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Publications

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  • All HBS Web  (1,328)
    • News  (247)
    • Research  (966)
    • Multimedia  (5)
  • Faculty Publications  (696)

Show Results For

  • All HBS Web  (1,328)
    • News  (247)
    • Research  (966)
    • Multimedia  (5)
  • Faculty Publications  (696)
← Page 59 of 1,328 Results →
  • 01 Sep 2008
  • News

The Levitt Brand

makes a purchasing decision.” Levitt’s influence reached well beyond the classroom. “Ted Levitt was the most influential and imaginative professor in marketing history,” HBS professor and senior associate dean John View Details
Keywords: Julia Hanna; Colleges, Universities, and Professional Schools; Educational Services
  • Web

Rock 100: The Summit - Entrepreneurship

Stevenson Professor of Business Administration Joseph B. Lassiter , Senator John Heinz Professor of Management Practice in Environmental Management Meredith L. McPherron , Director of the Arthur Rock Center for Entrepreneurship William... View Details
  • 01 Dec 2009
  • News

Alumni Books

Loyalty, and Maximize Profits by John A. Goodman (MBA ’71) (Amacom) Managing the Publishing Process by Ralph Hancox (PMD 26, 1973) (CCSP Press)... View Details
  • 01 Apr 1998
  • News

Plunging Into the Net

Service Management Unit, into an oversubscribed elective: Managing Marketspace Service Interfaces (MMSI), taught this year by Rayport and HBS professor Leonard A. Schlesinger. But a number of experts at the... View Details
  • 01 Jun 2014
  • News

Faculty Q&A: The Cup Runneth Over

traditional marketing and advertising activities in conjunction with the Cup, as long as they don't impinge on the rights of the sponsors. But over the years, even as FIFA goes to great lengths to keep the Cup free of unauthorized promotion, there's been quite a... View Details
Keywords: Garry Emmons
  • 01 Jun 1999
  • News

Conference Brings Global Perspective to Cape Town

where everyone can contribute to society." The third member of the panel was Lot Ndlovu (AMP:ISMP 154), president of the Black Management Forum. HBS professor John A. Deighton's session on "Marketing in the... View Details
Keywords: Susan Young
  • 01 Feb 1997
  • News

Made, Not Born: HBS Courses and Entrepreneurial Management

Course descriptions by Elaine Gottlieb, Judith A. Ross, and John Simon (sidebars by Elaine Gottlieb) Whether they come to HBS with a business... View Details
  • 01 Dec 2017
  • News

Global Perspectives

critical links in many global supply chains, particularly on the upstream supply end, so the group of 12 HBS faculty members and a colleague from the Harvard John A. Paulson School of Engineering and Applied... View Details
  • Web

Lessons in Economics | Baker Library | Bloomberg Center | Harvard Business School

Roger M. Blough, chairman of the board and chief executive officer of U.S. Steel, was the chief spokesperson for the corporation in 1962, when U.S. Steel raised its prices by 3.5 percent. President John F.... View Details
  • 24 Oct 2016
  • News

Health Care Pioneer Giusti Named McCance Senior Fellow at HBS

partnerships now that Harvard University’s John A. Paulson School of Engineering and Applied Sciences will be located adjacent to HBS.” McCance is well versed in investing in good ideas and is particularly... View Details
Keywords: Susan Young
  • 30 Jan 2007
  • First Look

First Look: January 30, 2007

actually contrary to previous research. Readings in Modern Marketing Author:John A. Quelch Publication:Hong Kong: Chinese University Press, 2006 Abstract Readings in Modern Marketing is a collection of... View Details
Keywords: Martha Lagace
  • 01 Jan 2007
  • News

Sir Martin S. Sorrell, MBA 1968

corporate strategies, including ours." Sorrell already holds a place of honor in the world of advertising and marketing. As HBS professor and WPP board member John Quelch has put it, "Sir Martin reinvented... View Details
  • 01 Jun 2018
  • News

June 2018 Alumni and Faculty Books

Consumers Make Decisions (and Why Clinicians and Managers Should Care) by Gordon Moore (AMP 79, 1978), John A. Quelch, and Emily Boudreau Oxford University Press The... View Details
  • 01 Sep 2013
  • News

What's Trending at HBS?

slate begins September 25 with Bill Sahlman addressing "Entrepreneurial Solutions to the World's Problems." He will be followed by Professors John Deighton, Ben Edelman, and Mikolaj Piskorski looking at... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 04 Sep 2019
  • News

Accelerating Allston

As Harvard University transforms its Allston campus into an epicenter of research and innovation, Denise Dupré and Mark Nunnelly (MBA 1984) have made a gift that both accelerates that progress and catalyzes the collaboration between HBS and the Harvard View Details
  • 01 Sep 2017
  • News

Ink: Miami’s Dark Neon Era, the Language of Success, and Getting Psyched Up

omniscience. And you’re reading it thinking, ‘Wow, I’m in the minds of the mobsters.’ ” Personal Pick Chainsaw The Notorious Career of Al Dunlap in the Era of Profit-at-Any-Price by John View Details
Keywords: April White; Publishing Industries (except Internet); Information
  • Web

Honors & Awards - Institute For Strategy And Competitiveness

2008 Lifetime Achievement Award in Economic Development from the U.S. Department of Commerce ( press release ) 2007 Redefining Health Care named James A. Hamilton book of the year by the American College of... View Details
  • 01 Apr 2000
  • News

Time to Vote in University Elections

Harvard Business School alumni are invited to participate in Harvard University's elections for both the Board of Overseers and the Harvard Alumni Association (HAA). Ballots will be mailed during the first week of April, and completed ballots must be received View Details
  • Web

Diversity on Boards - Alumni

Highest Levels June 2013, Harvard Business Review. By: Boris Groysberg and Deborah Bell Papers Report on Racial Inclusion in the Boardroom: A Workshop Convened by Harvard Business School's Leadership Initiative and Board Leadership... View Details
  • 26 Sep 2006
  • First Look

First Look: September 26, 2006

AIDS, Fighting Poverty: Customer Centric Marketing in the Generic Antiretroviral Business Authors:Rohit Deshpandé and Zoe Chance Publication:In Business Solutions for the Global Poor: Creating Social and Economic Value, edited by Kash... View Details
Keywords: Sean Silverthorne
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