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  • June 2007 (Revised April 2016)
  • Case

Octone Records

By: Anita Elberse and Elie Ofek
In February 2007, Octone Records founders James Diener, Ben Berkman, and David Boxenbaum had been highly successful with the first two bands they had signed, Maroon 5 and Flyleaf. Known for its grassroots marketing campaigns, Octone operated through a unique... View Details
Keywords: Arts; Joint Ventures; Investment Return; Marketing Strategy; Product Launch; Product Development; Outcome or Result; Creativity; Music Industry
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Elberse, Anita, and Elie Ofek. "Octone Records." Harvard Business School Case 507-082, June 2007. (Revised April 2016.)
  • 08 Nov 2016
  • First Look

November 8, 2016

also consider the relationship of these outcomes to the immigrants’ age at arrival to the United States. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51811 2016 Experiences in Liberal Arts and Science Education from... View Details
Keywords: Sean Silverthorne
  • 26 Jan 2016
  • First Look

January 26, 2016

incremental change, while also seizing new markets where flexibility, autonomy, and experimentation rule the day. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50401 forthcoming European Economic Review Taxation,... View Details
Keywords: Sean Silverthorne
  • 15 Dec 2015
  • First Look

December 15, 2015

forthcoming Journal of Marketing Research The Role of (Dis)similarity in (Mis)predicting Others' Preferences By: Barasz, Kate, Tami Kim, and Leslie John Abstract—Consumers readily indicate liking options that appear dissimilar—for... View Details
Keywords: Carmen Nobel
  • 26 Sep 2023
  • Book

Digital Strategy: A Handbook for Managing a Moving Target

excitement and the growing enthusiasm, at times even the frenzy, about these new phenomena, on the grounds of the pressing demands on managers to deal with the new reality and on academics to understand these phenomena. “Existing strategy frameworks developed for... View Details
Keywords: by Dina Gerdeman; Information Technology; Technology
  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

Reserve Bank of Minneapolis (Minneapolis Fed), Art Rolnick and his colleague, Rob Grunewald, had written "Early Childhood Development: Economic Development with a High Public Return." The thesis was fairly straightforward: early... View Details
Keywords: Martha Lagace
  • 16 Dec 2014
  • First Look

First Look: December 16

IEEE Security & Privacy Accountable? The Problems and Solutions of Online Ad Optimization By: Edelman, Benjamin G. Abstract—Online advertising might seem to be the most measurable form of marketing ever invented. Comprehensive records... View Details
Keywords: Sean Silverthorne
  • January–February 2018
  • Article

Some Customers Would Rather Leave Without Saying Goodbye

By: Eva Ascarza, Oded Netzer and Bruce G.S. Hardie
We investigate the increasingly common business setting in which companies face the possibility of both observed and unobserved customer attrition (i.e., “overt” and “silent” churn) in the same pool of customers. This is the case for many online-based services where... View Details
Keywords: Churn; Retention; Attrition; Customer Base Analysis; Hidden Markov Models; Latent Variable Models; Customer Relationship Management; Consumer Behavior
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Ascarza, Eva, Oded Netzer, and Bruce G.S. Hardie. "Some Customers Would Rather Leave Without Saying Goodbye." Marketing Science 37, no. 1 (January–February 2018): 54–77.
  • 14 Mar 2023
  • In Practice

What Does the Failure of Silicon Valley Bank Say About the State of Finance?

the confidence is eroded—banks tend to face revolving credit runs and market funding runs. The deposits run in the US might feel like a thing of the past, but the history of the 2008 crisis saw many such examples. Regulation and... View Details
Keywords: by Dina Gerdeman; Financial Services; Banking
  • 06 Oct 2008
  • Research & Ideas

Updating a Classic: Writing a Great Business Plan

that they are on the right track. I explain that I would need to get to know them and their opportunity much better than what is possible in an e-mail and that the written document is not as important as the people writing it. It's not science—it's View Details
Keywords: by Sean Silverthorne
  • 18 Oct 2011
  • First Look

First Look: October 18

characteristics of the waste-to-energy operation, the market characteristics for waste disposal and energy, and the mechanisms regulators use to encourage production of renewable energy, we determine the profit-maximizing operating... View Details
Keywords: Sean Silverthorne
  • 19 Jul 2011
  • First Look

First Look: July 19

Abstract Revenue recognition and measurement principles can conflict with liability recognition and measurement principles. We explore here under different market conditions when the two measurement approaches coincide and when they... View Details
Keywords: Sean Silverthorne
  • June 2019
  • Case

The National Museum of African American History and Culture and Lonnie Bunch

By: Steven Rogers and Derrick Jackson
Lonnie Bunch creates the National Museum of African American History and Culture (NMAAHC) with only half the federal support given to the first 17 Smithsonian historical or zoological institutions. Bunch, to borrow from the African American experience of creating “a... View Details
Keywords: Museums; Fundraising; Arts; Buildings and Facilities; Ethnicity; Philanthropy and Charitable Giving; Strategy; Marketing; Success; Leadership; Entrepreneurship
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Rogers, Steven, and Derrick Jackson. "The National Museum of African American History and Culture and Lonnie Bunch." Harvard Business School Case 319-104, June 2019.
  • July 2019 (Revised November 2022)
  • Case

Backstage at Boston Ballet

By: David G. Fubini, Ryan Raffaelli, Begum Agca Okutgen and Julia Kelley
This case asks students to consider how to prioritize goals when placed in a new leadership role. In August 2014, Meredith “Max” Hodges became the youngest Executive Director (ED) in the Boston Ballet’s 51-year history. In her first year, she was able to claim several... View Details
Keywords: Organizational Behavior; Managing Change; Strategy Execution; Priorities; Arts; Buildings and Facilities; Decision Making; Theater Entertainment; Leadership; Business or Company Management; Mission and Purpose; Organizational Change and Adaptation; Strategic Planning; Problems and Challenges; Nonprofit Organizations; Strategy; Marketing; Price; Fine Arts Industry; Fine Arts Industry; Fine Arts Industry; United States; North America; Massachusetts; Boston; New England; Northeastern United States
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Fubini, David G., Ryan Raffaelli, Begum Agca Okutgen, and Julia Kelley. "Backstage at Boston Ballet." Harvard Business School Case 420-005, July 2019. (Revised November 2022.)
  • 18 Jun 2020
  • Research & Ideas

What Is an "Essential" Purchase for a Low-Income Family?

School assistant professor, and Serena F. Hagerty, a PhD candidate in the Business Administration PhD program, an interfaculty program between the Graduate School of Arts and Sciences and Harvard Business School. Hagerty and Barasz sought... View Details
Keywords: by Rachel Layne
  • 24 Jun 2014
  • First Look

First Look: June 24

  Publications August 2013 Harvard Business Review Press Collective Genius: The Art and Practice of Leading Innovation By: Hill, Linda A., Greg Brandeau, Emily Truelove, and Kent Lineback Abstract—Why can some organizations innovate time... View Details
Keywords: Sean Silverthorne
  • 25 Mar 2015
  • HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

four museums, including the acclaimed Tate Modern—has pushed the boundaries of what an art museum can be. Its journey may be both a road map and a caution for many institutions—cultural and business—as they begin to explore the promise of... View Details
Keywords: by Michael Blanding; Education
  • 05 Dec 2016
  • Research & Ideas

How To Deceive Others With Truthful Statements (It's Called 'Paltering,' And It's Risky)

according to a new paper, Artful Paltering: The Risks and Rewards of Using Truthful Statements to Mislead Others. “It’s interesting to see the difference between the person who is deceiving and the person being deceived,” says co-author... View Details
Keywords: by Dina Gerdeman
  • 08 Oct 2020
  • Research & Ideas

Keep Your Weary Workers Engaged and Motivated

poor performance. This should be based on metrics that are clearly tied to the company’s mission. Note that we say performance, and not performers. Performance may be based on factors besides the talent and motivation of the individual in question, such as job or View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 20 Mar 2012
  • First Look

First Look: March 20

either system can lead to the subversion of expected relationships in the other. This book rejects the simple equation of capitalism with markets or with trade, in favor of a three-level system that embraces factor View Details
Keywords: Sean Silverthorne
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