Publications

Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing

Article

Why the Wall Street Journal Online Will (Eventually) Go Free

Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing

Register to Read

Article

Cloud Computing is No Pipe Dream

Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing

Article

Why Online Ads Are Weathering the Recession

Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing

Article

How Social Networks Are Changing Everything

Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing

February 13, 2011
Article

Google's Search Gold Mine Could Tap Out

Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing

May 2011
Conference Presentation

Viral Videos: The Dynamics of Online Video Advertising Campaigns

By: Anita Elberse

Keywords: Internet and the Web; Advertising

01 Sep 2024
News

The Exchange: Lessons from the Edge

record and can be used by anybody with internet access. These interviews are intended to resonate outside the US, but are there lessons that run in the reverse direction? What can we learn from emerging markets? Jones: I would say that... View Details

Keywords: Jen McFarland Flint; Educational Support Services; Educational Services

15 Dec 2015
News

The Year in Ideas 2015

1991): to provide continuous Internet access to the planet’s unconnected billions through, in Cassidy’s words, a “complex choreography where thousands of balloons are being steered and programmed all in an automated fashion.” The... View Details

Keywords: Julia Hanna, Christine Lejeune, Dan Morrell, and April White

01 Jun 1996
News

1996 Global Alumni Conference Probes "Information Revolution"

Warnock, cofounder, chairman, and CEO of Adobe Systems, and Alan Taffel, vice president for marketing and sales at UUNET Technologies, discussed some of the most sweeping implications of today's information technology at a plenary session... View Details

Keywords: Daniel Penrice

03 Mar 2014
Research & Ideas

Facebook’s Future

people use various online social platforms, makes some predictions. In the first decade of its existence, Facebook, aided by the broad adoption of mobile devices and fast internet connections, emerged as a virtual Cheers bar where people... View Details

Keywords: by Mikolaj Piskorski

01 Mar 2017
News

Ask the Expert: Capital Architect

Brunell spent five years helping Vietnam transition to a market economy, instituting government transparency measures and a national competitiveness index. (© Whitehotpix/ZUMAPRESS.com) David Brunell (MBA 1962) is a master at making... View Details

01 Apr 2001
News

William Fung: E-Commerce and Efficiency

Ask fund managers covering the Hong Kong market about smart technology plays in these days of crashing dot-coms and you’re likely to hear one company name repeated often. Li & Fung has become the firm to watch for post-frenzy investors.... View Details

Keywords: Alejandro Reyes; Clothing and Clothing Accessories Stores; Retail Trade

01 Mar 2017
News

In My Humble Opinion: Arunma Oteh (MBA 1990)

assets. “Our leadership understands that you can bring innovation from the private sector and capital markets to solve the world’s most difficult challenges,” says Oteh. She describes visiting World Bank projects in India that mitigate... View Details

Keywords: Julia Hanna

23 Feb 2011
News

A Capitalist in China

Kuhns: Wrote the book on Chinese business realities. When it comes to investing in China, financier and industrialist John Kuhns (MBA ’77) looks backward to see the way forward. “I have always invested in China based on my belief that it... View Details

Keywords: Publishing Industries (except Internet); Information; Management, Scientific, and Technical Consulting Services; Professional Services

2025
Working Paper

Algorithmic Assortment Curation: An Empirical Study of Buybox in Online Marketplaces

By: Santiago Gallino, Nil Karacaoglu and Antonio Moreno

Most online sales worldwide take place in marketplaces that connect sellers and buyers. The presence of numerous third-party sellers leads to a proliferation of listings for each product, making it difficult for customers to choose between the available options. Online... View Details

Keywords: Algorithms; E-commerce; Sales; Digital Marketing; Internet and the Web; Customer Satisfaction

SSRN

January 2000
Case

Claiborne Asks Web Surfers to Name New Line

Presents results of an Internet-voting promotion used to guide selection of a brand name for a new clothing firm extension. View Details

Keywords: Internet and the Web; Brands and Branding; Apparel and Accessories Industry