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Show Results For
- All HBS Web
(5,749)
- People (31)
- News (1,306)
- Research (3,050)
- Events (22)
- Multimedia (27)
- Faculty Publications (1,594)
- 14 Sep 2021
- Blog Post
Top 5 Myths About HBS
- August 2020
- Article
Workplace Knowledge Flows
- 11 Apr 2011
- Lessons from the Classroom
Teaching a ‘Lean Startup’ Strategy
- TeachingInterests
MBA Required Curriculum Marketing
Marketing
The objectives of this course are to demonstrate the role of marketing in the company; to explore the relationship of marketing to other functions; and to show how effective marketing builds on a thorough understanding of buyer behavior to create... View Details
- 2021
- Working Paper
The Value of Intermediation in the Stock Market
- April 2011
- Article
Local Dividend Clienteles
- October 1999 (Revised March 2000)
- Case
HP Consumer Products Business Organization: Distributing Printers via the Internet
- May 2010
- Case
CEIBS: A Global Business School Made in China
- October 2000 (Revised July 2001)
- Case
Avon Products (A)
- February 2010 (Revised August 2010)
- Case
Digital Media Group: The Shanghai Bid
- December 2009 (Revised February 2010)
- Case
The Investment Fund for Foundations (TIFF) in 2009
Lynda M. Applegate
Lynda M. Applegate is a Baker Foundation Professor at HBS and is Chair of the Advisory Committee for Harvard University’s Masters Degree of Liberal Arts in Finance and Management at the Harvard University Extension School. She has also played a... View Details
- October 2019 (Revised October 2019)
- Case
Epic Games
- January 1997 (Revised December 1999)
- Case
OXO International
- January 2008
- Article
The Five Competitive Forces That Shape Strategy
- Web
PhD Programs - Doctoral
- Article
Should Business Have Human Rights Obligations?
- 03 Jul 2013
- What Do You Think?
What Are the Limits of Transparency?
- February 2010
- Background Note
Marketing Analysis Toolkit: Market Size and Market Share Analysis
John D. Macomber
John Macomber is a Senior Lecturer in the Finance unit at Harvard Business School. His professional background includes leadership of real estate, construction, and information technology businesses. At HBS, Mr. Macomber's work focuses on climate adaptation and the... View Details