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Show Results For
- All HBS Web
(4,731)
- People (26)
- News (1,426)
- Research (2,117)
- Events (9)
- Multimedia (108)
- Faculty Publications (1,436)
- Teaching Interest
Overview
By: Dutch Leonard
Professor Leonard teaches about leadership and strategy for both private sector and social organizations. Topics covered in his courses include leadership and the design of strategy for social-mission organizations (including the corporate social responsibility efforts... View Details
- May 2020
- Case
Big Boom Beverages: Fight or Flight?
By: Stephen A. Greyser and William Ellet
Four college friends market a beverage that combines ingredients like those in a drink they consumed in college bars. It includes a caffeinated energy drink, malt liquor, and a soft drink flavoring. They launch the business, Big Boom Beverages (BBB), with their own... View Details
Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making
Greyser, Stephen A., and William Ellet. "Big Boom Beverages: Fight or Flight?" Harvard Business School Brief Case 920-557, May 2020.
- March 1998 (Revised April 2001)
- Case
Corposol (Abridged Version)
By: James E. Austin
The social enterprise Corposol has become the largest lender to microentrepreneurs in Colombia. Its rapid growth and diversification into other services and geographical areas has created organizational and resource strains. View Details
Keywords: Social Enterprise; Growth Management; Diversification; Microfinance; Financial Services Industry; Colombia
Austin, James E. "Corposol (Abridged Version)." Harvard Business School Case 398-123, March 1998. (Revised April 2001.)
- Video
Matt Segneri
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
a $44,000 bid. Chalk up another win for companies that are willing to be a little playful with their brands, a potentially dangerous tactic that can easily backfire but that creates big wins with consumers if done well. Social View Details
The Truth About Open Offices
It’s never been easier for workers to collaborate—or so it seems. Open, flexible, activity-based spaces are displacing cubicles, making people more visible. Messaging is displacing phone calls, making people more accessible. Enterprise social media tools are displacing... View Details
- August 1998
- Supplement
Cleveland Tomorrow, Video
By: James E. Austin and Rosabeth M. Kanter
As part of Cleveland's turnaround, Cleveland Tomorrow creates new investment funds to stimulate new business development. This development is designed to earn a profit and bring new benefits to the community. Part of the HBS Social Enterprise Video Series on Business... View Details
Keywords: Investment Funds; Leadership; Growth and Development Strategy; Business and Community Relations; Social Enterprise
Austin, James E., and Rosabeth M. Kanter. "Cleveland Tomorrow, Video." Harvard Business School Video Supplement 399-507, August 1998.
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
https://www.hbs.edu/faculty/Pages/item.aspx?num=54887 forthcoming Production and Operations Management The Operational Value of Social Media Information By: Cui, Ruomeng, Santiago Gallino, Antonio Moreno,... View Details
Keywords: Dina Gerdeman
- February 2011 (Revised December 2012)
- Case
The Ford Fiesta
By: John Deighton and Leora Kornfeld
Executives at Ford wondered if social media could be the marketing solution for the launch of the youth-oriented 2010 Fiesta. But with social media came a ceding of control. Some at the company believed that if Ford was going to move beyond its conservative brand image... View Details
Keywords: Advertising Campaigns; Digital Marketing; Leadership; Goals and Objectives; Brands and Branding; Marketing Strategy; Product Launch; Market Entry and Exit; Standards; Auto Industry
Deighton, John, and Leora Kornfeld. "The Ford Fiesta." Harvard Business School Case 511-117, February 2011. (Revised December 2012.) (request a courtesy copy.)
- 22 Mar 2018
- Blog Post
“Mission + Profit: What’s the Balance?” asks SECON 2018
How do you balance between being a mission-driven organization and a financially profitable company? That was the central question we posed to participants and speakers of this year’s Social Enterprise... View Details
- April 3, 2016
- Guest Column
The Power of C.E.O. Activism: How Politically Outspoken Executives Sway Public (and Consumer) Opinion
By: Aaron K. Chatterji and Michael W. Toffel
Some CEOs are making news by taking public stances on controversial social issues largely unrelated to their core business. This article summarizes the insights from our research paper that shows that such "CEO activism" can influence public opinion and consumer... View Details
Keywords: Leadership & Corporate Accountability; Non-market Strategy; Corporate Social Responsibility; Politics; Political Influence; Political Strategy; Political Risk; Equity; Gender; Climate Change; Communication Strategy; Law; Leadership; Brands and Branding; Media; Problems and Challenges; Civil Society or Community; Social Issues; Public Opinion; United States; Georgia (state, US); North Carolina; Indiana; Indianapolis
Chatterji, Aaron K., and Michael W. Toffel. "The Power of C.E.O. Activism: How Politically Outspoken Executives Sway Public (and Consumer) Opinion." Grey Matter. New York Times (April 3, 2016), SR10.
- 03 Dec 2014
- News
Why malls across America are dying
- 02 Aug 2021
- Research & Ideas
What If Closing the Wage Gap Means Everyone Earns Less?
It’s a sticky but common dilemma for managers: A valued employee finds out that a coworker earns more, gets upset, and demands a raise. If gender or race figure into the wage gap, tensions can escalate fast. Companies, including Whole Foods, Starbucks, and the social... View Details
Keywords: by Avery Forman
- 09 Nov 2020
- Video
Muhammad Musa
Muhammad Musa, the Executive Director of the BRAC International since 2015, explains the NGO’s operating model which includes establishing for-profit and social enterprise businesses and the provision of micro-finance. View Details
- January 2015 (Revised September 2017)
- Case
Omar Selim: Building a Values-Based Asset Management Firm (A)
By: George Serafeim, Rebecca Henderson and Shannon Gombos
The sustainable investing market was a recent phenomenon in the first decade of the 21st century. However, an increasing number of investors began to integrated Environmental, Social and Governance (ESG) issues in investment decisions. At Barclays Capital, Omar Selim... View Details
Keywords: Sustainability; ESG; Social Business; Entrepreneurs; Scaling; Emerging Market Entrepreneurship; Not For Profit; Entrepreneurial Finance; Mentoring; Business Networks; Hybrid Nonprofit Funding; Investing; Investment Management; Asset Management; Values and Beliefs; Religion; Personal Development and Career; Business Startups; Social Enterprise; Social Entrepreneurship; Financial Services Industry; Europe; Germany; United Kingdom
Serafeim, George, Rebecca Henderson, and Shannon Gombos. "Omar Selim: Building a Values-Based Asset Management Firm (A)." Harvard Business School Case 115-021, January 2015. (Revised September 2017.)
- 13 Jul 2021
- News
Outrage Spreads Faster on Twitter: Evidence from 44 News Outlets
- November 2021
- Case
Tommy Hilfiger Adaptive: Fashion for All
By: Elizabeth A. Keenan, Sandra J. Sucher and Shalene Gupta
In Fall 2017, Tommy Hilfiger launched Tommy Hilfiger Adaptive, a line of adaptive and inclusive fashion apparel intended to make dressing easier. Now, Tommy Hilfiger is planning to launch Tommy Hilfiger Adaptive internationally in early 2020. The prospect of making... View Details
Keywords: Marketing And Society; Brands; Fashion; Inclusion; Consumer; Corporate Social Responsibility; Retail; Apparel; Disability; Accessibility; Marketing; Brands and Branding; Marketing Communications; Product Marketing; Social Marketing; Product Launch; Product Positioning; Marketing Strategy; Social Enterprise; Society; Corporate Social Responsibility and Impact; Social Issues; Consumer Behavior; Fashion Industry; Consumer Products Industry; Apparel and Accessories Industry; Retail Industry; United States; North America
Keenan, Elizabeth A., Sandra J. Sucher, and Shalene Gupta. "Tommy Hilfiger Adaptive: Fashion for All." Harvard Business School Case 522-053, November 2021.
- 17 May 2011
- News