Filter Results:
(2,769)
Show Results For
- All HBS Web
(2,769)
- People (12)
- News (789)
- Research (1,632)
- Events (13)
- Multimedia (19)
- Faculty Publications (814)
Show Results For
- All HBS Web
(2,769)
- People (12)
- News (789)
- Research (1,632)
- Events (13)
- Multimedia (19)
- Faculty Publications (814)
- 02 Dec 2002
- Research & Ideas
The Secret of How Microsoft Stays on Top
By now, you will see that Microsoft was building a rather unique resource. Its approach to software "componentization" allowed the firm to leverage intellectual property across multiple product lines. And it also made it View Details
Keywords: by Sean Silverthorne
- 24 Feb 2014
- Working Paper Summaries
Integrated Reporting and Investor Clientele
- 09 Apr 2009
- Working Paper Summaries
The Economics of Structured Finance
- 2006
- Working Paper
The Value of a 'Free' Customer
By: Sunil Gupta, Carl F. Mela and Jose M. Vidal-Sanz
Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details
Gupta, Sunil, Carl F. Mela, and Jose M. Vidal-Sanz. "The Value of a 'Free' Customer." Harvard Business School Working Paper, No. 07-035, December 2006.
- Web
Events - Creating Emerging Markets
Events CEM hosts international conferences in-person and online. Our events in Boston, Mumbai, and Santiago have attracted prominent scholars, archivists, and practitioners in the respective regions. Mar 18 18-19 MAR 2024 Boston, MA Oral... View Details
- December 2023
- Teaching Note
Buurtzorg
By: Ethan Bernstein and Tatiana Sandino
Teaching Note for HBS Case No. 122-101. As co-founders of home nursing company Buurtzorg, Jos de Blok and Gonnie Kronenberg prized both self-management and organizational learning. Buurtzorg’s 10,000 nurses across 950 neighborhood nursing teams in the Netherlands were... View Details
- November 2018 (Revised February 2019)
- Case
Israel at 70: Is it Possible to (re)Brand a Country?
By: Elie Ofek and Sarah Gulick
In the spring of 2018, Israel was set to celebrate its 70th anniversary. While there was much to rejoice in reaching this milestone, the country’s brand image internationally was far from ideal. Past efforts to impact perceptions of Israel, spearheaded by the Ministry... View Details
Keywords: Branding; Brand Management Of Places; Nation Branding; Brand Positioning; Public Diplomacy; Marketing Communication; Brands and Branding; Marketing Communications; Perception; Change; Israel
Ofek, Elie, and Sarah Gulick. "Israel at 70: Is it Possible to (re)Brand a Country?" Harvard Business School Case 519-006, November 2018. (Revised February 2019.)
- 17 Nov 2016
- Op-Ed
What's Behind the Unexpected Trump Support from Women
Before last week’s election, polls and pundits suggested that Donald Trump’s presidential campaign was doomed to failure, because it could not attract enough votes from women, who saw him as a misogynist—and worse. Conventional wisdom... View Details
Keywords: by Laura Morgan Roberts and Robin Ely
- 09 May 2023
- Research & Ideas
Where to Find Remote Work Now: 250 Million Job Postings Paint a Complex Picture
and certain types of demographics.” For companies, remote work options may remain important for attracting certain kinds of talent, Sadun says. “More and more, this will become one element in the value proposition that companies have to... View Details
Keywords: by Rachel Layne
- 03 Jan 2017
- First Look
January 3, 2017
attractive BATNA (“walkaway option”) often increases one’s bargaining power. A minimally necessary condition for an agreement to be mutually acceptable is that each side prefers the deal to its BATNA. Thus, how well each party’s BATNA... View Details
Keywords: Carmen Nobel
- 01 Dec 1997
- News
Multimedia Martha: Sharon Patrick Cooks Up A Winner
perfection, and she attracts people who are like her. What are you most proud of at MSLO? That we've created a company that is viewed as a leader. We've managed to keep and extend all of the partnerships without offending anybody. We... View Details
- 28 Jan 2020
- Book
Advanced Leadership Requires More Than Outside-The-Box Thinking
attracting corporate customers who trusted them more than the traditional power company. They also found new applications of their solar cells along the way. "It’s always amazing to me to see how ubiquitous resistance to change is,... View Details
Keywords: by Sean Silverthorne
- 17 Dec 2014
- Research & Ideas
How Our Brain Determines if the Product is Worth the Price
seen a product or price first. The researchers suspected that even if participants were more critical of a product's value in the price primacy condition, the products were equally attractive under both conditions. Most of the... View Details
- 31 Jul 2023
- News
Striving for Imperfection
us the company’s how and why for using experimentalism and how they embed that into the culture. CC: We love the idea of experimentalism. A lot of times people think that really works best in internet style companies, where you can have interface A and interface B, and... View Details
- 04 Apr 2017
- First Look
First Look at New Research, April 4
attract more customers, or should they enroll landlords in Alfred and reach consumers in that way? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/316154-PDF-ENG Harvard Business School Case 317-063 Royal DSM: From Continuous... View Details
Keywords: Sean Silverthorne
- 11 Aug 2008
- Research & Ideas
Strategy Execution and the Balanced Scorecard
financial strategy. If the company does not have a distinctive brand or market presence, a focus on identifying an attractive customer segment, such as through Harvard University professor Michael Porter's positioning framework, W. Chan... View Details
Keywords: by Martha Lagace
- 13 Jan 2012
- Working Paper Summaries
Intermediaries for the IP Market
Keywords: by Andrei Hagiu & David Yoffie
- January 2024
- Supplement
Buurtzorg
By: Ethan Bernstein and Tatiana Sandino
As co-founders of home nursing company Buurtzorg, Jos de Blok and Gonnie Kronenberg prized both self-management and organizational learning. Buurtzorg’s 10,000 nurses across 950 neighborhood nursing teams in the Netherlands were empowered to manage themselves, both in... View Details
Keywords: Organizational Design; Management Style; Business Model; Knowledge Dissemination; Learning; Organizational Culture; Health Industry; Netherlands
Bernstein, Ethan, and Tatiana Sandino. "Buurtzorg." Harvard Business School Multimedia/Video Supplement 424-705, January 2024.
- 2014
- Working Paper
Better Deals Through Level II Strategies: Advance Your Interests by Helping to Solve Their Internal Problems
Many negotiators have constituencies that must formally or informally approve an agreement. Traditionally, it is the responsibility of each negotiator to manage the internal conflicts and constituencies on his or her own side. Far less familiar are the many valuable... View Details
Sebenius, James K. "Better Deals Through Level II Strategies: Advance Your Interests by Helping to Solve Their Internal Problems." Harvard Business School Working Paper, No. 14-091, March 2014.
- 14 Oct 2021
- In Practice
Reunited and It Feels (Not) So Good: Tips for Managing a Rocky Return
will be able to retain the work-life flexibility that they now crave. Employers will retain and attract productive people who will love their work life. Employers should seize the opportunity to modernize their relationship with... View Details
Keywords: by Kristen Senz