Long-termism - Publications - Faculty & Research

04 Mar 2002
Research & Ideas

Don’t Lose Money With Customers

"The lesson here," says Narayandas, "is that relationships can succeed, even if they are asymmetrical to begin with, provided that companies manage them for mutual long-term gain." A second study, undertaken with... View Details

Keywords: by Peter K. Jacobs

25 Sep 2000
Research & Ideas

Cyber-Marketing: Scouting the Digital Communications Frontier

environment in which to grow. Participants also discover that the technological development of the medium itself continues to outrun the capacity of its audience to adapt. Profitable long-term marketing in the new economy is unlikely to... View Details

Keywords: by Peter K. Jacobs

02 Oct 2008
What Do You Think?

Workout vs. Bailout: Should Government Take Advantage of the Buffett Effect?

be to investors, but the long-term effect, it is assumed, would be to reverse the "doom loop" described above. For better or worse, it would be much more straightforward than the proposal on which more than one vote will be taken by the... View Details

Keywords: by Jim Heskett

16 Apr 2001
Research & Ideas

Depression or Euphoria? Navigating the Market’s Mood Swings

"You'll make all your money not on the obvious, but on the patterns that form," he told his listeners. One question every company founder must answer honestly to himself or herself, he said, is whether the company is a good View Details

Keywords: by Carrie Levine

17 Sep 2024
Research & Ideas

Advice for the New CEO: Talk to Your Employees Early and Often

next,” Sadun explains. ‘Employees cannot live in the dark’ Even if a temporary lull in communication is likely during a CEO transition, long-term silence doesn’t have to be inevitable, the researchers say, citing Satya Nadella’s ascent at... View Details

Keywords: by Ami Albernaz

30 Apr 2007
Research & Ideas

All Eyes on Slovakia’s Flat Tax

Slovakia highlights the fact that the beliefs and views of a country on what is fair [do] matter for the long-term sustainability of reforms," says Alfaro. Alfaro, Dessain, and Jensen joined forces for an e-mail interview with HBS... View Details

Keywords: by Martha Lagace

22 Jan 2019
First Look

New Research and Ideas, January 22, 2019

these dynamics—and the feasibility of improving them—to get a more realistic picture of its long-term prospects. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55510 Financial Development and Technology Diffusion By:... View Details

Keywords: Dina Gerdeman

26 Jul 2010
Research & Ideas

Yes, You Can Raise Prices in a Downturn

a principle that behavioral economists now emphasize: the importance of salient feedback in affecting customer choice, especially when long-term costs of a purchase (health care, trucks) or one's behavior (eating, driving habits) are... View Details

Keywords: by Sean Silverthorne; Retail; Consumer Products

03 Mar 2008
First Look

First Look: March 4, 2008

the model, we find that (i) the supply of long- relative to short-term bonds is positively related to the term spread, (ii) supply predicts positively long-term bonds' excess returns even after controlling for the term spread and the... View Details

Keywords: Martha Lagace

16 Dec 2015
Research & Ideas

Why ‘Sleep on It’ No Longer Sounds Like Great Advice

that waking fresh and clearheaded makes us better able to see decisions in a clearer light. “It’s somewhat like moving information from short-term to long-term storage” That’s certainly what Uma R. Karmarkar, an assistant professor in the... View Details

Keywords: by Michael Blanding; Retail

21 Oct 2013
Research & Ideas

Missing the Wave in Ship Transport

Like investing in a mansion when the real-estate market is at its peak, buying a dry bulk ship in a boom time is a terrible long-term investment, according to new research that predicts cycles in the shipping industry. The contrarian... View Details

Keywords: by Kim Girard; Transportation

16 May 2018
Research & Ideas

How Companies Managed Risk (and Even Benefitted) in World War Internment Camps

researchers found that German companies struggling to maintain long-term survival in India adopted a mix of political risk management strategies: Disguise Some companies used a “cloaking” strategy, altering their organizational structure... View Details

Keywords: by Julia Hanna; Manufacturing

24 Aug 2016
Research & Ideas

Can Obamacare Be Saved?

tended to have narrower provider networks and broader care management strategies. Many more, however, still need to hone unique strategies for the public exchanges that can both improve short-term financial performance and ensure View Details

Keywords: by John A. Quelch and Emily Boudreau; Insurance; Health

03 Jun 2015
What Do You Think?

Is the Time Right for Self-Management?

Martin when a long-term strategic plan was put in place that called for the company to distribute its products through more than 100,000 locations of various kinds. The 25-fold increase in the number of distribution points called for more... View Details

Keywords: by James Heskett; Retail

29 Apr 2013
Research & Ideas

Are First-Time Buyers Left Out of Real Estate’s Rebound?

wherewithal for a down payment. But as rents go up in the face of increased demand, the difference between renting and owning will decrease. When that equilibrium happens, I suspect there will be a return to ownership as the preferred View Details

Keywords: Construction; Real Estate

20 Aug 2012
Research & Ideas

The Acquirers

private equity firms and strategic companies. With this effect, a strategic company financing multiple long-term projects won't be as drawn to take advantage of cheap debt just because it's available, for the reason that it will still... View Details

Keywords: by Kim Girard; Financial Services

18 Jan 2012
Research & Ideas

Beyond Heroic Entrepreneurs

and more in terms of fostering growth. For those used to a venture-capital model of funding fast-growing software start-ups, it will mean realizing that a socially focused company may grow slower than, say, a cloud computing firm, but that the View Details

Keywords: by Carmen Nobel

29 Aug 2017
First Look

First Look at New Research and Ideas, August 29

son of the founder, realizes that major operational and financial changes are required to maintain the restaurant’s long-term viability. This case is intended to provide students with a better understanding of the personal, professional... View Details

Keywords: Sean Silverthorne

25 Nov 2014
First Look

First Look: November 25

issues surrounding short-term versus long-term investment payoffs, the proportion of the portfolio that should be allocated to venture capital, and the most appropriate investment form-direct investing in entrepreneurial startups, later... View Details

Keywords: Carmen Nobel

08 Oct 2014
Research & Ideas

Who Is the Chief Sustainability Officer?

shows. Innovation: A select number of companies shift to a more advanced innovative stage by integrating sustainability into the core of the business in ways that transform the company. Strategies tend to be driven by the market with an eye on maximizing View Details

Keywords: by Dina Gerdeman; Manufacturing

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