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Show Results For
- All HBS Web
(275)
- News (65)
- Research (136)
- Events (1)
- Multimedia (4)
- Faculty Publications (105)
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- 10 Apr 2014
- Research & Ideas
John Kotter’s Plan to Accelerate Your Business
book, he follows how the accelerators are used by Paul Davidson, a top sales executive at a B2B tech firm, who was grappling with sales growth decline. Davidson shared four goals at the start of building the company's agile network: work... View Details
Keywords: by Kim Girard
- 18 Jul 2019
- Lessons from the Classroom
The Internet of Things Needs a Business Model. Here It Is
in the business-to-business space.” Indeed, the kinds of innovation possible in the B2B world seem limitless. By placing sensors on machinery and connecting them to the internet, companies can capture real-time data on their assets and... View Details
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
Co managed to serve clients profitably, transferring most of the additional costs and getting a bump for improved service-level agreements and number of orders managed similar to the one they usually get during peak times like Black Friday. Once the lockdown was... View Details
- 10 Jul 2000
- Research & Ideas
IT Links for Boundaryless Companies
information technology as being subject to fashion, but the same thing happens, the network effect. This is important when we start talking about B2B hubs." The third characteristic is differentiated products and prices. Most of the... View Details
Keywords: by Kenneth Liss
- 10 Jun 2002
- Research & Ideas
Reinventing the Industrial Giant
GMBuyPower.com, which enables customers to order cars online. The second is the development of its OnStar technology, which, according to the company's 1999 annual report, will enable the first "Web car." 72 The third change is the development of a View Details
- 03 Feb 2003
- Research & Ideas
Web Services
security; routing and messaging; and B2B Web service networks. While the big players such as IBM, BEA, and Microsoft control the platform, start-up opportunities exist with Web services deployment and application development, Bhusri said.... View Details
- 29 May 2012
- First Look
First Look: May 29
Publication:Stanford Social Innovation Review (summer 2012) Abstract An abstract is unavailable at this time. Read the paper: http://www.ssireview.org/articles/entry/in_search_of_the_hybrid_ideal Coordinating Marketing and Sales in B2B... View Details
Keywords: Sean Silverthorne
- 09 Jun 2003
- Research & Ideas
Incentives and Operational Excellence
certainty of not being nickel-and-dimed," he said. The cost of measurement itself can sometimes override any benefits. For this reason, ABP may be a better bet for B2B interorganizational settings. View Details
Keywords: by Martha Lagace
- 30 Oct 2018
- First Look
New Research and Ideas, October 30, 2018
easily build and deploy chatbots, fueled by artificial intelligence, to interact with their customers. Before unleashing bot-building technology to its B2B customers, HubSpot first needed to develop some best practices for the use of... View Details
Keywords: Dina Gerdeman
- 26 Jun 2000
- Research & Ideas
What’s an Internet Business Model? Ask a Health Care Professional
to learn from what's gone on before." In class, for example, Applegate said that she forbids students from replying to a question like "What is your business model?" with a statement as simplistic as "A B2B portal." Instead, students must... View Details
- 16 May 2005
- Research & Ideas
Confronting the Reality of Web Services
communication exchanges, are not going to happen unless managers better integrate common standards. McAfee studied IBM's B2B midrange ordering system and interviewed key players to find out what worked and what didn't. Using his case... View Details
Keywords: by Sara Grant
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
electronic commerce than in the B2B segment, since industry standards for characterizing color and fabric are more familiar forms of communication for business partners than for individual consumers. Compounding the difficulty in... View Details
- 02 Apr 2008
- Research & Ideas
Four Companies that Conquered America
efficiencies, and by having the highly respected CEO of one of the acquired entities lead the combined U.S. organization. Meanwhile, RBS is building its B2B brand with institutional clients on Wall Street. 2. IKEA. IKEA offers a furniture... View Details
Keywords: by John Quelch
- 26 Jul 2010
- Research & Ideas
Yes, You Can Raise Prices in a Downturn
especially in B2B companies. Q: What do you mean by "performance pricing," and how does it benefit a company? Ben Shapiro: Collectively, we have worked with hundreds of companies on integrating pricing, strategy, and... View Details
- 20 Mar 2018
- First Look
First Look at New Research and Ideas, March 20, 2018
contemplating expanding or migrating their model from B2C to B2B in order to achieve scale and profitability faster. The case is an opportunity to discuss the theoretical underpinning of creating impact in public markets, to explore how... View Details
Keywords: Sean Silverthorne
- 21 Nov 2017
- First Look
First Look at New Research and Ideas, November 21, 2017
could develop new capabilities to sustain its growth miracle and entry into new technologies, expansion into B2B businesses, and internationalization. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/717500-PDF-ENG Harvard... View Details
Keywords: Sean Silverthorne
- 02 Jun 2014
- Research & Ideas
Secrets to a Successful Social Media Strategy
acquisition for AmEx drops. This is, in fact, what American Express has found to be the case." Another example is Cisco Systems, which hosts online communication platforms for IT professionals whose companies use Cisco's computer networking products. "Cisco is in the... View Details
Keywords: by Carmen Nobel
- 30 Aug 2016
- First Look
August 30, 2016
viable business out of their groundbreaking technology. The case raises issues in entrepreneurship and B2B marketing such as analyzing economic value to the customer, designing optimal price metrics, aligning pricing with marketing... View Details
Keywords: Carmen Nobel
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
business. In addition to the valuation and financing issues, the leadership team must decide whether shifting from the firm's current B2B business model (manufacturing and processing dairy products) to a more B2C business model (a... View Details
Keywords: Sean Silverthorne
- 24 Aug 2016
- Research & Ideas
Can Obamacare Be Saved?
market is very different from the B2B market. Yes, competing is hard work and made even harder when a company is entering a new market where the customers don’t yet understand how to make educated purchases. Insurers can better educate... View Details