Publications

23 Apr 2014
HBS Case

Are Electronic Cigarettes a Public Good or Health Hazard?

for young people to start smoking tobacco cigarettes, or even lure ex-smokers back to the habit. This has created a dilemma for health regulators, says Quelch, interviewed before the FDA's action. Do they View Details

Keywords: by Michael Blanding; Food & Beverage; Advertising

01 May 2013
News

Health Care’s Service Fanatics

12 Jul 2020
Research & Ideas

Solving COVID'S Mental Health Crisis

community through board work at Rising Ground and Service Program for Older People, both of which have rallied to help New York City through the crisis,” he says. Pandemic exposes underlying weaknesses in health View Details

Keywords: by Howard Stevenson and Shirley Spence; Health

Web

Mental Health | MBA

Harvard Square) and via telemedicine appointments (phone/Zoom). CAMHS Cares Line 617-495-2042 The CAMHS Cares line , 617-495-2042, is a 24/7 support line for Harvard students who have mental View Details

August 2001
Case

Aurora Health Care: Finding "a Better Way"

By: Clayton M. Christensen and Kevin M. Dwyer

The largest hospital system in Wisconsin is trying to respond to new threats from nontraditional care providers. This case presents the hospital's dilemma as it tries to create change from within. View Details

Keywords: Change Management; Disruptive Innovation; Innovation Strategy; SWOT Analysis; Competitive Strategy; Health Industry

October 2011 (Revised March 2012)
Case

Cottle-Taylor: Expanding the Oral Care Group in India

By: John A. Quelch and Alisa Zalosh

Brinda Patel, director of oral care products for the India division of a consumer home-care product company, develops a data-driven marketing plan for toothbrushes. She believes her plan can support a 20% increase in unit sales based on rising demand for modern... View Details

Keywords: Forecasting; Budgeting; International Marketing; Product Planning ＆ Policy; Sales Promotions; Marketing Plans; Products; Marketing Strategy; Consumer Behavior; Emerging Markets; Forecasting and Prediction; Advertising; Product Launch; Budgets and Budgeting; Product Development; Health Industry; Health Industry; India

2023
Article

Digital Health Reimbursement Strategies of 8 European Countries and Israel: Scoping Review and Policy Mapping

By: Robin van Kessel, Divya Srivastava, Ilias Kyriopoulos, Giovanni Monti, David Novillo-Ortiz, Ran Milman, Wojciech Wilhelm Zhang-Czabanowski, Greta Nasi, Ariel Dora Stern, George Wharton and Elias Mossialos

Background: The adoption of digital health care within health systems is determined by various factors, including pricing and reimbursement. The reimbursement landscape for digital health in Europe remains underresearched. Although various emergency reimbursement... View Details

Keywords: Technology Adoption; Health Care and Treatment; Cross-Cultural and Cross-Border Issues; Price; Health Industry; Europe; Israel

March 2020
Case

Maven Clinic: Women's Health in the Digital Age

By: Ariel D. Stern and Sarah Mehta

In late 2017, Kate Ryder, the founder and CEO of digital women’s health telemedicine company Maven Clinic, faced an important decision. Maven offered both a direct to consumer (D2C) product that anyone could use to book virtual appointments with health practitioners... View Details

Keywords: Business Growth and Maturation; Business Model; Business Startups; Entrepreneurship; Health; Health Care and Treatment; Strategy; Information Technology; Applications and Software; Health Industry; Health Industry; United States

2018
Government Testimony

Health Care Industry Consolidation: What Is Happening, Why It Matters, and What Public Agencies Might Want to Do About It

By: Leemore S. Dafny

Keywords: Consolidation; Mergers And Acquisitions; Federal Testimony

Teaching Interest

Overview

Michaela teaches management, healthcare and research methods courses across the undergraduate, master and executive levels. Her recent courses include organizational behavior, negotiation, research in health policy, and social entrepreneurship. View Details

Keywords: Organization Behavior; Health Care; Negotiation; Field Research

September 2024 (Revised March 2025)
Case

Epic: The Future of Health Information Technology

By: Regina E. Herzlinger and Brian L. Walker

How should the founder and leadership team of a health IT company with more than 45 years of market leadership prepare for the future, while navigating founder transitions and industry changes? Founded by Judy Faulkner in the late 1970s, Epic pioneered electronic... View Details

Keywords: Technological Innovation; Entrepreneurship; Health Care and Treatment; Private Ownership; Customer Focus and Relationships; Information Management; Organizational Change and Adaptation; Business Strategy; Competition; Health Industry; Health Industry; Health Industry

February 2024
Article

Investing in Long-Term Health

By: Katherine Baicker and Amitabh Chandra

Keywords: Insurance; Outcome or Result; Health Care and Treatment

18 Aug 2014
Research & Ideas

Have a Better Idea To Improve Health Care?

Several months ago, Harvard's Forum on Health Care Innovation surveyed industry executives, policy makers, academics, and doctors about the state of health View Details

Keywords: by Carmen Nobel; Health

March 1997 (Revised March 1998)
Case

Help the World See: Self-Sustaining Eye Care in Belize

In 1992, Help the World See (HTWS), a U.S. nonprofit organization dedicated to improving eye care in developing countries, established permanent, self-sustaining eye care clinics in Belize in conjunction with the Belize Council for the Visually Impaired (BCVI). The... View Details

Keywords: Conflict of Interests; Nonprofit Organizations; Health Care and Treatment; Health Industry; Belize

Find at Harvard

2017
Article

Organizational Support for Learning and Contribution to Improvement by Frontline Staff

By: Olivia Jung, Andrea Blasco and Karim R. Lakhani

Keywords: Tournaments; Innovation; Health Care Delivery

Find at Harvard

15 Jun 2020
Research & Ideas

A Mass Crisis Can Overwhelm Health Care. Liberia Found a Solution.

If one thing has been made clear by the COVID-19 pandemic, it is this: The health care system in the United States (and most other nations) is not set up to respond to a large-scale medical emergency that affects tens of thousands of citizens simultaneously. But there... View Details

Keywords: by Rachel Layne; Health

Article

Social Technology: An Interdisciplinary Approach to Improving Care for Older Adults

By: Arthur Kleinman, Hongtu Chen, Sue E. Levkoff, Ann Forsyth, David E. Bloom, Winnie Yip, Tarun Khanna, Conor J. Walsh, David Perry, Ellen W. Seely, Anne S. Kleinman, Yan Zhang, Yuan Wang, Jun Jing, Tianshu Pan, Ning An, Zhenggang Bai, Jiexiu Wang, Qing Liu and Fawwaz Habbal

Population aging is a defining demographic reality of our era. It is associated with an increase in the societal burden of delivering care to older adults with chronic conditions or frailty. How to integrate global population aging and technology development to help... View Details

Keywords: Health Care and Treatment; Age; Service Delivery; Information Technology; Collaborative Innovation and Invention