Blueprint For Mobility - Publications - Faculty & Research

March 2022
Teaching Note

Skillz: Esports and Skill-Based Mobile Gaming

By: Andy Wu

Teaching Note for HBS Case No. 721-358. View Details

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02 Feb 2015
Working Paper Summaries

Mobile Money: The Effect of Service Quality and Competition on Demand

Keywords: by Karthik Balasubramanian & David F. Drake; Banking

24 Apr 2014
News

Unlocking mobile money in emerging markets

in Zulu; the e stands for electronic.) “Ezuza is interested in disruption,” says Maddy, who is the company’s CEO. “In emerging markets, mobile money is designed to leapfrog plastic by going from cash... View Details

05 Aug 2015
News

Mobilizing the Public to Fight Bribery

work there before launching Bantay—raising funds for education and rural health care. “It’s good, but not very scalable,” he says. “And also, I’m not a great fundraiser. So it would be a lot of work just to send one kid to college.” Prior... View Details

Keywords: Constantine von Hoffman; Executive, Legislative, and Other General Government Support; Government

June 2011 (Revised June 2012)
Case

Sephora Direct: Investing in Social Media, Video, and Mobile

By: Elie Ofek and Alison Berkley Wagonfeld

Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit and there is a desire to... View Details

Keywords: History; Leadership; Marketing Strategy; Marketing; Emerging Markets; Investment Return; Investment Funds; Budgets and Budgeting

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March 2016 (Revised April 2017)
Teaching Note

Bridj and the Business of Urban Mobility (A): Introducing a New Model

By: Rosabeth Moss Kanter and Jonathan Cohen

This note is for the purpose of aiding classroom instructors in the use of the Harvard Business School case "Bridj and the Business of Urban Mobility: Introducing a New Model." Instructors may use it to help students understand the challenges that come with disrupting... View Details

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April 2000
Teaching Note

Implementing Strategies for Mobile Telephony: The Cases of BellSouth and US West TN

By: Clayton M. Christensen and Tara Donovan

Teaching Note for (9-699-123). View Details

Keywords: Communications Industry

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May 1993
Teaching Note

American Mobile Satellite Corp., Teaching Note

By: Frank V. Cespedes

Teaching Note for (9-593-038). View Details

Keywords: Communications Industry; Information Technology Industry; United States

Citation

March 2022
Teaching Note

Telepass: From Tolling to Mobility Platform

By: Chiara Farronato

Teaching Note for HBS Case Nos. 622-011 and 622-050. View Details

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August 2015 (Revised February 2017)
Case

Bridj and the Business of Urban Mobility (A): Developing a New Model

By: Rosabeth Moss Kanter and Daniel Fox

Bridj, a Boston startup that provides Big Data-powered, "pop-up" bus routes that respond to transportation demand, has been in operation for a little over a year and has recently launched service in Washington, D.C., its second market. Despite media acclaim and... View Details

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September 1996 (Revised May 1997)
Case

Mobil USM&R (C): Lubricants Business Unit

By: Robert S. Kaplan

The general manager of a Lubricants Business Unit in Mobil's U.S. Marketing and Refining division launched a project to develop a Balanced Scorecard (BSC) for his unit. The purpose was to provide focus for all employees of the unit, enabling it to operate on an... View Details

Keywords: Balanced Scorecard; Employees; Customization and Personalization; Performance Evaluation; Measurement and Metrics; Management Teams; Projects; Energy Industry; Mining Industry; United States

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May 2017 (Revised June 2017)
Teaching Note

Solvay Group: International Mobility and Managing Expatriates

By: Boris Groysberg, Nitin Nohria, Robin Abrahams and Kerry Herman

Teaching Note for HBS No. 409-079 View Details

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September 2021 (Revised March 2024)
Case

Bühler: Mobilizing Industry around a Common Purpose

By: Ranjay Gulati, Franz Wohlgezogen and Malini Sen

Bühler Group, a Swiss multinational processing technology provider, started by selling machines for processing grains and later transitioned into selling food processing solutions. A family-owned business in the fifth generation, Bühler’s high-end milling, grinding,... View Details

Keywords: Family Business; Customer Focus and Relationships; Machinery and Machining; Corporate Social Responsibility and Impact; Mission and Purpose; Innovation Leadership; Switzerland

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24 Apr 2014
News

Fighting the diabetes epidemic using mobile phones

Through Jana Care, a start-up he cofounded in Bangalore, India, Sidhant Jena (SPH 2011, MBA 2011) is building affordable diagnostics and evidence-based lifestyle coaching programs on mobile phones to make diabetes management cheaper,... View Details

12 Mar 2024
Blog Post

IFC India: Electric Mobility in India

pronounced push for EV requirements and a shorter payback cycle help expedite Log9's adoption and product expansion. Additionally, large domestic incumbents producing competitive batteries focus on the personal View Details

05 Aug 2015
News

Mobilizing the Public to Fight Corruption

building a database of corruption by having volunteers rate different government services offices, including logging the office conditions and the bribes being demanded for various services. It’s like “a Yelp View Details

February 2025
Article

Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization

By: Goran Calic, François Neville, Santi Furnari and C. S. Richard Chan

Research is scant on how multiple venture attributes combine as “whole packages” of signals (or cognitive configurations) in resource holders’ eyes, shaping a venture’s ability to mobilize resources. Drawing on a Qualitative Comparative Analysis of 1,395 crowdfunding... View Details

Keywords: Crowdfunding; Mission and Purpose; Entrepreneurship; Communication; Perception

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July 2012 (Revised April 2014)
Case

Research In Motion: The Mobile OS Platform War

By: Alan MacCormack, Brian Dunn and Chris F. Kemerer

The case describes competition in the market for smart phones in the US, and the position of one player, Research In Motion (RIM) who manufacture the popular Blackberry line of products. Early in 2011, RIM is in trouble. Its stock price has plummeted, amidst poor... View Details

Keywords: Innovation; Product Development; Technology Strategy; Platform Strategy; Software; Hardware; Technological Innovation; Innovation Strategy; Information Infrastructure; Mobile and Wireless Technology; Digital Platforms; Applications and Software; Telecommunications Industry; Technology Industry; Canada; United States

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May–June 2013
Article

Can Global Brands Create Just Supply Chains? Response: Promoting Political Mobilization

By: Jodi L. Short and Michael W. Toffel

Codes of conduct indicate that working conditions are improving overall at the factories being monitored by multinational corporations, and that these codes of conduct also create possibilities for political mobilization that can improve labor conditions more broadly. View Details