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Show Results For
- All HBS Web
(2,142)
- News (375)
- Research (1,413)
- Events (1)
- Multimedia (6)
- Faculty Publications (624)
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- January 2023
- Case
Natura: Weathering the Pandemic at Brazil's Cosmetic Giant
By: Brian Trelstad, Pedro Levindo and Carla Larangeira
Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details
Keywords: COVID-19 Pandemic; ESG Reporting; Acquisition; Customer Focus and Relationships; Decision Making; Social Entrepreneurship; Environmental Sustainability; Environmental Management; Climate Change; Ethics; Moral Sensibility; Values and Beliefs; Global Strategy; Corporate Governance; Health Pandemics; Human Resources; Human Capital; Crisis Management; Growth and Development Strategy; Marketing; Distribution Channels; Supply Chain; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Customer Ownership; Relationships; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Science-Based Business; Reputation; Human Needs; Social Issues; Strategy; Equality and Inequality; Beauty and Cosmetics Industry; Brazil; Latin America
- 10 Jun 2002
- Research & Ideas
Disruption: The Art of Framing
offered by the CMOS technology. And he committed additional resources only when the management team identified and began developing new markets. Rather than pour money into the initial framing, he helped managers learn to see precisely how new View Details
Keywords: by Clark Gilbert & Joseph L. Bower
- 07 Mar 2005
- Research & Ideas
The Rise of Innovation in Asia
Although Asian countries have been able to use cost advantages and software coding prowess to attract outsource business from around the world, the region is quickly moving up the value chain to challenge America's leadership in... View Details
Keywords: by Sean Silverthorne
- 19 Apr 2004
- Research & Ideas
Ground-Floor Opportunities for Retail in India
About Malls? An audience member asked what advice panelists would give to an entrepreneur launching a retail business in India. "Don't try to copy any Western model," said Biyani. "India might surprise you. Adopt a flexible model that captures the View Details
- October 2019
- Case
GRIT Fitness
By: Lynda M. Applegate and Olivia Hull
In December 2018, GRIT Fitness was a growing chain of boutique fitness studios offering a variety of workout classes, including weightlifting, high intensity interval training, and cardio dance. With 400 members and three Dallas studios, CEO Brittani Rettig believed... View Details
Keywords: Entrepreneurship; Business Startups; Mission and Purpose; Corporate Strategy; Customer Focus and Relationships; Forecasting and Prediction; Business Plan; Trends; Experience and Expertise; Talent and Talent Management; Training; Health; Selection and Staffing; Leadership Style; Leadership Development; Management Style; Management Teams; Brands and Branding; Organizational Culture; Organizational Structure; Motivation and Incentives; Sports; Competition; Diversification; Expansion; Value Creation; Health Industry; Sports Industry; Texas
Applegate, Lynda M., and Olivia Hull. "GRIT Fitness." Harvard Business School Case 820-016, October 2019.
- 17 Jul 2012
- First Look
First Look: July 17
Business School Case 912-408 The case depicts a mission and values driven firm, how it was turned around, and its unique strategy of enabling others to succeed. Purchase this case:http://hbr.org/search/912408-PDF-ENG The Agnellis and... View Details
Keywords: Sean Silverthorne
- 27 Mar 2007
- First Look
First Look: March 27, 2007
imminent new product and pricing plans, as well as its existing brand power, could greatly hamper AMD's growth and thwart its new initiatives—which included opening up its architecture for end users to customize and recast its brand... View Details
Keywords: Martha Lagace
- March 2018
- Teaching Note
Making Target the Target: Boycotts and Corporate Political Activity (A) and (B)
By: Nien-hê Hsieh and Victor Wu
Through the challenges facing Target, the case examines the ways in which corporations can become involved in political and legislative debates and processes, ranging from campaign contributions to lobbying. In 2016, Target CEO Brian Cornell must determine how to... View Details
Keywords: Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
- 21 Apr 2009
- First Look
First Look: April 21, 2009
managers who are concerned about firm level metrics such as stock price. To have greater impact marketing needs to go beyond brand-level profits to show the impact of marketing actions on firm profitability. In this paper we focus on View Details
Keywords: Martha Lagace
- 10 Jun 2014
- First Look
First Look: June 10
to 67.5% of standard. Customers who observed employees engaged in labor perceived greater effort, appreciated that effort, and valued the service more. Employees who observed View Details
Keywords: Sean Silverthorne
- 19 Sep 2012
- Research & Ideas
Funding Innovation: Is Your Firm Doing it Wrong?
progressed and firms saw less and less return on investment, the value of these labs grew murkier. Read a book excerpt "This was a slow-moving train wreck," Lerner says. "There was a sense that the key innovations developed... View Details
Keywords: by Carmen Nobel
- 13 Dec 2011
- First Look
First Look: Dec. 13
whether, when, and for which type of customer the introduction of a new channel helps and hurts sales in existing channels. Our framework separates short- and long-run effects by analyzing underlying channel capabilities. It suggests that... View Details
Keywords: Sean Silverthorne
- 28 Nov 2012
- What Do You Think?
Should Pay-for-Performance Compensation be Replaced?
customer perceptions of service quality, or success in developing talent, should be injected in some way into the calculation. Regardless of the solution favored, Daniel Pink reminds us that all of these practices run counter to a great... View Details
Keywords: by James Heskett
- 25 Aug 2009
- First Look
First Look: August 25
reduction in monopoly price leads to the production of units that cost less than their value to consumers (standard channel); (ii) regulation calms down existing consumers because a reduction in the profits of an "unkind" firm... View Details
Keywords: Martha Lagace
- 18 Jun 2001
- Research & Ideas
Caught in the Cogs: When Manufacturing and IT Meet
process that comprises many small projects, that evolves to meet the emerging demands of the ever-changing marketplace, that allows for frequent experimentation, and that delivers value on an ongoing basis. "Several decades ago, we... View Details
Keywords: by Jim Aisner
- 16 Nov 1999
- Lessons from the Classroom
Leading Change and Organizational Renewal
ability to exert leverage on suppliers is growing. Consider one firm we've worked with, an international consortium of independent gas companies. Recently, one of their valued global customers told them that... View Details
Keywords: by Staff
- 14 Nov 2016
- Op-Ed
5 Lessons I Hope Marketers Don’t Learn from Donald Trump
dreams of consumers, because a brand that’s built on such appeals will find it hard to grow to be a source of pride. Apparently misogyny, xenophobia, and contempt for the disabled have worked as customer acquisition tools for soon-to-be... View Details
Keywords: by John A. Deighton
- 09 Aug 2013
- Research & Ideas
Read All About It: Digital CEO Buys Traditional Media!
that Bezos has shown in his leadership at Amazon, including constant commitment to the customer and a long-term approach to innovation, are good news for DC's paper of record. Three Ingredients For Success By: Bharat Anand Henry R. Byers... View Details
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
create additional value. That means viewing customers as partners in value creation—a collaboration that increases customers' engagement and taps their insights about the value... View Details
- 20 May 2008
- First Look
First Look: May 20, 2008
such as stable value funds, balanced funds, and life-cycle (or target date) funds. We find that life-cycle funds designed to match the risk tolerance and investment horizon of investors have small welfare costs. All other choices,... View Details
Keywords: Martha Lagace