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  • All HBS Web  (2,872)
    • People  (12)
    • News  (789)
    • Research  (1,618)
    • Events  (13)
    • Multimedia  (19)
  • Faculty Publications  (814)
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  • 05 Jun 2019
  • Research & Ideas

If Your Customers Don't Care What You Charge, What Should You Charge?

consumer inertia is a big deal in your market, it could be the case that you are not pricing appropriately,” MacKay says. “You may want to reduce prices to attract repeat customers down the line.” Companies often internalize consumer... View Details
Keywords: by Kristen Senz; Energy
  • 16 Jun 2003
  • Research & Ideas

Surveying the VC Landscape

performance of venture capital funds. What could be done to make this information more readily available to investors? A: The lack of transparency in private equity is a major issue that is likely to attract considerable attention in the... View Details
Keywords: by Ann Cullen; Financial Services
  • 23 Mar 2015
  • Research & Ideas

It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers

Consumers often have the following choice: Either buy something directly from a retailer, or buy it indirectly through an intermediary, which partners with the retailer to attract more buyers. Think purchasing a plane ticket straight from... View Details
Keywords: by Carmen Nobel; Retail; Air Transportation; Food & Beverage; Entertainment & Recreation
  • 12 Nov 2008
  • Research & Ideas

The Marketing of a President

positive and unruffled demeanor, and his compelling biography attracted the attention and empathy of voters. Second, Obama converted this empathy into tangible support. More citizens volunteered time and money to help the Obama campaign... View Details
Keywords: by John Quelch
  • 05 Aug 2002
  • Research & Ideas

Five questions for Regina E. Herzlinger

"bonus" long-term policies that reward those who switch to healthy lifestyles. Insurers and providers will receive risk-adjusted payments, so the sick will become financially attractive enrollees and patients. With today's... View Details
Keywords: by Martha Lagace
  • 30 Apr 2019
  • First Look

New Research and Ideas, April 30, 2019

the economy is better for fundraising. In addition to the decision regarding the facility, Jackie must also answer strategic questions regarding the future. Her audience is loyal but aging. What can she do to maintain this customer base, while attempting to View Details
Keywords: Dina Gerdeman
  • 07 Aug 2000
  • Research & Ideas

The Business of Biotech

development capabilities and strong senior management. "Once you attract bright, young scientists," he says, "you need to get them to realize this is not a postdoc lab, this is a business. It's not enough just to do the... View Details
Keywords: by Julia Hanna; Biotechnology; Health; Technology
  • 30 Jun 2009
  • Research Event

Business Summit: The Role of Business Leaders in Sustaining Market Capitalism

also earn an attractive profit. In this way, market capitalism can be a legitimate and sustainable solution for some of the world's major problems. Key concepts include: HBS research shows that attitudes toward market capitalism fall into... View Details
Keywords: Re: Multiple Faculty
  • 15 Aug 2016
  • Research & Ideas

Black Swans and Big Trends Can Ruin Anyone's Internet Prediction

Things—finally fail to attract investor interest, then we might posit that the cycle is reaching its trough. So if, in the wake of a future sector crash, entrepreneurs and investors anticipate a sector-level threat-rigidity response, what... View Details
Keywords: by Thomas R. Eisenmann; Technology
  • 08 Dec 2015
  • Research & Ideas

You Won't Make It If You Fake It

selling venture capitalists on her idea and raising $400 million. She assembled a celebrity board, convinced Safeway to spend $350 million to build clinics in its supermarkets, and signed partnerships with Cleveland Clinic and Walgreens. She View Details
Keywords: by Bill George
  • 11 Jul 2011
  • Research & Ideas

Non-competes Push Talent Away

attractive to inventors irrespective of its non-compete policies, which have been in effect since 1872. In both landmass and population, California is disproportionately large compared with most other states, which could account for more... View Details
Keywords: by Carmen Nobel; Technology
  • 28 Oct 2009
  • Lessons from the Classroom

HBS Begins Teaching Consumer Finance

Last spring HBS became the first top-ranked U.S. business school to offer a course in consumer finance. Jointly taught by HBS professor Peter Tufano and Harvard Law School professor Howell Jackson (HBS MBA '80), the elective course View Details
Keywords: by Roger Thompson; Financial Services; Education
  • 21 Feb 2005
  • Research & Ideas

The VC Quandary: Too Much Money

said that one reason maintaining a top position is such a challenge is that competitors will seek to follow in a successful fund's footsteps. "Every strategy attracts competitors and copiers, particularly if it's successful. So it's... View Details
Keywords: by Julie Jette; Financial Services
  • 07 May 2013
  • First Look

First Look: May 7

to existing competitors in a local market. We provide evidence that these results are due to a sorting effect, whereby firms trade-off service quality and price, and in turn, the incumbent attracts service (price) sensitive customers in... View Details
Keywords: Carmen Nobel
  • 06 Feb 2006
  • Research & Ideas

The Trouble Behind Livedoor

participate in the equity markets unless they had a lot of money. In 2001, however, a law requiring net assets per share to remain above 50,000 yen was repealed, clearing the way for firms to split to lower prices, and thus attract retail... View Details
Keywords: by Sean Silverthorne; Financial Services; Technology
  • 08 May 2020
  • In Practice

Nonprofits Hurt by COVID-19 Must Hoard Cash to Hold On

find that entrepreneurial leadership is key. To attract people to work with you, it is important to demonstrate that you are taking steps to address the crisis.  At the same time, they must inspire people to find innovative ways to solve... View Details
Keywords: by Danielle Kost
  • 20 Sep 2016
  • First Look

September 20, 2016

in the U.S. but still largely untested in Europe. While they factored the economics and the risks involved in each of the options, they wondered which would preserve the property's historical heritage and still deliver attractive returns.... View Details
Keywords: Sean Silverthorne
  • 18 Nov 2014
  • First Look

First Look: November 18

on sales that is positive for most brands. These results imply that brands seeking to attract multitaskers' attention and dollars must select their advertising copy carefully. Publisher's link: View Details
Keywords: Sean Silverthorne
  • 14 Sep 2010
  • First Look

First Look: September 14, 2010

Supplement 411-027 To weather the 2009 financial crisis, Eden McCallum's cofounders must renegotiate partners' compensation, attract independent consultants to meet different client demands, and reassure their advisory board that their... View Details
Keywords: Sean Silverthorne
  • 29 Apr 2008
  • First Look

First Look: April 29, 2008

the other schools within Harvard. His challenges include attracting the best faculty and students, creating linkages across the university, and determining a strategy that will make Harvard engineering as well known as its other schools.... View Details
Keywords: Martha Lagace
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