Age - Publications - Faculty & Research

February 12, 2021
Article

The Commercial Space Age Is Here

By: Matt Weinzierl and Mehak Sarang

In May of 2020, SpaceX made history as the first private company to send humans into space. This marks not only a tremendous technological achievement, but also the first indication that an entirely new “space-for-space” industry—that is, goods and services designed to... View Details

Keywords: Space Economy; New Markets; Emerging Markets; Opportunities; Entrepreneurship; Commercialization; Aerospace Industry

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2002
Comment

Managing in an Age of Modularity

By: C. Y. Baldwin and Kim B. Clark

Keywords: Management

Citation

02 Jun 2020
News

Risking Authenticity in the Digital Age

06 Jun 2025
Video

Reskilling in the Age of AI

02 Jun 2023
Video

Competing in the Age of AI

18 May 2021
Video

Competing in the Age of AI

01 Dec 1998
News

Novartis AG Establishes Global Research Fund

Four HBS professors whose international research efforts range from biotechnology in Taiwan to foreign investments in Costa Rica have been named the first Novartis Faculty Fellows. The two-year fellowships, funded by a $2 million gift from the worldwide pharmaceutical... View Details

Keywords: Anne Kavanagh

18 Jul 2022
News

Professor Emeritus J. Ronald Fox Dies at the Age of 92

12 Oct 1999
Research & Ideas

Media Metamorphosis: Advertising in the Technology Age

media-based compensation, and the rise of media buying services, the authors also foresee continued downward pressure on advertising rates. Nobel Laureate Herbert A. Simon once said, "A wealth of information creates a poverty of attention." "That has... View Details

Keywords: by Peter K. Jacobs; Advertising

29 Apr 2019
Research & Ideas

Is the Digital Age Making Us Petty?

punish the person socially, such as by assigning them boring tasks. These results held across age groups and cultures. (One study compared the perceptions of American participants with those of participants from Austria, Germany, and... View Details

Keywords: by Kristen Senz

November 2018
Case

Swissgrid: Enterprise Risk Management in a Digital Age

By: Robert S. Kaplan and Anette Mikes

Kurt Meyer, chief risk officer of Swissgrid, the Swiss national electricity transmission system operator, reflects on the risk management system he installed after the deregulation and liberalization of the European energy market. With 41 connections to other European... View Details

Keywords: Enterprise Risk Management; Energy Transmission; Risk and Uncertainty; Risk Management; Energy; Energy Industry; Utilities Industry; Switzerland

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25 Aug 2022
News

Harnessing the Tools of the Digital Age

knowledge at the same time. We think there’s room for 15 or 20 large-scale labs exploring a range of issues, from how companies and regulators can use technology to address the climate crisis, to the ways in which finance and accounting functions will need to change in... View Details

Keywords: April White

Innovation and Design in the Age of Artificial Intelligence

At the heart of any innovation process lies a fundamental practice: the way people create ideas and solve problems. This “decision making” side of innovation is what scholars and practitioners refer to as “design.” Decisions in innovation processes have so far been... View Details

October 2024
Case

Allurion: Competing in the Age of GLP-1

By: Satish Tadikonda, Rajiv Lal, David Lane and Sarah Sasso

Shantanu Gaur had built Allurion into a formidable business internationally, providing obesity patients with a less invasive option long before GLP-1 drugs became the latest craze. Selling Allurion's medical device across 60+ countries, he awaited FDA approval to bring... View Details

Keywords: Corporate Entrepreneurship; Health Care and Treatment; Global Strategy; Competitive Strategy; Medical Devices and Supplies Industry; Health Industry; United States; United Kingdom; France; India; Brazil; Middle East

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Educators

March 2020
Module Note

Business Model Transformation in the Platform Age

By: Feng Zhu

Although some digital platforms are highly successful, most firms today are still traditional product- or service-based firms. To take advantage of the opportunities created by platform business models, traditional firms can work with existing platforms to become their... View Details

Keywords: Platforms; Platform Businesses; Platform Disruption; Internet and the Web; Business Model; Transformation; Digital Platforms

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Article

Marketing in the Age of Web 2.0

By: Jill Avery

Web 2.0 technologies empower consumers to create their own personalized experiences on the web, and to share them with others. Hence, web content is democratized and consumers' experiences online are largely social rather than individualistic. View Details

Keywords: Digital Marketing; Internet; Brands and Branding; Marketing; Marketing Communications; Internet and the Web; Social Media; Consumer Products Industry; Technology Industry

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Article

Practicing Medicine in the Age of Facebook

In my second week of medical internship, I received a "friend request" on Facebook, the popular social-networking Web site. The name of the requester was familiar: Erica Baxter. Three years earlier, as a medical student, I had participated in the delivery of Ms.... View Details

Keywords: Ethics; Relationships; Health Care and Treatment; Health Industry

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May 1995
Teaching Note

Adam Opel AG (A) and (B) TN

By: Hugo Uyterhoeven

Teaching Note for (9-392-100) and (9-392-101). View Details

Keywords: Business or Company Management; Diversification; Success; Leadership; Growth and Development Strategy; Germany

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Teaching Interest

Competing in the Age of Digital Platforms

By: Andy Wu

Without exception, the most valuable companies in the world today are platforms: Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or enabling the broad exchange of goods... View Details