute Briefing: Jeetendr Sehdev (MBA 2004)
selfies incredibly meaningful and empowering. We need that compassion and emotional understanding to create brands that connect. Brands today are looking to develop fanatics. Being careful or silent as a... View Details
- 01 Nov 2018
- News
Showing Girls the Possibilities
Ann Fudge (MBA 1977) is the former chairman and CEO of marketing giant Young & Rubicam Brands and serves on a number of corporate boards. In this interview, she talks about another, more personal focus of her efforts and energies. “If I... View Details
- 01 Sep 2003
- News
Richard Edelman
a member of the World Economic Forum and frequently shares his market research and branding expertise with this group. While Edelman does not wish to pressure his three daughters into joining the family business, his hopes for them are... View Details
- 01 Jan 2008
- News
Meg Whitman, MBA 1979
firms that are American household names—Disney, Stride Rite, Procter & Gamble— and then applied her multifaceted talents to a fledgling start-up auction site. During her ten years at the helm, eBay grew from a small operation where collectors sold Beanie Babies to an... View Details
- 29 Jul 2013
- News
Opening New Markets for Black South African Winemakers
established Heritage Link Brands and, almost before they knew it, were in the wine-distribution business. "Founding the company wasn't about wine; it was about hoping that we could transform the way the world perceived Africa and the... View Details
- 01 Dec 2017
- News
2017 in Retail: Voice-Activated, One-Hour-Delivery Shopping
Walmart and Amazon are in the middle of an epic competition that is going to be thrilling to watch. The startups that have been most successful have targeted a specific category—Peloton in exercise, Casper in mattresses, Warby Parker in eyeglasses—and focused on... View Details
- 01 Sep 2010
- News
Dare to be Different
table having an interesting conversation with someone about the way the world works. There is a certain seamlessness between business and the everyday lives of ordinary people. I wanted to create that same kind of seamlessness in the book. You write that the kind of... View Details
- 16 Jul 2013
- News
Embracing Chaos
where he lives with his wife. "We've created a platform so that if you want to make a difference, there's a place for you to come in, meet like-minded people, and have resources and a brand so you can go out and have an impact in the... View Details
- 13 Apr 2021
- News
Face Value
As a teenager in Houston, Texas, and one of the few Asian students in her high school, Vicky Tsai (MBA 2006) recognized that didn’t fit the accepted beauty standard. She was more drawn to the Western luxury skincare brands her mother sold... View Details
- 01 Sep 2010
- News
Leslie Gold
weeknights on www.shovio.com, with podcasts at www.radiochick.com. Tell us about life before RadioChick. I grew up in Bridgeport, Connecticut, where my dad ran a construction-related business, which is probably how I got business in my blood. I went to Syracuse... View Details
- 24 Apr 2014
- News
Digital ID network empowers individuals, disrupts the data brokers
While anonymity online has many benefits, there are certain contexts in which an individual would want to be known. Blake Hall (MBA 2010), an army veteran, noticed that many brands were unwilling to extend special offers online to... View Details