Publications

March 2023 (Revised May 2025)
Case

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger and Sascha Mader

Founded in 2010, in just one decade, the Swiss company On had established itself as a main player in global sports footwear and apparel. Based on an unconventional strategy which one of the founders labeled as “obsessively distinct,” On grew its sales with a compound... View Details

May 2011 (Revised January 2013)
Case

Nike Football: World Cup 2010 South Africa

By: Elie Ofek and Ryan Johnson

Nike's Football division needs to devise a strategy to excel at the 2010 World Cup games in South Africa. Nike has gone from a niche player in the market for football apparel and footwear in 1994 to a formidable competitor to Adidas in 2008 (with revenues of over $1... View Details

Keywords: Digital Marketing; Business Divisions; Communication; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Launch; Planning; Competition; Apparel and Accessories Industry; South Africa

April 2012 (Revised August 2013)
Case

General Motors Technical Center India – Powertrain Engineering

By: Willy Shih, William Jurist, Brian McIntosh and Helen Wang

Prabjot Nanua was proud of the growing capabilities of the General Motors Technical Center India Powertrain Engineering group that he oversaw. Since 2003, engineers there had expanded the center's capabilities, developing a reputation within GM for completing... View Details

Keywords: Decision Choices and Conditions; Business Headquarters; Research and Development; Business Strategy; Manufacturing Industry; Auto Industry; India

08 Feb 2024
Blog Post

African American Student Union Spotlight on Joint Degrees

Lead. In this role, I partnered with government agencies, nonprofits, and corporations to promote authoritative voter information across Google’s products. At what point did you decide to pursue an MBA/MPP program, and why? During my... View Details

31 Mar 2011
Research & Ideas

From SpinPop to SpinBrush: Entrepreneurial Lessons from John Osher

told the audience of HBS alumni and Executive Education participants. "He hated having to manage employees, so he built a big company with very few employees." Dr. John's was the third major venture that Osher built from the... View Details

Keywords: by Dennis Fisher; Consumer Products

15 Aug 2017
First Look

First Look at New Research and Ideas, August 15, 2017

bankrupt the company. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53093 2017 The Moral Responsibility of Firms Corporate Moral Agency, Positive Duties, and Purpose By: Hsieh, Nien-hê Abstract—A long-standing question... View Details

Keywords: Sean Silverthorne

July–August 2021
Article

SPACs: What You Need to Know

By: Max Bazerman and Paresh Patel

Special purpose acquisition companies, or SPACs, have been around in various forms for decades, but during the past two years they’ve taken off in the United States. In 2019, 59 were created, with $13 billion invested; in 2020, 247 were created, with $80 billion... View Details

Keywords: Special Purpose Acquisition Companies; SPACs; Mergers and Acquisitions; Going Public; Investment

Find at Harvard

14 Apr 2022
Op-Ed

Let’s Move Forward from COVID—Without Forgetting What We’ve Learned

decline, and even the spike created by the delta and omicron variants could not stop corporations from recalling workers to the office. Many companies want to go back to the way things were, but that would be a mistake. “Organizational... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

01 Aug 1998
News

High Honors

Business Administration, Emeritus Alumni Achievement Awards Ralph M. Barford (MBA '52) President, Valleydene Corporation Limited Chairman, GSW Inc. Despite occupying diverse industry sectors, several of Canada's best-known blue-chip... View Details

Research Summary

Current Research

Information Dissemination in Capital Markets

Seeking to bridge economic theory and the role of individuals, Professor Brochet researches the transmission of information in capital markets. He has investigated the effects of information... View Details

29 Sep 2023
Blog Post

HBS Latino Student Association Spotlight: Reyna Pacheco Rios (MBA 2025)

boards and in C-suites of corporate America are occupied by Latinos despite this community representing 19% of the US population. 2. Less than 5% of venture capital is directed toward Latino entrepreneurs.... View Details

18 Dec 2018
First Look

New Research and Ideas, December 18, 2018

allocate a planned $100 million to make a meaningful difference in cancer patients’ lives. Park has spent the past few months working on this project and has uncovered a multitude of options, from supporting high-performing disease-focused organizations through View Details

Keywords: Dina Gerdeman

Web

John H. McArthur | About

regions. Another important initiative McArthur helped develop included Summer Ventures in Management, a program to introduce rising college seniors from groups underrepresented in corporate America to... View Details

September 2009 (Revised June 2011)
Case

Mercury Athletic: Valuing the Opportunity

By: Timothy A. Luehrman and Joel L. Heilprin

In January 2007, West Coast Fashions, Inc., a large designer and marketer of branded apparel, announced a strategic reorganization that would result in the divestiture of their wholly owned footwear subsidiary, Mercury Athletic. John Liedtke, the head of business... View Details

Keywords: Mergers ＆ Acquisitions; Sensitivity Analysis; Cost of Capital; Restructuring; Valuation; Cash Flow; Mergers and Acquisitions; Corporate Finance; Apparel and Accessories Industry