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  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

sponsored search advertising. Industry estimates indicate that Google earns dramatically higher fees for each search.5 By assigning substantial traffic to Google, Yahoo can increase its short-run revenues.6 But if Yahoo assigns much of... View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • 30 Jan 2019
  • What Do You Think?

Who Will Measure up to These Two Remarkable Leaders?

value for customers, and extraordinary returns to investors. Neither had extensive schooling in business administration. John Bogle earned a liberal arts degree from Princeton. Herb Kelleher received his from Wesleyan, with majors in... View Details
Keywords: by James Heskett; Air Transportation; Financial Services
  • August 2023 (Revised March 2024)
  • Case

Arla Foods: Data-Driven Decarbonization (A)

By: Michael Parzen, Michael W. Toffel, Susan Pinckney and Amram Migdal
The case describes Arla’s history, in particular its climate change mitigation efforts, and how it implemented a price incentive system to motivate individual farms to implement scope 1 greenhouse gas emissions mitigation measures and receive a higher milk price. The... View Details
Keywords: Dairy Industry; Business Earnings; Agribusiness; Animal-Based Agribusiness; Acquisition; Mergers and Acquisitions; Decision Making; Decisions; Voting; Environmental Management; Climate Change; Environmental Regulation; Environmental Sustainability; Green Technology; Pollution; Moral Sensibility; Values and Beliefs; Financial Strategy; Price; Profit; Revenue; Food; Geopolitical Units; Global Strategy; Ownership Type; Cooperative Ownership; Performance Efficiency; Performance Evaluation; Problems and Challenges; Natural Environment; Science-Based Business; Business Strategy; Commercialization; Cooperation; Corporate Strategy; Food and Beverage Industry; Agriculture and Agribusiness Industry; Europe; United Kingdom; European Union; Germany; Denmark; Sweden; Luxembourg; Belgium
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Parzen, Michael, Michael W. Toffel, Susan Pinckney, and Amram Migdal. "Arla Foods: Data-Driven Decarbonization (A)." Harvard Business School Case 624-003, August 2023. (Revised March 2024.)
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 28 Jul 2015
  • First Look

First Look: July 28, 2015

come up with an innovative drug for Hepatitis C, which affected 180 million people worldwide. The drug was priced at $1,000 a pill for the U.S. market. Gilead had to decide how to price and market the pill in developing countries that bore the brunt of the disease. The... View Details
Keywords: Carmen Nobel
  • 03 Mar 2015
  • First Look

First Look: March 3

a lower price but charge more for the cartridges necessary to run a sample and earn its primary revenue from these cartridges. The third model would see GenapSys sell its device at or around cost, but use the data customers generated to... View Details
Keywords: Sean Silverthorne
  • 20 Feb 2006
  • Research & Ideas

Are Company Founders Underpaid?

involved. For instance, of 290 founder-CEOs in my sample, 51 percent earned the same or less than a direct report. In other words, fewer than half of founder-CEOs out-earned their subordinates! Also, the more equity held by the executive,... View Details
Keywords: by Sarah Jane Gilbert; Financial Services; Technology
  • 23 Apr 2020
  • Research & Ideas

This Crisis Loan Program Preserved Jobs—and Made Money

the next seven years, which translates into significantly higher accumulated earnings and lower unemployment benefits,” according to the study. By 2015, the researchers found, workers from beneficiary firms were still View Details
Keywords: by Rachel Layne; Financial Services
  • 31 May 2011
  • First Look

First Look: May 31

election years. These results describe how failures in electoral accountability can lead to suboptimal policy outcomes. Read the paper: http://www.cgdev.org/doc/events/MADS/Shawn_Cole.pdf Earnings and Ratings at Google Answers... View Details
Keywords: Sean Silverthorne
  • 13 May 2008
  • First Look

First Look: May 13, 2008

levels of thinking. Purchase this book: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=2115&referral=2342 Do Buy-Side Analysts Earnings Forecasts Out-Perform Those of the Sell-Side? Authors:Boris... View Details
Keywords: Martha Lagace
  • 28 Oct 2015
  • Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

clearly a signal was given: Don’t get complacent. You have to earn your keep. And if you do, you will be rewarded. A: That’s right. And people can accept more responsibility if you let them. That was a smart move because the advertising... View Details
Keywords: by Sean Silverthorne; Advertising
  • 13 Oct 2015
  • Research & Ideas

Does Business Get Done the Same Way in Emerging and Developed Countries?

firmly in the hands of professional managers who are brought in from the outside. As Rahmi Koç explains in the interview, it takes the managers a long time to earn their stripes. Patience avoids some of the tensions of the (pure)... View Details
Keywords: by Sean Silverthorne
  • 25 Feb 2014
  • First Look

First Look: February 25

short-termism is associated with various proxies for earnings management, suggesting that our proxy partially captures opportunistic behavior. We also show that firms focusing more on the short-term have a more short-term oriented... View Details
Keywords: Sean Silverthorne
  • 22 Jan 2013
  • First Look

First Look: Jan. 22

maintain social harmony. But opacity also facilitates fraud and corruption, which erode investor confidence and stifle risk-taking. A flamboyant politician Kotaro Tamura attempts to raise public awareness around these tensions, but his provocative style View Details
Keywords: Sean Silverthorne
  • 12 Jul 2010
  • Research & Ideas

Rocket Science Retailing: A Practical Guide

do managers forecast total revenue? You can get a sense of that from looking at investment analysts' forecasts. While it is true that managers have information that analysts lack, analysts' estimates and management's guidance on earning... View Details
Keywords: by Martha Lagace; Retail; Auto
  • 09 Jan 2006
  • Research & Ideas

Rebuilding Commercial Real Estate

viewed as a new asset class that competes with stocks and bonds for investment capital. It earned that newfound status on the strength of market-stabilizing structural changes that took root after the last crash. "Everything we do... View Details
Keywords: by Roger Thompson; Construction; Real Estate
  • 19 Sep 2006
  • First Look

First Look: September 19, 2006

III, and Edward J. Riedl Periodical:Review of Accounting Studies, forthcoming Abstract Recent accounting research employs an asymmetric timeliness measure to test the hypothesis that accounting earnings is conservative. This research... View Details
Keywords: Sean Silverthorne
  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

fund or directly into ventures and possibly earning a good return on investment in the process; to helping address system-wide issues such as the better organization and funding of clinical trials. As she prepares to present her findings... View Details
Keywords: Dina Gerdeman
  • 15 Nov 2016
  • First Look

November 15, 2016

Falato, Antonio, and David Scharfstein Abstract—We present evidence that pressure to maximize short-term stock prices and earnings leads banks to increase risk. We start by showing that banks increase risk when they transition from... View Details
Keywords: Sean Silverthorne
  • 29 Jan 2008
  • First Look

First Look: January 29, 2008

and marginal-cost options. The emphasis on short-term earnings per share as the primary driver of share price, and hence shareholder value creation, acts to restrict investments in innovative long-term growth opportunities. These are not... View Details
Keywords: Martha Lagace
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