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- All HBS Web
(2,148)
- People (3)
- News (342)
- Research (1,488)
- Events (23)
- Multimedia (1)
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- 04 Mar 2009
- Op-Ed
Credit is Not the Bogey
their income for housing, and rejecting "credit-impaired" borrowers with less-than-stellar records. Credit card companies have raised fees and increased penalties. Consumers have emerged as both victims and perpetrators. They... View Details
- 05 Dec 2007
- Sharpening Your Skills
Sharpening Your Skills: Managing Marketing
marketing and other expenses to grow the business, and to develop a more accurate estimate of firm value. Using a model for valuing networked customers, Gupta found that in an auction scenario, buyers and sellers had almost equal value... View Details
- 02 Aug 2016
- First Look
August 2, 2016
instead for consumer attention. We model and characterize how households allocate their scarce attention in arguably the largest market for attention: the Internet. Our characterization of household... View Details
Keywords: Sean Silverthorne
- 02 Nov 2009
- Research & Ideas
Shareholders Need a Say on Pay
when it comes to those much-maligned golden parachutes. Ferri sees say on pay as a tool utilized "quite judiciously" in the past. "There's no evidence that the process was hijacked by special interests. And it works quite... View Details
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
of products and sell each product infrequently. At the same time, consumer browsing information is typically tracked by online retailers and is much more abundant than purchase data. We propose a demand View Details
Keywords: Dina Gerdeman
- 05 Sep 2007
- First Look
First Look: September 5, 2007
Working PapersDesigning a Two-Sided Platform: When to Increase Search Costs? Authors:Andrei Hagiu and Bruno Jullien Abstract We propose a model for analyzing an intermediary's incentives to increase the search costs incurred by View Details
Keywords: Martha Lagace
- 29 Sep 2015
- First Look
September 29, 2015
innovations from industry outsiders who saw economic opportunities where others didn’t—and how these mainstream firms had no choice but to innovate themselves. New models were tried: some succeeded, some failed. Commercial markets turned... View Details
Keywords: Sean Silverthorne
- 16 Oct 2012
- First Look
First Look: October 16
organizations that have successfully tapped their data assets, diverse perspectives, and deep knowledge to build an organizational decision-making capability. The book introduces a model that utilizes the... View Details
Keywords: Sean Silverthorne
- 18 Apr 2017
- First Look
First Look at New Ideas, April 18
trend is the use of online tools to improve physical asset utilization in many traditional off-line businesses. This article discusses the water industry as an example, and the organizational changes and levers relevant to extracting... View Details
Keywords: by Sean Silverthorne
- 13 Apr 2010
- First Look
First Look: April 13
problem of an investor with power utility defined over wealth at a finite horizon, who faces a time-varying investment opportunity set, parameterized using a flexible vector autoregression. We apply this framework to study the horizon... View Details
Keywords: Martha Lagace
- 30 Aug 2016
- First Look
August 30, 2016
forthcoming Journal of Marketing Research Incentives versus Reciprocity: Insights from a Field Experiment By: Chung, Doug J., and Das Narayandas Abstract—We conduct a field experiment in which we vary the sales force compensation scheme at an Asian enterprise that... View Details
Keywords: Carmen Nobel
- 14 Oct 2014
- First Look
First Look: October 14
Review Making Charity Pay By: Norton, Michael I., and Jill Avery Abstract—Companies are increasingly experimenting with the use of philanthropy to enhance consumer loyalty, brand awareness, and sales. But even highly creative approaches... View Details
Keywords: Sean Silverthorne
- 13 Dec 2011
- First Look
First Look: Dec. 13
years. In this period, Norway was at the forefront with regard to implementing legislation regulating cartels, yet the legislation was not an antitrust legislation in the modern sense. It was aimed not only at protecting consumer... View Details
Keywords: Sean Silverthorne
- October 2021
- Supplement
Diversifying P&G's Supplier Base (B)
By: Kris Ferreira, Kym Lew Nelson, Carin-Isabel Knoop and Sarah Mehta
This (B) case accompanies the (A) case of the same title. View Details
Keywords: Business Ventures; Mergers and Acquisitions; Business Model; Business Organization; Family Business; Joint Ventures; Demographics; Diversity; Ethnicity; Race; Fairness; Ownership; Supply Chain Management; Consumer Products Industry; Consumer Products Industry; United States; Ohio
Ferreira, Kris, Kym Lew Nelson, Carin-Isabel Knoop, and Sarah Mehta. "Diversifying P&G's Supplier Base (B)." Harvard Business School Supplement 622-029, October 2021.
- 20 Jan 2010
- First Look
First Look: Jan. 20
research suggests that the random coefficients logit is a highly flexible model that overcomes the problems of the homogeneous logit by allowing for differences in tastes across individuals. The purpose of this paper is to show that this... View Details
Keywords: Martha Lagace
- 28 Sep 2010
- First Look
First Look: September 28, 2010
the paper: http://www.hbs.edu/research/pdf/07-104.pdf Competition for Scarce Resources Authors:Péter Esö, Volker Nocke, and Lucy White Publication:The RAND Journal of Economics 41, no. 3 (fall 2010) Abstract We model a downstream industry... View Details
Keywords: Sean Silverthorne
- 14 Feb 2005
- Research & Ideas
The World in Your Palm?
As makers of everything engage in an all-out features war to cram the most services, accessories, and functions into a single product, the real question for many is this: Does the consumer really want an all-in-one digital device? A panel... View Details
Keywords: by Sean Silverthorne
- 16 Jul 2014
- HBS Case
Marketing Obamacare
who'd lost their insurance, and older people who didn't know they were eligible for Medicare. Consumers also had differing levels of enthusiasm about signing up for insurance, ranging from excited to cynical to just too busy to care. AHCT... View Details
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
remains to be seen, she added. Although some sites such as Yahoo! include premium services that require fees or subscriptions, the largest business model by far is advertising: a $45 billion industry globally that has been growing about... View Details
Keywords: by Martha Lagace
- 29 Jan 2014
- Research & Ideas
Super Bowl Ads for Multitaskers
they are not getting everyone they are paying for." The possibility of consumers tuning out during ads is even worse during the rest of the year—when commercials aren't as hyped as they are during the Super Bowl. But advertisers... View Details