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      • January 1977
      • Teaching Note

      Chaircraft Corp., Teaching Note

      By: Steven C. Wheelwright
      Teaching Note for (9-677-092). View Details
      Keywords: Consumer Products Industry
      Citation
      Related
      Wheelwright, Steven C. "Chaircraft Corp., Teaching Note." Harvard Business School Teaching Note 677-152, January 1977.
      • December 1976 (Revised August 1984)
      • Case

      Chaircraft Corp.

      By: Steven C. Wheelwright
      Production control in a furniture manufacturing company. Based on a case by R.S. Rosenbloom. View Details
      Keywords: Production; Consumer Products Industry
      Citation
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      Wheelwright, Steven C. "Chaircraft Corp." Harvard Business School Case 677-092, December 1976. (Revised August 1984.)
      • July 1976 (Revised May 1979)
      • Teaching Note

      Litton Microwave Cooking Products (B), Teaching Note

      By: Steven C. Wheelwright
      Keywords: Consumer Products Industry
      Citation
      Related
      Wheelwright, Steven C. "Litton Microwave Cooking Products (B), Teaching Note." Harvard Business School Teaching Note 677-002, July 1976. (Revised May 1979.)
      • November 1975 (Revised October 1976)
      • Case

      Cross River Products

      By: Steven C. Wheelwright
      Describes production task of meeting peak seasonal demands in a light manufacturing plant. Information is provided for evaluating the options of overtime, second shift, second production line, and inventory buildup. View Details
      Keywords: Buildings and Facilities; Information; Labor; Demand and Consumers; Production; Supply Chain
      Citation
      Educators
      Purchase
      Related
      Wheelwright, Steven C. "Cross River Products." Harvard Business School Case 676-086, November 1975. (Revised October 1976.)
      • July 1975
      • Case

      Paper Distributors, Inc. (B)

      By: Benson P. Shapiro
      Keywords: Consumer Products Industry; Consumer Products Industry
      Citation
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      Related
      Shapiro, Benson P. "Paper Distributors, Inc. (B)." Harvard Business School Case 576-023, July 1975.
      • May 1975 (Revised May 1978)
      • Case

      Litton Microwave Cooking Products (B)

      By: Paul W. Marshall
      Keywords: Consumer Products Industry; Consumer Products Industry
      Citation
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      Related
      Marshall, Paul W. "Litton Microwave Cooking Products (B)." Harvard Business School Case 675-194, May 1975. (Revised May 1978.)
      • Article

      Consumer Behavior, Retailer Power and Performance in Consumer Goods Industries

      By: M. E. Porter
      Keywords: Consumer Behavior; Performance; Goods and Commodities; Supply and Industry; Consumer Products Industry
      Citation
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      Related
      Porter, M. E. "Consumer Behavior, Retailer Power and Performance in Consumer Goods Industries." Review of Economics and Statistics 56, no. 4 (November 1974): 419–436.
      • October 1974 (Revised June 1981)
      • Case

      Clairol, Inc.: Appliance Division

      By: Benson P. Shapiro
      Keywords: Consumer Products Industry; Consumer Products Industry
      Citation
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      Related
      Shapiro, Benson P. "Clairol, Inc.: Appliance Division." Harvard Business School Case 575-043, October 1974. (Revised June 1981.)
      • December 1973 (Revised November 1993)
      • Case

      Cooper Industries, Inc.

      By: Thomas R. Piper
      The executive president of a major industrial company must decide 1) whether to acquire a small hand tool company and, if so, 2) the value and form that the acquisition package should take. View Details
      Keywords: Decisions; Valuation; Acquisition; Management Teams; Consumer Products Industry
      Citation
      Educators
      Purchase
      Related
      Piper, Thomas R. "Cooper Industries, Inc." Harvard Business School Case 274-116, December 1973. (Revised November 1993.)
      • April 1971 (Revised April 1983)
      • Case

      General Electric Co.--1970

      By: William E. Fruhan Jr.
      Keywords: Consumer Products Industry; Consumer Products Industry
      Citation
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      Fruhan, William E., Jr. "General Electric Co.--1970." Harvard Business School Case 271-175, April 1971. (Revised April 1983.)
      • January 1971 (Revised March 1972)
      • Case

      Holiday Greetings, Inc.

      By: Fred K. Foulkes and William E. Fruhan Jr.
      Keywords: Consumer Products Industry
      Citation
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      Related
      Foulkes, Fred K., and William E. Fruhan Jr. "Holiday Greetings, Inc." Harvard Business School Case 271-080, January 1971. (Revised March 1972.)
      • December 1970 (Revised April 1983)
      • Case

      Product Management at United Brands

      By: Jay W. Lorsch
      Keywords: Product; Management; Consumer Products Industry
      Citation
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      Related
      Lorsch, Jay W. "Product Management at United Brands." Harvard Business School Case 471-049, December 1970. (Revised April 1983.)
      • February 1969
      • Article

      Test of a Product Cycle Model of International Trade: U.S. Exports of Consumer Durables

      By: Louis T Wells Jr
      Keywords: Global Range; Trade; Product; Goods and Commodities; United States
      Citation
      Find at Harvard
      Related
      Wells, Louis T., Jr. "Test of a Product Cycle Model of International Trade: U.S. Exports of Consumer Durables." Quarterly Journal of Economics 83, no. 1 (February 1969): 152–62. (Also reprinted in Wells, The Product Life Cycle and International Trade.)
      • Teaching Interest

      Agribusiness Seminar - Executive Education

      By: David E. Bell
      In the agribusiness industry, every year brings new trends and challenges. While demand continues to grow, consumer needs shift, production challenges increase, and evolving technology impacts every part of the value chain. The complex... View Details
      • Forthcoming
      • Article

      Consumer Choice and Corporate Bankruptcy

      By: Samuel Antill and Megan Hunter
      We estimate the indirect costs of corporate bankruptcy associated with lost customers. In incentivized experiments, randomly informing consumers about a firm’s Chapter 11 reorganization lowers their willingness to pay for the firm’s products by 17%-28%. Consumers worry... View Details
      Keywords: Consumer Choice; Bankruptcy; Financial Distress; Structural Estimation; Experimental Economics; Hertz; Insolvency and Bankruptcy; Perception; Consumer Behavior
      Citation
      Related
      Antill, Samuel, and Megan Hunter. "Consumer Choice and Corporate Bankruptcy." Journal of Finance (forthcoming).
      • Research Summary

      Consumer Decision Making and Behavioral Research

      By: John T. Gourville

      John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details

      • Teaching Interest

      Digital Marketing Strategy

      By: John A. Deighton

      When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details

      • Research Summary

      Energy, IT, real estate, and sustainability

      By: Rebecca M. Henderson

      Professor Henderson’s current research focuses on the energy, information technology, and real estate sectors and the challenges firms encounter as they attempt to act in more sustainable ways. This work is an outgrowth of her decade-long examination of the... View Details

      • Research Summary

      Evolution of the Global Beauty Industry

      By: Geoffrey G. Jones

      This research examines the global beauty industry, which includes cosmetics, deodorants, fragrances, hair care, oral hygiene and skin care. Today global sales of cosmetics and toiletries are in excess of U.S. $380  billion. This research examines the growth of this... View Details

      • Research Summary

      Innovations in Logistics: The Impact of Channel Coordination

      By: Janice H. Hammond
      Roy D. Shapiro (with Janice H. Hammond and Marshall L. Fisher) is studying innovative systems and management approaches that integrate and coordinate material and information flows through the supply chain so as to reduce or eliminate the redundant activities that tend... View Details
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