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- All HBS Web
(2,068)
- People (3)
- News (441)
- Research (1,224)
- Events (20)
- Multimedia (13)
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- 21 Oct 2008
- First Look
First Look: October 21, 2008
door-to-door marketing of a home water purification solution. We find that higher prices screen out those who use the product less. By contrast, we find no consistent evidence of sunk-cost effects. Download the paper:... View Details
Keywords: Martha Lagace
- 01 Apr 2008
- First Look
First Look: April 1, 2008
Working PapersMental Accounting and Small Windfalls: Evidence from an Online Grocer Authors:Katherine L. Milkman, John Beshears, Todd Rogers, and Max H. Bazerman (revised March 2008) Abstract We study the effect of small windfalls on... View Details
Keywords: Martha Lagace
- 27 Jan 2009
- First Look
First Look: January 27, 2009
firmsare more likely to adopt processinnovations and why. The empirical context is the adoption of e-business practices among U.S. manufacturing plants in early 2000. Based on detailed data from the U.S. Census of Manufactures, the empirical results indicate that View Details
Keywords: Martha Lagace
- 13 Jan 2009
- First Look
First Look: January 13, 2009
Working PapersCPC/CPA Hybrid Bidding in a Second Price Auction Authors:Benjamin Edelman and Hoan Soo Lee Abstract We develop a model of online advertising in which each advertiser chooses from multiple advertising measurement... View Details
Keywords: Martha Lagace
- 21 Nov 2005
- Research & Ideas
Making Credibility Your Strongest Asset
worked. Right after graduating in 2000, Rovell landed a job at ESPN.com as its first business-of-sports anchor. He's now regularly featured on the network and writes prolifically for its online magazine. On the surface, Rovell's story... View Details
Keywords: by Michael Wheeler
- 10 Apr 2006
- Research & Ideas
Lessons from the Browser Wars
In a famous example of how first movers can lose their advantage, second-mover Microsoft won the Web browser wars from Netscape and continues to dominate the market today. But that competition was the subject of another "war,"... View Details
- 24 Oct 2017
- First Look
First Look at New Research and Ideas, October 24, 2017
size of the LGBT population are misestimated, likely substantially. In a series of online experiments using a large and diverse but non-representative sample, we compare estimates from the standard methodology of asking sensitive... View Details
Keywords: Sean Silverthorne
- 30 Aug 2016
- First Look
August 30, 2016
forthcoming Journal of Marketing Research Incentives versus Reciprocity: Insights from a Field Experiment By: Chung, Doug J., and Das Narayandas Abstract—We conduct a field experiment in which we vary the sales force compensation scheme... View Details
Keywords: Carmen Nobel
- 13 Dec 2016
- First Look
December 13, 2016
exception. Yet providers and payers continue to try to stymie competition. Many are actively pursuing consolidation, buying up market share, and increasing their bargaining power. In this article, the authors argue that health care payers... View Details
Keywords: Carmen Nobel
- 16 Dec 2008
- First Look
First Look: December 16, 2008
whereby 1.7 million residents (or 70 percent of Finnish households) own 22 regional cooperatives. In turn, the regional cooperatives own SOK, a centralized company that provides services to the regional cooperatives. Throughout the 1980s and 1990s, S Group lagged far... View Details
Keywords: Sean Silverthorne
- 21 Mar 2017
- First Look
First Look at New Research, March 21
largely emphasizes the collective benefits of market creation and overlooks the costs borne by individual evangelists. Through an inductive multiple-case study of five startup competitors, we traced firms’ efforts to stake out a new View Details
Keywords: Sean Silverthorne
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
confidence in their dressed-down rejection of the traditional pricey business suit and tie. It happens in academia, too. Anat Keinan, assistant professor of marketing at Harvard Business School, and Silvia Bellezza, a doctoral candidate... View Details
- 07 Dec 2010
- First Look
First Look: Dec. 7
Publisher's Link: http://hbr.org/product/seven-strategy-questions-a-simple-approach-for-bet/an/14832-HBK-ENG Competing against Online Sharing Authors:Ramon Casadesus-Masanell and Andres Hervas-Drane Publication:Management Decision 48, no.... View Details
Keywords: Sean Silverthorne
- 21 Jun 2004
- Research & Ideas
Music Downloads: Pirates—or Customers?
industry consider peer-to-peer services as marketing tools rather than the enemy? Should online pricing be different from in-store pricing? What happens when broadband makes it as easy to illegally download... View Details
- 16 Apr 2013
- First Look
First Look: April 16
democratize information and change the way that stocks are traded, threatening the industry's product and business model. There were upheavals and stagnation in established core financial markets such as the U.S., Japan, and Western... View Details
Keywords: Sean Silverthorne
- 08 May 2012
- First Look
First Look: May 8
detailed panel dataset on supply relationships in the mobile telecommunications industry, we address the following questions: What factors contribute to a firm's ability to learn by supplying, and build technological and market... View Details
Keywords: Carmen Nobel
- 21 Feb 2017
- First Look
First Look at New Research: February 21
across medicine. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52286 forthcoming Strategic Management Journal Overcoming Institutional Voids: A Reputation-Based View of Long-Run Survival By: Gao, Cheng, Tiona Zuzul, Geoffrey Jones, and Tarun Khanna... View Details
Keywords: Carmen Nobel
- 23 Aug 2016
- First Look
August 23, 2016
We find that location fundamentals including market access and comparative advantage and agglomeration economies including capital-good market externality and technology diffusion play a particularly... View Details
Keywords: Sean Silverthorne
- 26 Feb 2001
- Research & Ideas
David, Goliath, and Disruption
As elegantly described by HBS professor Clayton M. Christensen in his 1997 bestseller, The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, so-called disruptive technologies are upstart innovations that manage to penetrate the View Details
Keywords: by Martha Lagace
- 21 Jul 2015
- First Look
First Look: July 21, 2015
acquisitions of companies that were important providers of transaction software in the retail and hospitality industries. Now, in late November 2013, Nuti and his team were considering a third potential major acquisition: Digital Insight, a View Details
Keywords: Sean Silverthorne