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  • November 1997 (Revised December 1999)
  • Case

Cinemex

By: James L. Heskett
The founders of Cinemex, the largest capitalized venture start-up in Mexican history, are debating several issues concerning the operations of their new chain of motion picture theatres in Mexico City. The first concerns whether some seats should be left unsold to... View Details
Keywords: Business Startups; Service Operations; Debates; Venture Capital; Customer Satisfaction; Advertising; Investment; Theater Entertainment; Entertainment and Recreation Industry; Mexico City
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Heskett, James L. "Cinemex." Harvard Business School Case 898-108, November 1997. (Revised December 1999.)
  • February 1986
  • Supplement

CompuServe (B): Jeff Wilkins, Video

By: James L. Heskett
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Heskett, James L. "CompuServe (B): Jeff Wilkins, Video." Harvard Business School Video Supplement 886-526, February 1986.
  • July 1985
  • Case

Zapata Corp. (B)

By: James L. Heskett
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Heskett, James L. "Zapata Corp. (B)." Harvard Business School Case 686-005, July 1985.
  • October 1988
  • Case

Atherton Paint Corp.

By: James L. Heskett
Keywords: Competitive Strategy
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Heskett, James L. "Atherton Paint Corp." Harvard Business School Case 589-064, October 1988.
  • August 1994 (Revised January 1999)
  • Case

Taco Bell Corporation (Abridged Update)

By: James L. Heskett
Taco Bell's management has developed plans to establish 100,000 points of service for its fast food business. Clearly, this will require significantly different approaches to management and organization. View Details
Keywords: Business Plan; Growth and Development Strategy; Service Delivery; Organizations; Food and Beverage Industry
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Heskett, James L. "Taco Bell Corporation (Abridged Update)." Harvard Business School Case 395-010, August 1994. (Revised January 1999.)
  • October 1985
  • Supplement

CompuServe (C)

By: James L. Heskett
Describes events and raises issues subsequent to Charlie McCall's acceptance of the job of CEO at CompuServe. View Details
Keywords: Management Teams; Problems and Challenges; Information Technology Industry
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Heskett, James L. "CompuServe (C)." Harvard Business School Supplement 386-096, October 1985.
  • October 1985 (Revised October 1987)
  • Teaching Note

CompuServe (A), Teaching Note

By: James L. Heskett
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Heskett, James L. "CompuServe (A), Teaching Note." Harvard Business School Teaching Note 386-086, October 1985. (Revised October 1987.)
  • 2021
  • Book

Global Goliaths: Multinational Corporations in the 21st Century Economy

By: C. Fritz Foley, James R. Hines Jr. and David Wessel
Globalization and multinational corporations have long seemed partners in the enterprise of economic growth: globalization-led prosperity was the goal, and giant corporations spanning the globe would help achieve it. In recent years, however, the notion that all... View Details
Keywords: Multinational Firms and Management; Globalization; Economy; Economic Growth; Equality and Inequality; Employment; Policy
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Foley, C. Fritz, James R. Hines Jr., and David Wessel, eds. Global Goliaths: Multinational Corporations in the 21st Century Economy. Brookings Institution Press, 2021.
  • Web

Closings - Christensen Center for Teaching & Learning

Jim Heskett Discussion-based leadership is all about asking the right questions. Professor Heskett shares his thoughts on the two most important questions you will ask in class. Transcript Suggested Reading... View Details
  • September 2008 (Revised October 2008)
  • Case

Shareholder Activists at Friendly Ice Cream (A1)

By: Fabrizio Ferri, V.G. Narayanan and James Weber
Two activist investors, one a founder and one a hedge fund manager, seek to improve board oversight at a chain restaurant company. Prestley Blake founded Friendly Ice Cream in 1935 with his brother, and the two created a chain of full-service restaurants. In 1979, they... View Details
Keywords: Investment Activism; Governing and Advisory Boards; Lawsuits and Litigation; Business or Company Management; Business and Shareholder Relations; Conflict of Interests; Food and Beverage Industry; United States
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Ferri, Fabrizio, V.G. Narayanan, and James Weber. "Shareholder Activists at Friendly Ice Cream (A1)." Harvard Business School Case 109-013, September 2008. (Revised October 2008.)
  • 15 Jul 2008
  • First Look

First Look: July 15, 2008

the technology bubble to examine the hypothesis that inexperienced investors play a role in the formation of asset price bubbles. Using age as a proxy for managers' investment experience, we find that around the peak of the technology bubble, mutual funds run View Details
Keywords: Martha Lagace
  • 2021
  • Article

ThreeDWorld: A Platform for Interactive Multi-Modal Physical Simulation

By: Chuang Gan, Jeremy Schwartz, Seth Alter, Damian Mrowca, Martin Schrimpf, James Traer, Julian De Freitas, Jonas Kubilius, Abhishek Bhandwaldar, Nick Haber, Megumi Sano, Kuno Kim, Elias Wang, Michael Lingelbach, Aidan Curtis, Kevin Feigelis, Daniel M. Bear, Dan Gutfreund, David Cox, Antonio Torralba, James J. DiCarlo, Joshua B. Tenenbaum, Josh H. McDermott and Daniel L.K. Yamins
We introduce ThreeDWorld (TDW), a platform for interactive multi-modal physical simulation. TDW enables simulation of high-fidelity sensory data and physical interactions between mobile agents and objects in rich 3D environments. Unique properties include: real-time... View Details
Keywords: Artificial Intelligence; Platform; Interactive Physical Simulation; Virtual Environment; Multi-modal; AI and Machine Learning
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Gan, Chuang, Jeremy Schwartz, Seth Alter, Damian Mrowca, Martin Schrimpf, James Traer, Julian De Freitas, Jonas Kubilius, Abhishek Bhandwaldar, Nick Haber, Megumi Sano, Kuno Kim, Elias Wang, Michael Lingelbach, Aidan Curtis, Kevin Feigelis, Daniel M. Bear, Dan Gutfreund, David Cox, Antonio Torralba, James J. DiCarlo, Joshua B. Tenenbaum, Josh H. McDermott, and Daniel L.K. Yamins. "ThreeDWorld: A Platform for Interactive Multi-Modal Physical Simulation." Conference on Neural Information Processing Systems (NeurIPS), Datasets and Benchmarks Track 35th (2021).
  • May 2004 (Revised July 2005)
  • Teaching Note

ING Direct (TN)

By: James L. Heskett
Teaching Note to (9-804-167). View Details
Keywords: Financial Services Industry
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Heskett, James L. "ING Direct (TN)." Harvard Business School Teaching Note 804-179, May 2004. (Revised July 2005.)
  • May 1993
  • Case

Patient Transfusion Services Lab of Central Blood Bank

By: James L. Heskett
The vice president of the Lab and Clinical Services at Central Blood Bank is faced with the challenge of convincing a hospital to use economical shared patient transfusion testing services. View Details
Keywords: Health Care and Treatment; Quality; Service Operations; Mathematical Methods; Customer Satisfaction; Health Industry
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Heskett, James L. "Patient Transfusion Services Lab of Central Blood Bank." Harvard Business School Case 693-091, May 1993.
  • September 1992
  • Supplement

Progressive Corporation Transportation Group (B)

By: James L. Heskett
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Heskett, James L. "Progressive Corporation Transportation Group (B)." Harvard Business School Supplement 693-034, September 1992.
  • July 1985
  • Case

Zapata Corp. (A)

By: James L. Heskett
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Heskett, James L. "Zapata Corp. (A)." Harvard Business School Case 686-004, July 1985.
  • April 1977 (Revised February 1983)
  • Case

Garber Travel Service, Inc.

By: James L. Heskett
Keywords: Tourism Industry
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Heskett, James L. "Garber Travel Service, Inc." Harvard Business School Case 677-210, April 1977. (Revised February 1983.)
  • March 1996
  • Case

Intuit: The TurboTax/MacInTax Crisis (D)

By: James L. Heskett
Keywords: Crisis Management
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Heskett, James L. "Intuit: The TurboTax/MacInTax Crisis (D)." Harvard Business School Case 396-298, March 1996.
  • March 1996 (Revised January 1997)
  • Case

Scott Cook and Intuit

By: James L. Heskett
Scott Cook has just learned that Microsoft has withdrawn its $2 billion offer for his company Intuit. Because of his company's prospects, he is elated. But he now must decide the direction in which to take his company while continuing to focus on the formula of... View Details
Keywords: Customer Relationship Management; Entrepreneurship; Business or Company Management; Marketing Strategy; Product Development
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Heskett, James L. "Scott Cook and Intuit." Harvard Business School Case 396-282, March 1996. (Revised January 1997.)
  • January 1995 (Revised January 1995)
  • Case

USAA: Business Process Review for the Great Lakes Region (Abridged)

By: James L. Heskett
Presents the results of a service process analysis of USAA's claims processing activity in its Great Lakes Region. Explores not only issues of redesigning the process but also the organizational implications of various alternatives. View Details
Keywords: Restructuring; Mortgages; Management Practices and Processes; Business Processes; Organizational Design; Mathematical Methods; Real Estate Industry; North America
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Heskett, James L. "USAA: Business Process Review for the Great Lakes Region (Abridged)." Harvard Business School Case 395-026, January 1995. (Revised January 1995.)
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