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Show Results For
- All HBS Web
(2,124)
- People (10)
- News (599)
- Research (1,252)
- Events (3)
- Multimedia (4)
- Faculty Publications (767)
- 09 Jul 2008
- Research & Ideas
Starbucks’ Lessons for Premium Brands
experience to the American mass market. Wall Street bought into the vision of Starbucks as the "third place" after home and work. New store openings and new product launches fueled the stock price.... View Details
- December 1999
- Case
Agrochemicals at Ciba-Geigy AG (A)
By: Michael L. Tushman, Wendy Smith and Daniel Radov
After spending five years to develop a revolutionary product, the director of Ciba-Geigy's fungicide research department is handed an unfavorable market study. The case details the R&D process for the new product, including information on corporate partnerships,... View Details
Keywords: Agribusiness; Plant-Based Agribusiness; Research and Development; Innovation and Invention; Innovation Strategy; Product Launch; Marketing Channels; Change Management; Product Development; Business Processes; Organizational Structure; Corporate Accountability; Agriculture and Agribusiness Industry; Pharmaceutical Industry
Tushman, Michael L., Wendy Smith, and Daniel Radov. "Agrochemicals at Ciba-Geigy AG (A)." Harvard Business School Case 400-022, December 1999.
Shereen Shermak
stage VC firm, where she managed the Where Funds investments in 13 early stage companies. She co-founded BuysideFX, where she led Product and was a member of the management team, and held a similar role at Boston-based Currensee (acq.... View Details
- 27 Nov 2012
- News
The Beauty of the Network
have come from HBS.” Those friends have also been essential in the funding of Restorsea (www.restorsea.com), a line of luxury skincare products with an initial launch of day and eye creams. (Additional... View Details
- 28 May 2019
- News
Case Study: Building the Base
initial step in his quest to help readers—particularly millennials and Gen Zers—better understand how the news is spun. The company’s launch product is a free daily newsletter that aggregates headlines from... View Details
- June 2008
- Teaching Note
Transparent Value LLC (TN)
By: Sharon P. Katz and Krishna G. Palepu
Teaching Note for [108098]. View Details
- 01 Jun 2024
- News
3-Minute Briefing: David Perpich (MBA 2007)
I interned at a lot of different places in high school and college—a hospital, a retail store, a magazine, an ad agency. At Duke, I was part owner of a student-run food-delivery service. In Clay Christensen–speak, it was the “emergent strategy,” exploring as I went and... View Details
- 13 Jun 2018
- News
The First Five Years: Momchil Filev and Ben Faw (both MBA 2014)
In our latest “First Five Years” interview, we discuss product reviews, lessons learned at HBS, and more with BestReviews.com cofounders Momchil Filev and Ben Faw (both MBA 2014). The company, which they View Details
Jodi Gernon
I leverage my 30+ years of experience launching and scaling startups to help startup founders and CEOs succeed. This includes helping early stage founders think about how complete customer discovery, build an MVP and develop their... View Details
- 03 Aug 2022
- News
Hungry for Change
would become the “Patagonia of the food industry.” To reach that ambitious goal, Flynn would have to eschew the traditional supermarket approach, which requires products that have long shelf life—a bad match for her preservative-free... View Details
Keywords: April White
Rose Totino
Using her car as collateral, Totino secured a $1,500 loan to launch a pizza take-out restaurant in Minnesota. Since pizza was so new, Totino also had to bring samples of her product to the loan committee to... View Details
Keywords: Food & Tobacco
- 10 Mar 2021
- News
Action Plan: Brewing Awareness
bitterness of an IPA. To change that, Murad launched White Owl Brewery in his hometown of Mumbai in 2014. A few years later, contract manufactured at plants in northern and southern India, White Owl currently offers four different brews... View Details
- 13 Apr 2021
- News
Face Value
As a teenager in Houston, Texas, and one of the few Asian students in her high school, Vicky Tsai (MBA 2006) recognized that didn’t fit the accepted beauty standard. She was more drawn to the Western luxury skincare brands her mother sold in her beauty View Details
- 19 Feb 2013
- News
Sam Adams: Now (finally) in a can
- Web
Crisis Leadership - Bubbles, Panics & Crashes – Historical Collections – Harvard Business School
and launched a successful advertising campaign that featured a fully mechanized exhibition of Waltham watch production methods that was displayed at international expositions. In 1876, while the rest of the... View Details
- 29 Jul 2021
- News
Support System
To the people of Ghana, shea butter is known as “women’s gold.” Used for everything from stretch marks to diaper rash, it’s a go-to product in high demand. And it offers employment opportunities for women willing to survey shea-nut trees... View Details
- 20 Dec 2018
- Blog Post
A Time For Opportunity In Food and Agriculture
is in charge of Organic & Non-GMO Product Marketing at Indigo Agriculture And Eisen has just launched Plant Snacks. Given all this change, building consumer trust is critical. As Conklin observed, “there... View Details
- 07 Jun 2024
MS/MBA Engineering Sciences Information Session
Are you an innovator who aspires to launch and lead technology ventures? Join us for a virtual event with program faculty and Admissions staff to learn more about Harvard's MS/MBA: Engineering Sciences program. Prospective students must... View Details
- 05 Jun 2014
- Blog Post
Learning to fail at HBS
truly getting my money’s worth (every dime of it!). The student body is as talented as it is diverse, and the professors’ excitement is explosive. With that as the backdrop, I’ve gotten the opportunity to explore Ghana while helping a banking client tap into an... View Details
- April 2009
- Teaching Note
First National Bank's Golden Opportunity (TN)
By: Shawn A. Cole
Teaching Note for [208072]. View Details